Today we hear from an entrepreneur who cut his teeth in product marketing for one of the most well-known brands in the world, and now he’s turned his sights toward helping fix the branding and visibility problems inherent in solar projects.

Craig Merrigan and his company, Spotlight Solar, have created one of the most beautiful solar products you’ve ever seen. But don’t take my word for it, Nextera’s subsidiary Florida Power and Light have installed hundreds of them around that state to demonstrate their commitment to clean sustainable energy. Today we’ll hear from Craig about what it means to “make solar visible”.

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