Shownotes
Your freebie (or lead magnet or opt-in) needs to be steller. You want that first touchpoint to be high quality and offer value. After all, it shapes the initial feel for who you are for your potential clients. But it’s easy to make mistakes in your offer and that first impression is made. So how can you be sure your freebie will attract the right clients and have the positive effect you seek?
In our quest toward greater business mastery, I want to share 5 freebie mistakes, and the easy solutions for them. I encourage you to listen and see if any of these spark a tweak or two to improve your offer. Or if you don’t currently have a freebie or lead magnet, I hope this encourages and guides you to create an impactful one.
“When you are building your freebie and creating it… if you’re focused on what’s going to make me look good, what’s going to make me look very knowledgeable, what’s going to make me really look like an expert… you’re missing out on asking the question, ‘What is my client feeling and experiencing when they come to me? What does my client actually need here?’” – Molly Claire
What You’ll Learn
- Who needs a freebie (lead magnet / opt-in)
- What a freebie does
- 5 freebie mistakes and how to fix them
- Looking good
- Giving too much too soon
- Following trends
- Overdelivering
- Helping everyone
Contact Info and Recommended Resources Connect with Molly Claire
Molly specializes in her mom-centric coaching. She’s working on a new certification course - Advanced Certification in Motherhood and Family Life Coaching (Advanced Parenting Coach Training) - and that will be ready soon. Join the Waitlist HERE!
