Barbara Spector, Founder and CEO of Smart Moves, provides astute insights on the dynamics of sales teams and business decision-making. A strong advocate against laying off salespeople, she emphasizes that sales teams form the revenue backbone of any organization, and maintaining their strength, especially amidst uncertain times, is vital.
According to Barbara, an organization's cutback approach should be something other than revenue-centric but focus on individual performance metrics. By using comprehensive assessment tools, companies can identify high-potential salespeople who might not necessarily be the top performers but could be valuable assets in the long term.
Barbara also brings attention to the shift in sales paradigms. The role of a salesperson has transformed from just being a product promoter to a value provider who creates urgency. This involves building strong relationships with potential clients, connecting emotionally, and functioning more as consultants than conventional salespeople.
Barbara Spector is the author of "How to Hire a Rock Star Salesperson: Overcome the 8 Obstacles to Hiring Great Sales People." Her expertise lies in assisting sales teams from diverse industries, such as banking, high technology, and building products, in achieving substantial sales growth of at least 17% or more.
Since 1997, her company Smart Moves Inc. has guided clients through a little-known but proven process that saves time and money and eliminates the uncertainty associated with driving reliable and escalating sales growth, even during challenging times.
Barbara's blueprint enables clients to shift from a chaotic mindset to generating millions. With her proven process, executives and sales leaders can uncover solutions to overcome obstacles that hinder top-line revenue acceleration, improve their perspective, and develop effective strategies and action plans.
Barbara's insightful comments inspire fresh perspectives on the most valuable asset in any company—the high-performing salespeople.
SmartMoves Inc. specializes in selecting, developing, and retaining employees who are passionate about their work and receive recognition and appreciation for their contributions to their employers. The company's primary focus is to provide invaluable insights into candidates, employees, organizations, and even customers, which would typically take significant time and resources to uncover.
By leveraging these insights, Smart Moves Inc. enables organizations to save substantial amounts of time and millions of dollars that would have otherwise been wasted due to limited information.
The ultimate goal of Smart Moves Inc. is to help organizations become "Employers of Choice," joining the ranks of a select few who are recognized for their exceptional employment practices.
With Smart Moves Inc.'s services, organizations can better understand their workforce, make informed decisions regarding employee selection and development, and create a work environment that fosters employee satisfaction and engagement. Through their expertise, Smart Moves Inc. empowers companies to maximize their human capital and create a positive and productive workplace culture.
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