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Why Investing in Women Founders Will Give You a Dramatically Better ROI with Sherry Deutschmann
Episode 13516th November 2022 • The Capital Club • Brian Adams
00:00:00 00:40:05

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Sherry Deutschmann was the founder of the health revenue cycle company LetterLogic - a company she sold in 2016. in 2019, she launched BrainTrust, a peer-to-peer learning organization for women entrepreneurs to help them grow and scale their businesses. 


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Key Highlights:


[00:01 - 15:28] Women Entrepreneurs’ Way to Success


  • Sherry shares her ‘unlikely’ business success and exit stories
  • How networking is only a byproduct of peer-to-peer development
  • BrainTrust on promoting accountability, self-moderation, and funding


[15:29 - 28:14] Women Are a Good Bet for Investing in Startups


  • Women founders receiving less funding but bigger ROI
  • Attracting and retaining members by providing a supportive environment with experts
  • Gauging success by members' growth in businesses and achieving their goals


[28:15 - 39:12] Creating an Impact by Giving More


  • Women who are passionate about entrepreneurship and helping others grow their businesses
  • Providing coaching services for women who want to improve their business skills
  • Sherry’s daily practice - walking five miles a day and getting some sun


[39:13 - 40:06] Closing Segment


Email Sherry Deutschmann via and check out her website for more information!


Key Quote:

“At the end of the five years, [we] found out that the women they [venture capital firms] had invested in had 10% greater revenue. But the women had gotten just a fraction of the money… The data shows that women are a good bet. And yet, we still aren't getting the funding. It's maddening.” - Sherry Deutschmann


Connect with Sherry Deutschmann:






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