Stop guessing your way through growth and start scaling with confidence! Join retail financial expert Christyne Gray, Founder of She Profits Now, for an eye-opening session designed specifically for independent retailers. Christyne reveals the high-impact financial strategies that transform struggling shops into profitable, sustainable operations.

WESA Retail Roundup July 30, 2026:

• Host: Glenn the Geek, Host of Horses in the Morning
• Facebook: Retail Roundup Facebook group
• Guest: Christyne Gray of She Profits Now
• Presented By: Western English Sales Association

Time Stamps:

• 01:47 - Christine’s mission: normalizing retail finances
• 02:59 - Key metrics overview (16 metrics, focus on a few)
• 03:30 - Gross margin vs revenue obsession
• 04:23 - Inventory turn & sell-through basics
• 06:58 - Ideal inventory turns (5–6x) and planning
• 08:41 - Tack shop realities & slow movers (20% rule)
• 10:39 - Inventory optimization strategy & 80/20 policy
• 13:35 - Monthly reports: POS vs accounting system
• 18:32 - Proper bookkeeping for true gross margin
• 20:24 - DIY bookkeeping vs hiring specialists
• 26:29 - Planning buys for WESA & testing new categories
• 31:05 - Weather, economy, and seasonal risk (blankets)
• 35:26 - How She Profits Now works (subscription model)
• 39:41 - Data as the real business & closing contact info