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TSW Shorts: What Your Email Sign Off Says About You
Episode 153 • 12th July 2023 • This Shit Works • Julie Brown
00:00:00 00:05:13

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Do you have a signature email sign off that you use? According to research, email sign offs fit into 5 broad categories each with its own distinct purpose. Listen in to learn what your email sign off might be saying about you.

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The average office worker sends 40 emails per day.

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And no matter what the purpose of the email, they all contain an email

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sign off of one version or another.

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Cheers.

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JB has been my email sign-off for literally decades.

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Cheers, because I think it sounds cheery.

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And because to me, it evokes the conviviality and energy we feel when

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we share a drink and toast together.

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I signed JB instead of Julie Brown, because of the years I spent

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working in a male dominated industry where for one reason or another.

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I didn't want to drive attention to the fact that the email

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was coming from a woman.

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JB is gender neutral.

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Or actually for me it felt like it leaned towards the masculine.

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Welcome to episode 1 53 of this shit works, a podcast dedicated to all

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things, networking, relationship building and business development.

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I'm your host, Julie Brown.

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Speaker author and networking coach.

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And today in this shit works short.

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We are discussing what your email sign-off says about you.

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According to a recent article in Harvard business review email sign-offs

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fit into five broad categories each with its own distinct purpose.

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The five categories are one to show gratitude to, to emphasize next

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steps, three to signal, respect, four to convey congeniality and

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five to close the conversation.

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Now let's break down what sign-offs would live in each of these categories.

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To show gratitude would include the email.

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Sign-offs.

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Thank you ever so much, many.

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Thanks with gratitude.

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Gratefully great job on this.

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Or appreciate your help.

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To emphasize next steps would include the email sign-offs we'll follow up shortly.

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Speak soon.

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Looking forward to our call.

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When can you meet, tell me your thoughts.

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Or let's keep in touch, which I think is funny because I feel like I would

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use that and then say, yeah, we're probably nagging and keep in touch if

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the new one, I mean, I'm just kind of like saying that, and now it's your

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responsibility to keep in touch with me.

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I kind of feel like that is not emphasizing that you want to keep in

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touch, but that's just my thoughts.

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Okay.

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To signal respect would include the email sign offs, sincerely warm

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regards kind, regards, best wishes.

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All the best.

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Or at your service, which I would never fucking use at your service.

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Okay.

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Um, for, to convey congeniality would include the email.

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Sign-ups.

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Cheers.

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Yay.

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There she is.

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There's mine.

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And then there was this weird thing.

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It was like a dash with a J I don't know if that's supposed to be an emoji.

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I have no idea.

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I could not figure it out.

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I Googled it.

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I couldn't figure it out.

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Um, have a wonderful weekend, I guess that works.

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It's the weekend.

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Happy holidays, I guess that works.

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If it's all, today's catch you later.

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Or happy insert whatever day of the week it is.

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To close the conversation would include best of luck.

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Take care.

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Be well.

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Thanks again.

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Appreciate you reaching out.

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Yeah.

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That's like, thanks.

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But no, thanks.

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Am I right?

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Like I appreciate your reaching out.

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Okay.

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Um, or we'll touch base if needed.

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Yep.

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That one.

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I went to screams.

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Thanks, but no bangs.

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Um, so I guess that does close the conversation.

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Those two, especially enclosed the conversation.

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The research and article by Christy DePaul, founder and principal at

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nuance to thought leadership from for executives is chocked full of a ton

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more information on how to better use.

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Sign offs and also what to avoid in your sign-offs.

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I've included a link to the full article in the show notes, and

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I encourage you to check it out.

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It may just change the way you close out.

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Every email you write going forward.

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All right, friends, that's all for this week because this

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is a, this shit works short.

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There is no drink of the week.

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Drink, whatever you want.

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If you liked what you heard today, please leave a review

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and subscribe to the podcast.

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Also, please remember to share the podcast to help reach a larger audience.

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If you want more, Julie Brown, you can find my book.

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This shit works at Amazon and Barnes and noble.

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You can find me on LinkedIn.

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Ashley Brown BD.

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Just let me know where you found me when you reach out.

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I am Julie Brown underscore BD on the Instagram, or you can pop on

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over to my website, Julie Brown, bd.com until next week, cheers.

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