Maryann Croce from SmallBusinessvantge.com. She and her husband Tony also own Croce Transmission in Norwalk, CT.
As a business owner, she can chalk up many a mistake that has turned into wisdom. She has been there and done that and shares 5 key principles to help a startup business person get ahead of the game. She is speaking to resilience, commitment, getting help, being curious and giving. Learn why messaging, relationships and financials are vital no matter what stage you are and your business is currently in. Don’t believe you need to go it alone.
Her biggest mistake as a new business owner was thinking she had to do it all. This is one of the reasons why her signature talk “Gain Control by Letting Go” was created.
Maryann is also a member of Women in Auto Care and owns smallbizvantage.com. Hear Maryann in her previous episodes HERE.
Key Talking Points
Mental Toughness- being able to be flexible and adaptable when challenges happen. How are you showing up in the different roles/identities in your life? Be the best version in each role (leadership).
POP: Positive with a plan, Optimistic- look behind to see clearly in the future, learn from the lessons in the past, Practicality- reality check with resources like time, money, skillset, and people to get through challenges
Making decisions more confidently-make better and quicker decisions.
Ego- getting flustered or stressed your ego will come out. When ego gets too big there is a downside but ego is also there to protect yourself (defend yourself).
Preparing for owner role- what training and knowledge did you acquire previously if any? You are responsible for the people, not the job- default is your comfort zone of fixing it yourself. Being open-minded is knowing you don’t have all the answers.
Work-life balance as an owner- are you working 7 days a week? Review your day/week and document what you are actually doing. Could someone else be doing your tasks and you could focus on other things on the business.
Handling customer complaints/reviews as an owner- opportunity to go back and look at it, separate yourself that customer is talking about business, not yourself. Don’t become defensive and have the situation escalated. View the business as a separate entity and look at it from a different perspective. Was there a miscommunication? How was the process handled?
Being afraid of change- leaving things to chance, not being in control of visions/goals.
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