In this episode, we discuss the next steps after coming up with an app idea, with guests Jonathan Sasse and Josh Duntz. We talk about the importance of determining if your problem is unique and whether a solution already exists. We also discuss the importance of self-evaluation and how to ensure that your app won't sink after development.

Main Points:

• Determine if the problem is unique to yourself or if it affects many people
• Research where people may be talking about this problem to learn more about the problem and people's needs
• Consider self-evaluation questions such as "What am I good at?" and "How can I add as much value to this as I can?"
• Figure out if you have specific expertise that can help you solve the problem where people may have failed in the past
• Determine if you have funding to tackle the project
• Decide between an out-of-the-box solution versus creating a completely custom application from scratch
• Know who your customers are and where they go for information
• Work with journalists your customers trust
• Market to the right people in the right place at the right time
• Consider starting with an MVP version of your product to gauge success before launch
• Ensure you only accept money from people who believe in your vision and product, and not just taking money from anyone

Conclusion:

Developing an app idea can be daunting, but by following the steps we discussed in this episode, you can increase your chances of success. Remember to do your research, evaluate yourself and your skills, and ensure that you have the necessary funding. Additionally, knowing your customers and marketing to the right people at the right time can make all the difference.