If you’re reading other people’s content thinking, “Yeah but…”, there’s a thought leadership idea ready to be nurtured and sent out into the world.

Eva Jannotta walks you through why thought leadership is essential, how it fits into your business, and how to develop your own thought leadership ecosystem

Key Takeaway

Thought leadership is not a one-and-done, quick-win type of strategy. The power and the strength of thought leadership are in its cumulative impact.

We talk about

• What exactly is and isn’t thought leadership
• How thought leadership differs from and works with content marketing
• Where thought leadership fits into your business
• The phases of thought leadership
• Measuring the effectiveness of your thought leadership

Links

To read the transcript, grab the resources and explore other episodes go to dianemayor.com/212