In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss various AI tricks and hacks using ChatGPT for both professional and personal use. They share their experiences and provide practical tips on leveraging AI tools for marketing, content creation, and everyday life.

=================================================================

Best Moments:

(00:47) Daniel's personal use of ChatGPT as a tennis coach

(01:25) Using AI to simplify medical information

(02:01) Jay's tips on using ChatGPT's image upload functionality for email analysis

(03:10) Daniel's technique for meme generation using AI

(04:58) Jay's method for analyzing survey responses with ChatGPT

(05:38) Daniel's approach to maintaining brand voice consistency using AI

(06:52) Jay's travel planning hack using ChatGPT

(07:44) Daniel's tip on using AI for product comparison while shopping

(08:47) Humorous discussion about using AI to choose toilet paper

(09:16) Closing remarks and podcast promotions

=================================================================

MASSIVE thank you to our Sponsor, Marigold!!

Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!

Regardless of your size, check out Marigold today to get the solution you need to grow your business!

Check out this free content from marigold that Jay has loved digesting, 5 Steps For Selecting The Right Email Marketing Platform.

Welcome to a new special series called the Bathroom break. That extra 10 minutes you either have to listen to marketing tips or use the bathroom. Or both. But I don't recommend both. But that's your choice.

This collab is going to be super fun.

We have Daniel Murray from the Marketing Millennials and me, Jay Schwedelson from the do this, not that podcast and subjectline.com each episode in the series we are going to go over quick tips about different marketing topics. And if you want to be in the bathroom, fine, just don't tell us about it. Thanks for checking it out. All right, we are back for Bathroom Break.

I'm here. I'm Jay Schwedelson. I'm here with the Daniel Murray who is the marking millennial.

So, Daniel, today we're going to be talking about really cool AI tricks that are simple to do. But I have a question for you before we get going. Do you use ChatGPT in your personal life at all?

Do you ever go to it, be like, hey, give me a recipe for whatever is AI in Daniel's life?

I have a story. I had a tennis tournament the other month and I told ChatGPT to act like it was my tennis coach.

And it made me like a meal plan, a warm up plan, a pretty high plan of meditation. So I used it as my tennis coach for the tournament. Tournament. So yeah, I use it in my personal life all the. All the time.

Did you win or lose?

One of the biggest things to do too is when you get medical stuff back and you don't understand it. I ask it to act like a doctor and read me this like I'm a five year old. So I use it for that as well too.

Wait, did you win or lose the tennis?

Now that I won the consolation final.

So that's the way to say that you lost but you're embarrassed.

Yeah. Second loser.

Second loser. All right, well, we're not gonna be losers today. Today we're gon quick win tactics using ChatGPT or your tool of choice.

All right, I'm going to fire it off. I'll start out. I don't think that people are using the image upload functionality on ChatGPT enough. And this is free. This is the regular one.

You go to chatgpt.com Two things that I do a lot on there with the image upload, which is just click on that little paperclip icon. You can upload whatever image you want. One is upload any email creative that you've dealt or any email. Okay.

That you've sent out, upload it and ask ChatGPT Listen, I want you to give me your feedback as if you're the world's greatest email consultant. Tell me what you think of the copy, tell me what you think of the call to action.

Tell me what you think of the subject line, the creative everything, and break it down as if you're the greatest email marketing consultant of all time. And it will blow your mind, it will shred your emails.

And then the other piece for that similar idea is take a screenshot of your inbox of all the emails without them being opened and you put that into ChatGPT and say ChatGPT, which of these emails are most likely to be opened and most likely to be skipped over and deleted and why? And we'll give you a breakdown of subject line tactics and all this cool stuff. So I love using it for that. Daniel, what are some tactics that you do?

I'll go into the image one because I do think it's underused and what I like to do is, is use it for meme generating ideas. So what I'll do is take some of the most viral memes out there and say, act like a marketer who understands the pain points of marketers.

Act humorous. And I make these into potential meme topics and it will give me ideas on.

They're not 100% but they give me starting points of how to edit those memes into ones that would go viral for marketers. So you could do that the same with your industry.

The other thing you could do is do the reverse for meme generation is ChatGPT actually got really good now at telling you exactly what meme templates to use for certain things. It didn't do this before, so it could be like you, this is the pain point I want to do a meme about.

Give me some potential meme ideas and meme templates and it would say spider man pointing back and forth as a meme template or this person doing this. So it's a really good way to also find meme templates. If you're looking for meme templates to do some cool ideas for your industry.

I did not know that it could reverse it like that where it will actually tell you memes to consider. I think that's really cool.

And you know, one thing related to that is you need to almost bully ChatGPT and AI sometimes they'll give you back meme ideas and I'll write back like, these are not funny. They're actually terrible. You need to be 10 times funnier and more sarcastic and more whatever.

And then it will apologize and it will give you back better ones. So being a bully, ask it for lunch money? Why not? I'll tell you another thing that we are using it for right now, which is really cool.

We just did a big event and we have a survey and we have this like freeform field in the survey and we take all of the survey responses, all of them.

And you could do this for any type of thing where you're collecting a lot of free form content information and you upload it all and you tell ChatGPT, take this all, give us the, you know, top 10 things that people are talking about the Most, the top 10 frustrations, the top 10 highlights. Uploading all your user reviews, your feedback, your survey data and then getting it to summarize, that is an easy, easy, awesome way to use ChatGPT.

So what else do you got?

I mean another, another thing I like to do is I'm really big on tone of voice, style and branding.

So what I will do is I pre upload all content that I've written that are my best performing and I like the style and the tone of voice there And I get ChatGPT to learn that style and then anything I write, I tell it, hey, can you critique me? Is this tone of voice? Is this style? Is this branding on brand my style? And it will give you really good pointers on what to add. Take out.

Say this is not really you, this is not really you.

So also this also helps if you have a big team and you want and someone else has to write something else for you, you can tell, put it in there and say, hey, could you critique this? You know our brand voice, you know our copy, you know our tone of voice.

Could you critique it so it becomes a really good editor in chief of helping you decide. Is your, are you on tone? Are you on style? Is this how you should be writing for your brand?

So before we wrap up, I'm going to tell you how I love to use it for something in my regular life. I love to use it for, for travel related stuff, right? Like let's say we're going on a trip to like Chicago.

You could put in there and say I'm staying at this hotel. You put in the address of the hotel you're staying at, right?

And say I want you to tell me that things that are within a 30 minute driving these, I like to eat at, you know, steakhouses and sushi places. I have no culture in my Life. I don't want to go to any museum that's super boring.

I want to go to do this, that, whatever, and then say, give me back an itinerary for three days. And you tell it put in a table format with distances to each thing and why you're recommending them. And it will blow your mind.

How amazing of a plan will give you back. And so I use it for that all the time. Is there any other hacks we're not thinking of your personal life?

One thing I really like to do is figure out what. When you go shopping, what products. This goes in the. So what products are clean and are have weird ingredients or stuff that I should stay away from.

So what I'll do is I'll screenshot like, five things I potentially could pick. And I. I would. I mean, I take a picture of five things I potentially pick and say, hey, could you act like a nutritionist? I want.

This is my goal that I want to achieve. Tell me, rank these from 1 to 5. Which one is the best for. For me to pick out and which is the most clean?

And it will give me back which ones are the most clean based on my criteria of what I. I'm trying to achieve. And I thought that was pretty cool to that. It did that. And you can upload an image.

I could do that now.

You can upload an image of like a whole shelf. Like, a whole shelf of things. Because there's like 80,000 choices now. So. So it will help you pick the best thing for you.

Wait, like, because this is a bathroom break, I want to go in the toilet paper aisle, take a picture of all the toilet paper, be like, which one do you think is the most comfortable to use? And I want to see what it says back.

I'd probably that you should actually do that. Like, which one has the best wipe quality? Like, wipe quality poured back. I know why we're talking about this right now.

I think you should tune out right now, please.

Oh, all right. This has been. I don't know what's going on. All right, everybody, thanks for being here. We'll see you at the next one. Daniel, come on, man.

I gotta get back to work. Get out of there. All right, While he's still in there, this is Jay. Check out my podcast, do this not that for marketers.

Each week we share really quick tips on stuff that can improve your marketing and hope you give it a try. Oh, here's Daniel. He's finally out.

Back from my bathroom break. This is Daniel. Go follow the marking Millennials podcast, but also tune into this series. It's once a week, the Bathroom Break.

We talk about marketing tips that we just spew out and it could be anything from email subject line to any marketing tips in the world. We'll talk about it. Just give us a a shout on LinkedIn and tell us what you want to hear. Peace out.

Later.