Artwork for podcast About Fundraising: The Podcast
S2 E11: Prep work for End-of-Year Appeal
Episode 1123rd October 2025 • About Fundraising: The Podcast • Diana Marquis
00:00:00 00:13:11

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3-part series on End of Year Fundraising Success

Episode 1: Prep work for End-of-Year Appeal

Start with a compelling message for each segment of your donors, set a realistic goal, and give your donors options to support your mission. Carefully use client stories in your appeal, use donations history to set your goal, and offer the options of monthly giving or donating stock to support your organization.

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