Shownotes
I love email marketing. In fact, if you’ve subscribed to Brand Your Passion, you’ll know! As email marketing’s biggest fan, I’m here to talk about why and how you can use it in your own business.
You probably already know of email marketing from the brands you follow. You know the ones - it’s the information, sales, discounts and new releases that you just can’t resist. Well, that power isn’t just for big brands. Today, I want to show you how you as an individual creative can make email marketing your best friend, and give you 7 reasons why you’re definitely going to want to!
Start building your email list with ConvertKit's free plan here!*
*Disclosure: This is an affiliate link, meaning, at no additional cost to you, we will earn a commission if you click through and make a purchase.
Read the accompanying blog post at https://www.makerandmoxie.nz/blog
Timestamps:
- Introduction: 00:00
- What is email marketing: 01:28
- Your email subscribers: 03:01
- Being in control of your email list: 04:44
- Cultivating stronger relationships with your audience: 06:50
- Rewarding your most loyal audience members: 08:18
- Personalising your communications: 09:57
- Email marketing’s ROI: 12:04
- Email marketing’s effectiveness over Facebook and Twitter combined: 13:32
- Wrap-up: 14:16
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