Artwork for podcast Brand Your Passion
04: The brand strategy ultimate guide | kickass techniques for your creative business
Episode 44th August 2020 • Brand Your Passion • Maker & Moxie
00:00:00 00:09:49

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This week I’m giving you a deeper dive into brand strategy, sharing the three main steps for getting clarity about your brand, and somehow relating strategy to cake! I talk about what brand strategy is, why you need it, and how to do it.

Ready to get started on your own brand strategy? The Creator Clarity Bundle will teach you all about your vision, mission, and brand values, guide you through uncovering & writing your own, and provide you with hundreds of examples to inspire you along the way. Grab it here: https://shop.makerandmoxie.com/creator-clarity-bundle

Timestamps

  • Introduction: 00:00
  • What is brand strategy: 01:05
  • Brand strategy metaphors: 01:17
  • The three steps of strategy: 02:43
  • Recap: 6:47
  • Wrap up: 7:35

Read the accompanying blog post at https://www.makerandmoxie.com/blog

Tag me on Instagram and let me know you're listening: https://www.instagram.com/makerandmoxie
 

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