Every year I ask my audience what their favorite podcast is and why it is their favorite. They can also plug their website. This exercise then helps us understand why people tune in, as well as hear about some great podcasts.
In general, I say good content will make us:
Laugh
Cry
Think
Groan
Educate
Entertain
So pay attention and here how most of these shows are not just doing one of those, but multiple emotions and strategies.
46:43 In some cases I had to go looking for these podcasts and in some of those cases it wasn't easy. My advice for you is to go to Google and search for the name of your show "podcast."
In many cases people sign up and their media host (because they don't know your website) will use the built in website that comes with their hosting. Look for the "website" field and make sure it points at your website. If you don't have a website (one of these shows had a .podwits address - classy) the go buy a domain at www.coolerwebsites.com and point it the site you are using (and preserve your first impression).
Dog Podcast Network Update
48:55 I'm following the launch of the podcast network. In the past they have solicited stories for their contest, hired a producer. In this segment, we hear their trailer and learn about their press release. Check them out at www.dogpodcastnetwork.com