Artwork for podcast Dallas, Texas: What’s Good: Lessons from your Local Entrepreneurs and Small Business Owners
Conquering Self-Doubt and Embracing Authenticity with Deb Lester
Episode 1815th December 2025 • Dallas, Texas: What’s Good: Lessons from your Local Entrepreneurs and Small Business Owners • Brianna Jovahn
00:00:00 00:08:58

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In this episode of Dallas, Texas: What's Good, the highlight reel from season nine, we sit down with Deb Lester to discuss overcoming fear, self-doubt, and imposter syndrome. She delves into the importance of self-love in entrepreneurship, the challenges of balancing ambitions, and the impact of authenticity in the digital age.

Deb shares empowering insights about focusing on meaningful business metrics over social media vanity, and the transformative power of living authentically. Tune in to learn how embracing your true self can lead to business success and personal growth.

00:00 Introduction and Episode Overview

01:05 Managing Balance and Self-Care

01:52 Conquering Fear and Imposter Syndrome

02:40 Building a Business Home Base

04:51 Authenticity and Social Media

05:44 Leadership and Personal Growth

06:19 Success Stories and Final Thoughts


Guest Details – Deb Lester

Deb Lester is the founder of Conquer With Deb, a community-powered movement helping women grow their businesses by conquering the fear of being seen. She is also the creator of the ICE Formula, a powerful framework designed to help women replace perfectionism with progress and fear with bold visibility.

Through one-on-one coaching, group programs, her daily live show Wake Up & Conquer, and The Conquer Club, Deb continues to uplift women who are ready to rise. Her mission is clear: help women stop sitting on their gifts, start showing up fully, and build businesses (and lives) that actually feel good.

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