Live from the Vusion podcast studio at booth 913 at Groceryshop 2026 in Las Vegas, Ben Miller sits down with Arthur Sylvestre, VP of Media & Digital at Danone North America, for a GrocerTalk conversation on the forces shaping media, digital commerce and consumer engagement across the grocery industry.

Arthur brings a CPG perspective to the conversation, exploring how brands like Danone are navigating an increasingly digital retail environment and the changing ways consumers discover and engage with products. The discussion looks at the intersection of media, digital strategy and the evolving grocery landscape.

In this episode:

• Danone North America’s media and digital strategy

• How digital is changing the grocery and CPG landscape

• The evolving relationship between brands and retailers

• Changing consumer behaviors and digital discovery

• Where media and digital strategy are headed next

• What the future of grocery means for CPG brands

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