This week Michelle Morgan takes us inside her path into marketing, branding and strategy - how she found a space to create real impact and find personal meaning in her work. It started out with ditching the pre-med track in favor of the fashion closets at glossy magazines she always dreamed of; but following more of what she calls 'conscious decisions' led her to working on high-profile, inclusive campaigns for Dove, and the Crown act: legislation helping put an end to hair discrimination, especially for black women. She talks about rerouting her direction along the way, why working at an ice cream shop taught her skills that paid off big in her career, playing a role in changing standards of beauty, and finally getting comfortable and confident with her natural hair.