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How A Pandemic Changed The Rules of Public Sector Marketing
Episode 4520th January 2022 • Public Sector Marketing Show • Joanne Sweeney
00:00:00 00:41:46

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It’s book year for me! Yes, 2022 marks another publication of Public Sector Marketing Pro. I’m writing the second edition. I first published the book in 2019 but so much has changed since then that I felt compelled to update it. So in this episode I am going to share with you how a pandemic changed the rules of public sector marketing. 

Coming up in Episode 45:

  • Why I am writing the handbook for public sector marketing and comms in the Digital Age
  • What you can expect from Public Sector Marketing Pro the book version 2 
  • I speak to Jesse Finkelstein, co-founder of Page Two, the Canadian publishing company that I am working with to produce my book, and accompanying eBook and audiobook. We discuss the power of books to empower people and influence positive change.


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The Public Sector Marketing Show is a weekly podcast dedicated to digital marketing and social media insights for government and public sector pros hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute.



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