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Designing Your First Video Course with Ben Amos
Episode 20422nd June 2021 • Engage Video Marketing Podcast • Ben Amos
00:00:00 00:52:46

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In this episode of the Engage Video Marketing we’re going to talk about monetising your expertise and knowledge through video courses.

In this episode we cover:

  • 3 Aspects to a Successful Video Course:
  • Audience
  • Who are you helping?
  • Understanding your audience needs and style
  • Content
  • Designing your content
  • The power of a framework
  • The Post-it Note Method
  • Methods for producing your video course 
  • Live webinar series
  • Voice over and slides
  • DIY video production
  • Professional video production
  • Learner engagement
  • Technology and platforms
  • The use of learning management system or a course hosting platforms
  • Marketing
  • Messaging
  • Monetisation
  • Beta testing
  • Promotion and launchin