Meet Wendy Gannon, aka 'wo0'— professional photographer and fierce advocate for women’s empowerment. This bold first series, "Don't F**king Tell Me What to Wear or How to Run My Business," was born out of Wendy's viral LinkedIn post calling out sexist comments about how women in business should dress. What started as a powerful response to patriarchy has evolved into a movement featuring a studio shoot celebrating women and what they wear to work, a coffee table book, a 2025 photography exhibition, and now this unapologetic podcast.

In this intro episode, Wendy explains how the project came to life and gives you a flavour of what listeners can expect: raw, unfiltered conversations with women who have overcome abuse, misogyny, and sh**ty patriarchal expectations, to live life and run their businesses on their own terms. Expect bold stories, humour (and plenty of swearing) as Wendy raises the voices of women who refuse to be silenced.

Read more about the project here: https://www.kickstarter.com/projects/wo0photography/working-title-female-five-million?ref=project_build

Connect with Wendy online:

Website: https://www.wo0.co.uk/

Newsletter: https://www.wo0.co.uk/biz

Instagram: @wo0photography / Linkedin: www.linkedin.com/in/wo0photography

This is an original podcast from Decibelle Creative / @decibelle_creative / Linkedin

>> Wo0: Hi.

Hi. I'm

Wendy. Welcome to my podcast, which

is not just another podcast. Pretty much

like, my work is not just being another

photographer. this is something much, much

bigger.

My first series of the woo pod. It's

called don't f**king tell me what to wear or how to run my

business. It's part of a project

which started life as a LinkedIn post.

Basically, there was a guy on

LinkedIn with thousands of followers that thought it

was appropriate to say that women in

business can only be successful if they

are wearing tops up to their neck

suits, looking classy, not

getting any skin out. What a

pr*ck. So it's

gonna be fine, right?

Initially, I was just gonna meet a few people.

Then I had a studio shoot in London. Then I opened

a studio shoot in Manchester. Then we're gonna put

it in a book, a, coffee table book,

which has been on my bucket list

for 20 years. And I never thought it would happen.

But, hey, thanks to men,

thanks to d*ckheads, then we're having

an exhibition. So I don't even want to mention this guy's

name because, a, I can't remember it,

and b, I don't want him getting any,

like, comeback off it or any

attention. Basically, he doesn't need that.

So what can you expect from the wo0 pod and from

me? Well, it's called, as I

said, the don't f**king tell me what to wear or how to run my business

podcast, because it's a

celebration of women taking a stand against the

patriarchy in a world of work and beyond.

We're raising the voices of women running their businesses and living

their lives on their own terms and wearing whatever

the f*ck they want while they do it.

Expect bold, unapologetic, f*ck

the patriarchy vibes. Although I would like to

add here, that I f**king love men. I love

men. We love men. We just don't like

d*ckheads, okay? Like, the support that we've got

from men is wonderful. I appreciate you. I

love you. You're sexy. But

we're

alongside some very important conversations and stories that

need to be told. We don't talk about it enough. There's

lots of sh*t We go through lots of sh*t

So you're gonna f**king listen to it whether you like it

or not. And what about me?

Well, I'm Wendy Gannon, but most people call me

woo. I'm a professional photographer with

nearly 20 years of experience. My whole

bag is empowering women, giving them confidence

and making them feel amazing in a world that seems

determined to do the opposite.

So I am your host, I'm bringing you the

conversations with women who've overcome toxic

patriarchal bullsh*t to get

to where they are today. I'm loud. I've

got ADHd. My brain has no filter

and I am a hero.

Many of the guests that we're going to be speaking to

have survived male to female abuse, even in their

personal relationships, their careers, their

workplaces. Be family, boyfriend,

anything. This is a story that's close to my

own heart, too. You'll get to know me very well in this

podcast. As I said before, I have no philtre.

I'm an oversharer. sorry, not sorry.

I hope you'll join me by hitting subscribe or follow on this

podcast, like, immediately. I'm just going to give you a couple of seconds to do

that

one. Okay, thank you very much. So that

when we publish the very first episodes, you can

pounce on them immediately. They're not gonna be sh*t

They're gonna be amazing. They're gonna make you laugh.

They might make you cry, but ultimately, they're gonna empower

the f*ck out of you. sorry, I just

went down there.

You can pounce on them immediately. Help us spread the word

and keep growing this community of women. But also, what

I wanna do is show women and girls what

abuse is. That any level of abuse is not

okay, that they can get out of it

and be successful and happy afterwards.

This project is super personal to me. I've been

there. I know what it's like to suffer abuse from men.

I've had domestic sexual

violence, mental. It's never

ending, really. I've had general misogyny. And this

has happened in my private life, in my workplace,

in the street. And by speaking openly about my

experiences. I've met so many f**king

incredible women who face similar challenges.

I haven't met a woman yet that hasn't. And

they've all come out of the other side stronger,

smarter, more hilarious, because trauma makes us

funny and more determined than ever. And our

stories f**king deserve to be told.

This podcast is about giving a voice to women who have been

silenced, celebrating our resilience, and

creating a, legacy that inspire and empower others

for years to come. So please, get involved, hit,

subscribe on this podcast, and join me and all the

f**king incredible women I've gathered to tell their stories. As we

flip collective fees to the patriarchy.

It's time to tell the world. We won't be f**king

controlled. We will wear what the f*ck we want, we'll say what the

f*ck we want, and we'll run our f**king businesses the way we f**king

want.