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Why Your Team Isn’t Enough with David Miller (stage 4) - Ep. 389
Episode 38928th April 2026 • The Start, Scale & Succeed Podcast • Scott Ritzheimer
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In this transformational episode, David Miller, Founder and CEO of Alchemy of Scale, shares how to move from overwhelmed founder to effective leader in stage 4. If you have managers but still feel like everything runs through you, you're frustrated with constant questions, and the team isn't owning results, you won't want to miss it.

You will discover:

- Why having managers doesn't mean you have real leadership

- How to shift from managing people to building systems that create accountability

- What it takes to develop leaders who think and act like owners

This episode is ideal for for Founders, Owners, and CEOs in stage 4 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz

David Miller is a Growth Alchemist who has built, scaled, and exited multiple businesses while guiding others to do the same. He founded PeachCap, a premier investment and finance firm, which he grew to over $10M before exiting. As a global speaker and board member of Entrepreneurs’ Organization (EO), the world’s largest community of seven‑figure business owners, he shares powerful lessons from both success and failure, including how a costly business deal reshaped his views on trust. Through his coaching practice, Alchemy of Scale, David helps founder‑operators break plateaus, build legacy, and transform good companies into great ones.

Want to learn more about David Miller's work at Alchemy of Scale? Check out his website at https://alchemyofscale.com/

Connect with David through his LinkedIn at https://www.linkedin.com/in/david-miller-business-coach/

Check out his Instagram at https://www.instagram.com/davidmiller.buzz

Mentioned in this episode:

Take the Founder's Evolution Quiz Today

If you’re a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you’re doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.

Founder's Quiz

Transcripts

Scott Ritzheimer:

Hello, hello and welcome. Welcome once again

Scott Ritzheimer:

to the start, scale and succeed podcast, the only podcast that

Scott Ritzheimer:

grows with you through all seven stages of your journey. As a

Scott Ritzheimer:

founder, I'm your host, Scott Ritzheimer, and if you're one of

Scott Ritzheimer:

those founders who's built a team, you've hired managers, but

Scott Ritzheimer:

you still feel like the company is running almost entirely on

Scott Ritzheimer:

your back. You're not alone, you're not crazy, and especially

Scott Ritzheimer:

those of you who are in what we call the disillusioned leader

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stage, because the hard truth is that having managers doesn't

Scott Ritzheimer:

mean that you have a functioning leadership structure. And we're

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going to talk about the difference between those two

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today, because with me, our guest, has lived this firsthand,

Scott Ritzheimer:

building peach cap from the ground up to over $10 million

Scott Ritzheimer:

before exiting and now helping founder operators to break

Scott Ritzheimer:

through that exact same plateau that he once faced. Our guest

Scott Ritzheimer:

today is David Miller. He's a growth Alchemist who has built

Scott Ritzheimer:

skilled and exited multiple businesses, all while guiding

Scott Ritzheimer:

others to do the same. He founded peach cap, a premier

Scott Ritzheimer:

investment and finance firm, which grew to over $10 million

Scott Ritzheimer:

before exiting and as a global speaker and board member for

Scott Ritzheimer:

Entrepreneurs Organization EO, the world's largest community of

Scott Ritzheimer:

seven figure business owners, he shares powerful lessons from

Scott Ritzheimer:

both success and failure, including how a costly business

Scott Ritzheimer:

deal reshaped his views on trust, and through his coaching

Scott Ritzheimer:

practice, practice, alchemy of scale, David helps founder

Scott Ritzheimer:

operators break those plateaus, build legacy and transform good

Scott Ritzheimer:

companies into great ones. He's here with us today, David,

Scott Ritzheimer:

welcome to the show. Glad to have you here. At one time, a

Scott Ritzheimer:

fellow Atlanta and we were trapping trading some Atlanta

Scott Ritzheimer:

stories here before we got in. But I wonder if we could just

Scott Ritzheimer:

could start with a little bit about peach cap you spent, I

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think it was over 15 years there, got past that $10 million

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mark, which a lot of our founders would love to do. But

Scott Ritzheimer:

somewhere in that journey, I want to dial in where you had

Scott Ritzheimer:

that moment where you realized you had some managers in place,

Scott Ritzheimer:

but it still wasn't working. What's actually going on there?

David Miller:

Yeah, well, first of all, Scott, thanks for having

David Miller:

me. It's awesome to be here. Thanks for the the kind

David Miller:

introduction. Gosh, so the, yeah, that valley of death that

David Miller:

you referenced, that's a fun, not so fun spot to be in, one of

David Miller:

the biggest areas of learning for me, and I'd say probably one

David Miller:

of my my biggest challenges, was hiring too many people at once,

David Miller:

hiring too many managers, just focused more on growing the

David Miller:

people from a numbers perspective, than focusing on

David Miller:

the cultural depth. So I think, I think making sure you have the

David Miller:

right managers in place is the first, the right people in

David Miller:

place, leaders in place first, and then you can start focusing

David Miller:

on, how do you enhance those qualitative aspects of those

David Miller:

managers so they can be effective?

Scott Ritzheimer:

Yeah, I'm wondering, because I feel like

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what it takes to have you know managers, especially the folks

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who report to you, is very different along this journey. So

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at first you kind of get folks to keep folks away from you.

Scott Ritzheimer:

It's like, hey, go help them. Go handle them. Like, just manage

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that for me, so I don't have to deal with it. But then at some

Scott Ritzheimer:

point that shifts, where we don't just need someone to kind

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of run interference for us, but we need someone to think as a

Scott Ritzheimer:

leader. How do you see the difference in that? How do you

Scott Ritzheimer:

know? Let's start this. How do you know if your current team

Scott Ritzheimer:

has that?

David Miller:

I think it's I think it starts with you and

David Miller:

starts with the leader. Accountability rolls downhill,

David Miller:

just like the other phrase that we hear and accountability can

David Miller:

roll downhill, but on the juxtaposed phrase of that, so

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can weakness, and so can blaming and pointing fingers and not

David Miller:

taking accountability. So having that first as a leader and

David Miller:

understanding that people are going to mimic you and how to

David Miller:

lead the organization is the first and foremost place to

David Miller:

start. And if you're not taking ownership and accountability in

David Miller:

your actions and everything that's going on in your

David Miller:

organization, regardless if you made the decision or not, then

David Miller:

you can you can do nothing but expect that that from your

David Miller:

leaders.

Scott Ritzheimer:

Yeah, I think what often gets overlooked

Scott Ritzheimer:

because, to be frank, it hasn't really happened up to this point

Scott Ritzheimer:

in the organization's history, is founders don't realize the

Scott Ritzheimer:

extent to which their shortcomings and their strengths

Scott Ritzheimer:

are being reproduced. Right? Oftentimes, we just think of it

Scott Ritzheimer:

as like, oh, maybe I'm letting that guy slide, but it stops

Scott Ritzheimer:

there. That's not how it works when that person's leading

Scott Ritzheimer:

others. Why is it so important to really dial in on some of

Scott Ritzheimer:

those weaknesses, and how can we see whether they're affecting

Scott Ritzheimer:

the organization beyond what we initially thought?

David Miller:

Yeah, one of the things that I've identified with

David Miller:

how to best help leaders so they. Can be most impactful in

David Miller:

their position is really identifying those items that are

David Miller:

not time sensitive yet, but are very important. And when looking

David Miller:

at a leader and how they are managing themselves and their

David Miller:

people thereafter, day to day, and on a weekly, monthly basis.

David Miller:

You know, if they can have answers and address those

David Miller:

questions, Hey, what are some strategic things that are that

David Miller:

our company is working on right now that isn't at the forefront

David Miller:

that we have to get it done immediately? How can we go ahead

David Miller:

and start addressing those and talking about them. Then when

David Miller:

they when it actually comes to a head, when it starts to

David Miller:

materialize, then the team's not going to be reactive, and it's

David Miller:

going to be that much easier for your leaders to manage the

David Miller:

issues and the assigns and employees.

Scott Ritzheimer:

Yeah, yeah, that's good. I want to come back

Scott Ritzheimer:

to, so let's say we've got someone. They recognize their

Scott Ritzheimer:

role in this. They're starting to take some accountability for

Scott Ritzheimer:

themselves and enforce some accountability with their team,

Scott Ritzheimer:

but they have just, usually a couple of managers or leaders

Scott Ritzheimer:

who are struggling. And again, I want to come back to this

Scott Ritzheimer:

question like, how do we know if it's the right person in that

Scott Ritzheimer:

role? How do you answer that question?

David Miller:

Well, hopefully that part is done in the hiring

David Miller:

process, making sure that their core values are aligned with the

David Miller:

company core values. And once that is set in place, then it

David Miller:

set all on you and the leader to make sure that you're guiding

David Miller:

them in the direction that the company is going, and just

David Miller:

having though that one on one relationship and really getting

David Miller:

under the getting to the root of the issue as to what their

David Miller:

everyday struggles are, what their frustrations or

David Miller:

misunderstandings are. So it comes down to communication at

David Miller:

the end of the day.

Scott Ritzheimer:

Yeah, it's so important. I want to switch

Scott Ritzheimer:

gears a little bit. There's something that we mentioned in

Scott Ritzheimer:

the intro that I want to unpack. What does trust look like

Scott Ritzheimer:

through all of this? Because I've found that founders are

Scott Ritzheimer:

both very trusting and very not trusting all at the same time,

Scott Ritzheimer:

and sometimes it can be really difficult to walk that road and

Scott Ritzheimer:

know, what does trust actually look like for a founder at this

Scott Ritzheimer:

stage when things are going wrong, what were some of the

Scott Ritzheimer:

lessons you learned around trust? And how do you help

Scott Ritzheimer:

founders with those today?

David Miller:

That is one that's a great question. As far as

David Miller:

trust goes, the way that I see it, trust isn't earned and trust

David Miller:

isn't given. It is managing the balance of the two. So whenever

David Miller:

you're first meeting with someone, you know that that

David Miller:

connection, that intuitive sense that you get with someone you're

David Miller:

you're giving trust there when you're establishing a

David Miller:

relationship, so you're giving something before you've even

David Miller:

received anything, and that's there's vulnerability with that.

David Miller:

So after, after that trust is given, then there's that, that

David Miller:

logical component, right? The How do you, how do you earn

David Miller:

trust over time? And that's a credit and debit system. And if,

David Miller:

if you keep taking, taking, taking, without, without giving,

David Miller:

then that trust is going to go to a negative balance. Just let

David Miller:

just like an ATM, and you're not going to be able to, for lack of

David Miller:

better words, cash out on on getting things done within the

David Miller:

company. So just really Scott, understanding that that trust is

David Miller:

a two way street, and knowing how to intuitively and logically

David Miller:

give and take in an appropriate manner.

Scott Ritzheimer:

Yeah, one of the things that I've found is

Scott Ritzheimer:

that you tend to take, you know, big clear. What would that be?

Scott Ritzheimer:

Debits from? I'll get my debits and credits backwards, but

Scott Ritzheimer:

withdrawals, that's the word I'm looking for from trust, but you

Scott Ritzheimer:

can't necessarily make the same big contributions to trust,

Scott Ritzheimer:

deposits in trust every once in a while. But it's not like some

Scott Ritzheimer:

kind of team Summit is going to is going to build all the trust

Scott Ritzheimer:

you need for the rest of the year. What are the little

Scott Ritzheimer:

important ways that you see great leaders building trust

Scott Ritzheimer:

over time?

David Miller:

Yeah. So that that credit, if you will. How do you?

David Miller:

How do you give How do you? How do you earn trust? Is for for

David Miller:

me, Scott is being vulnerable and really going in and

David Miller:

listening intently, listening when your leaders are talking

David Miller:

and memorializing what they're saying and acknowledging what

David Miller:

they're saying so they know that you understand them, and then

David Miller:

being vulnerable with with your experience and how you're seeing

David Miller:

the situation, and arguably, most importantly, saying when

David Miller:

you don't know something, because there's nothing wrong

David Miller:

with a leader saying, I don't. Know, as opposed to, hey, I have

David Miller:

all the answers. Let's, let's figure this out together,

David Miller:

because I don't know the answer. That's why you have a team. You

David Miller:

know, we're stronger together. So really, just being vulnerable

David Miller:

and in sharing your experience or lack thereof, when, when the

David Miller:

situation calls for.

Scott Ritzheimer:

Yeah, I think that's hard, because there's

Scott Ritzheimer:

this sense that, especially from the earlier stages, that if you

Scott Ritzheimer:

didn't have the answer, no one did. And there's there's just

Scott Ritzheimer:

kind of like it's a little scary to be in that place, and we

Scott Ritzheimer:

don't really want to admit that it's there. What does it cost us

Scott Ritzheimer:

at this level, when we have a team around us who may have

Scott Ritzheimer:

answers that we don't? What does it cost to still rely on being

Scott Ritzheimer:

the guy who has or girl who has all the answers?

David Miller:

Well, I mean, I think you risk being seen as

David Miller:

someone with hubris or bravado or machismo, whatever you want

David Miller:

to call it, and being a genuine and if you're coming across that

David Miller:

way, like you know all the answers. One people are going to

David Miller:

see through that, but two people that's that's a leader that's

David Miller:

leading through fear, as opposed of gaining respect and and

David Miller:

leading through fear. You know, people aren't going to open up,

David Miller:

and they're not going to talk to you, and they're not going to

David Miller:

provide the information from their from their people that are

David Miller:

on the ground every day that had the most important information,

David Miller:

that that feed up so you can make informed decisions.

Scott Ritzheimer:

It's so true, because if you think about it,

Scott Ritzheimer:

when, when the founder had to be in answer mode, right? Have all

Scott Ritzheimer:

the answers. They also had all the inputs, right? You know,

Scott Ritzheimer:

many times they were either there doing it or directly

Scott Ritzheimer:

leading the people who were doing it. But as you start to

Scott Ritzheimer:

hand off more and more responsibility, not just for

Scott Ritzheimer:

doing but for leading and managing, you also lose some of

Scott Ritzheimer:

that experience and those inputs and we can live off of the past

Scott Ritzheimer:

experience for a while, but slowly they'll start to get out

Scott Ritzheimer:

of sync and out of date. And it would be nice if it happened all

Scott Ritzheimer:

at once, but it tends to happen kind of behind the scenes, and

Scott Ritzheimer:

so I love the emphasis here on really working. Did you share

Scott Ritzheimer:

this earlier? But like communicating with your team, so

Scott Ritzheimer:

much comes down to your ability to communicate with your team

Scott Ritzheimer:

and the vulnerability, the vulnerability needed to accept

Scott Ritzheimer:

that.

David Miller:

Yeah, yeah. I agree.

Scott Ritzheimer:

Good, good. Okay, so I've got this question.

Scott Ritzheimer:

I've been dying to get to it, and we're just going to jump in

Scott Ritzheimer:

here now, but it's a question I ask all my guests. I'm

Scott Ritzheimer:

interested to see what you'd have to say. And the question is

Scott Ritzheimer:

this, David, what do you think is the biggest secret that you

Scott Ritzheimer:

wish wasn't a secret at all? What's that one thing you wish

Scott Ritzheimer:

everybody watching or listening today knew?

David Miller:

Well, it's, it's a secret, but it's not a secret.

David Miller:

And the reason I say that is because it's kind of a trite

David Miller:

saying, and it's, it's lead from the heart, and that's easy to

David Miller:

say, but whenever you're in the moment and that and that fear

David Miller:

succumbs you, just like it does every great leader who's

David Miller:

courageous, right? If you're courage, it doesn't mean you

David Miller:

have fear. It just means you're moving through the fear. And

David Miller:

when you're in that fearful situation, when you're

David Miller:

vulnerable, when you're uncertain, when you don't have

David Miller:

complete confidence, then just trusting your inner childlike,

David Miller:

trusting your heart and moving forward altruistically and how

David Miller:

you're speaking, the people are going to see that. And if you

David Miller:

want to gain trust, if you want to gain respect, if you want to

David Miller:

be a strong leader and truly understanding, looking deep

David Miller:

within yourself and knowing what leading from the heart means can

David Miller:

help out a lot, a lot of people.

Scott Ritzheimer:

Yeah, that's good. I love that, David.

Scott Ritzheimer:

There's some folks that are listening that would love more.

Scott Ritzheimer:

They found exactly what they're looking for in today's episode.

Scott Ritzheimer:

Right thing, right time, and they'd love to find more out

Scott Ritzheimer:

about the work that you do, or hear more from you. Where can

Scott Ritzheimer:

they connect with you and learn more?

David Miller:

Easiest way is at davidmiller dot buzz on

David Miller:

Instagram. Either message me there. Look at some of my

David Miller:

leadership reels, grab some bits there and how you might be able

David Miller:

to apply it to your business. And yeah, DM me if you got any

David Miller:

questions. Happy to get back and help out any way I can.

Scott Ritzheimer:

Fantastic, fantastic. David, thank you for

Scott Ritzheimer:

being on the show really was a privilege and honor. Having you

Scott Ritzheimer:

here today, I thoroughly enjoyed this conversation, and for those

Scott Ritzheimer:

of you watching and listening, you know your time and attention

Scott Ritzheimer:

mean the world to us, I hope you got as much out of this

Scott Ritzheimer:

conversation as I know I did, and I cannot wait to see you

Scott Ritzheimer:

next time. Take care.

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