In this podcast episode "Why Everyone Needs an Accountability Coach" Near Me Radio host Ryan Burton speaks with Eric Twiggs, a coach for the Automotive Training Institute (ATI). With over 14 years of experience, Eric is an expert in helping shop owners achieve their goals and dreams of running a successful shop. They discuss Eric's journey as an accountability coach and his passion for helping automotive professionals take their business to the next level. Eric emphasizes the importance of mindset, communication, and building trust with customers. He also explains how ATI's coaching philosophy includes a sales process that coaches use to help shop owners communicate value to customers effectively. The episode ends with Eric stressing the importance of having a coach to help overcome blind spots and achieve success.