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Season 3 Ep 55: ASKED AND ANSWERED - I am losing leads. What am I doing wrong?
Episode 5517th September 2025 • Damn Good Interior Designer • Cheryl Kees Clendenon and Liz Lapan
00:00:00 00:15:59

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Liz is going solo again and giving you her expertise into the art of handling new lead calls with intention and strategy. Liz handles our discovery calls at In Detail and we do a great job at converting our prospective clients because it is not about rattling off your services or rushing into pricing—it’s about active listening. By asking the right questions, paying attention to tone and word choice, and guiding the conversation toward clarity, designers can uncover what a client really needs. We give practical tips (NOT SCRIPTS) for structuring calls, following up effectively, and positioning yourself as both relatable and professional so that your leads naturally progress into paid consultations.

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