Your host, Thomas Watkins, talks with the Founder and CEO of Tekyz, David Hirschfeld. David discuss the challenges software startup founders face, particularly in validating product-market fit. David emphasizes the importance of understanding customer problems over falling in love with a product.

He introduces his "Launch First" methodology, which helps B2B startups achieve quick cash flow through product-led sales. He covers the effectiveness of freemium models, the significance of early adopters, and the role of advisory boards. David's insights offer a roadmap for navigating startup challenges and achieving market success.

Learn more about David's work HERE.

Connect with David on LinkedIn HERE.

Think you'd be a great guest on the show? Apply HERE.