Welcome to the Esports Connected Podcast! Today, we are thrilled to have Joanne Loton, Film and Media Officer at Tourism Kingston. Joanne brings a wealth of experience from traditional media, immersive, digital, and XR, making her platform agnostic in her approach to storytelling. Now entering the world of esports from a tourism perspective, she is developing an esports strategy for Kingston, Ontario, aiming to position it as a premier destination for esports in the region. Join us as Joanne shares her journey, her passion for community building in esports, and her vision for how Canada can compete with the best in this dynamic industry.