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145 - Digital Twins, Synthetic Data, and the New Rules of Research
Episode 14531st August 2026 • The Exchange • The Greenbook Podcast Network
00:00:00 00:41:54

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AI is rewriting the rules of research and marketing, and not always gently. This episode digs into what happens when digital twins start speaking for us, when synthetic data gets too convincing to question, and when agents start making decisions humans used to make alone. Big acquisitions, bigger implications.

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