Episode 12. On today's episode, Martin Bissett & Rob Brown of the Accountants Influencers Podcast discuss the importance of accounting and fintech events returning to 'in person' and live.
Key shownotes include:
➩ How much the accounting and fintech world have missed in person events due to Covid
➩ Whether we might return to how events, exhibitions and big conferences of pre-Covid times
➩ While many events have cancelled, most of the world's biggest shows like Accountex and Engage will take place with thousands of attendees in 2022
➩ Why many software vendors and tech companies are putting marketing budget back into live accounting and fintech events
➩ The main factors that might prevent the return to previous levels of engagement for big face to face events
➩ The business case for hybrid or remote accounting and fintech events now that we've proved they can work
➩ How a long period of isolation will test the social skills of accounting and fintech professionals once they return to in person events
➩ How hybrid and remote events in accounting and fintech world have expanded geographical reach for companies and firms
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