In this episode, find out the answer to the number one question we'd all want to know about marketing a course or a program or a service... what's the #1 thing that influences whether someone desides to spend the money?
And THEN! After that, figure out whether you're breaking the rule and making the most common mistakes entrepreneurs make when they talk about what they do.
Then head over to whypeoplebuystuff.com to get some goodies that will help you sell MORE of your stuff.
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WHO ARE THESE PEOPLE anyway?
Serial entrepreneurs, quick-starters, researchers, nerds and goofballs. This show is for business owners who love interesting conversations about how minds work.
After many years of running several high-profit multi-6-figures/year businesses (with very little team and a super tiny audience), Molly & Jason are the brains behind WhyPeopleDoStuff.com - a place for entrepreneurs to learn more about how their audience's mind works... what people want, why they buy, how they think, and how to work out your OFFERS and sales skills around those core key psychological quirks and rules.
Molly is a self-proclaimed people nerd. Mildly extroverted, bubbly, empathetic and a "genius" according to her friends and kids. She collects coffee mugs and introverts.
Jason is a critical thinking analyzer... picking apart puzzles and proudly carrying an "Extreme Introvert" label.
Their kids (Kyle, Julia and Casey) are homeschooled, taken all over the world (thanks to the online business lifestyle!) and spend an inordinate amount of time talking about psychology. Occasionally the kids will make appearances on the show as well... talking about things that they themselves have become early experts in.
The show will also have other guests on, helping all of us entrepreneurs love & understand the wonderful world of... why people do stuff.
Interested in being a guest or having us on your show? Email us at podcast@whypeopledostuff.com.
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🔗 As always, there are cool things over at whypeopledostuff.com for you to check out.
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