In this solo episode of Ecom Growth Insider, I break down a simple but powerful truth:

💥 Most brands don’t need more strategies — they need more focus.

Everyone wants to try the next big thing: TikTok, SEO, influencers, livestreams… but the fastest path to growth?

Just double down on what’s already working.

Inside this short episode, I cover:

1. The question I ask every brand owner before anything else
2. Why chasing new channels too soon kills momentum
3. What to do when scaling ad spend lowers ROAS
4. Why absolute return matters more than relative return
5. How to think about resources, creative output, and testing when scaling
6. The mental shift required to grow from 6 to 8 figures

If you’re stuck in “shiny object syndrome” or trying to do 10 things at once — this episode is your reset button.

🎧 Listen now and ask yourself:

What’s already working… and how can I 10x it?