Shownotes
Where did your last 10 leads come from?
Not your best guess. Not “probably Meta.” Do you actually know?
In this episode of the Marketing 4 Business podcast, Scott and Renée break down what it really means to know if your marketing is working, and why so many businesses are operating on activity instead of strategy.
From tracking leads properly to understanding your cost to acquire a customer, they unpack the systems, numbers, and mindset shifts that give you confidence to scale.
You’ll learn:
- The simple question every business owner should be able to answer
- Why “probably” is an expensive word in marketing
- How to track leads through your CRM and into revenue
- What’s changed with Meta and why creative now matters more than targeting
- The difference between busy marketing and profitable marketing
If you want clarity, confidence, and marketing that actually drives revenue, this episode is for you.
Download the Local Business AEO Playbook here – a free, step-by-step guide that shows you how to position your business to be recommended by AI.
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