To commemorate my 100th episode, I'll be delving into one of my favorite topics - hosting a podcast! In this episode, I'll provide you with insights into my content planning process, the tools I use, software, editing, and much more.
In this episode, you’ll hear…
If you’d like a shoutout (and a chance to win a $20 gift card), just leave a review on Apple Podcasts and send a screenshot of it to me on Instagram via DMs!
Click here to find the full show notes and transcript for this episode.
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Welcome back to On Your Terms.
Speaker:This is such a special episode for me and the team, hopefully for you, too, because it's
Speaker:my 100th episode.
Speaker:I cannot believe we have done 100 episodes of On Your Terms.
Speaker:was actually just talking to a friend the other day who was talking about starting a
Speaker:podcast and she's so excited about it and she's like, "I just want to get going.
Speaker:I feel so anxious.
Speaker:I just want to get it out to the world." And I was like, "That is exactly how I felt when
Speaker:I started my podcast." And it's kind of crazy now to be like, "We've done 100 episodes."
Speaker:So, thank you so much for being here.
Speaker:to celebrate, I'm really excited to dive into one of my favorite topics, which is hosting
Speaker:a podcast and what your podcast can do for your business.
Speaker:Whether you have one already or you're just thinking about starting one, I want to give
Speaker:you all the tips today. So, this episode gives you the scoop on how I plan my content,
Speaker:the tools that I use, software, editing, ideas, strategy, all of the things.
Speaker:actually got a whole bunch of questions on Instagram for one of the Q&A polls that I
Speaker:posted, and I am just really excited to do a little Q&A with you at the end.
Speaker:So, normally this is a Sam's Sidebar episode where I answer a legal question for you
Speaker:every single Thursday in ten minutes or less.
Speaker:But you know what? You're going to have to humor me this week.
Speaker:This is your fault. You submitted such good questions about podcasts, that, today, I'm
Speaker:probably going to go a little over.
Speaker:But I'm really, really excited to get into all of your questions.
Speaker:So, I want to give you a couple of my best tips.
Speaker:I think some things that I've learned over the years of podcasting and how I've made
Speaker:these episodes. Not just episodes that are fun to make and I look forward to - hopefully,
Speaker:you find them valuable - but I can tell you as a businesswoman that they are extremely
Speaker:helpful to my business to the bottom line.
Speaker:So, I am interested in helping you create content that really works for you.
Speaker:It's a little ironworking horse in your business where it's out there churning new leads
Speaker:and making sales for you, warming up your audience all the time so that you don't have to
Speaker:be working like a crazy person, which is always my goal.
Speaker:I think if I could give you a couple of tips about podcasting, I would say that you want
Speaker:to make the episodes the types of questions or topics that your clients really want to
Speaker:know about.
Speaker:SEO-fying your podcast episodes.
Speaker:So, if you think of the questions you consistently get or you think about the questions,
Speaker:like, if you were going to make titles to a blog post on your websites, you could drive
Speaker:consistent traffic to your site about the topic that you teach about, do you have
Speaker:episodes on all of those or how do you start out with those?
Speaker:for me, for example, this might mean like I have an episode on what is business insurance
Speaker:. And I'll link to these all down below because I actually have done these.
Speaker:It's like, What kind of contract do I need?
Speaker:How do I send and sign contracts?
Speaker:What do I do if somebody steals my content?
Speaker:Those are all things that are not only Google-able and very Google-worthy, people are
Speaker:searching for these things, but they're also things that people who are constantly in my
Speaker:inbox, in my DMs about.
Speaker:the reason that it's so helpful to have those cornerstone pieces of content on your
Speaker:podcast is, not only does it give you that searchability and you're able to SEO-fy, you
Speaker:can turn it into a blog post for your website, it's also going to give you a great
Speaker:touchpoint.
Speaker:So that when people reach out to you and they say, "Hey, Sam.
Speaker:I heard you talk about business insurance in this reel, or I heard you mention that
Speaker:business insurance is important, I don't really understand what it is or how to get it."
Speaker:And then, that's a really natural way for me to be like, "Hey, thanks so much for
Speaker:watching that reel.
Speaker:I actually talked about it in episode blah, blah blah.
Speaker:Here's the link to listen."
Speaker:and it's helpful - and I obviously teach them what business insurance is - but it also
Speaker:has a call to action to the next step, the next natural step.
Speaker:Which, for me, would probably be going and watching or listening to my free legal
Speaker:workshop, Five Steps to Legally Protect Your Online Business.
Speaker:Or maybe it's to get my legal checklist or something like that.
Speaker:you kind of start to build out this cornerstone pieces of content that's going to be the
Speaker:most helpful to you.
Speaker:It's going to be your workhorse that you're going to be able to go back to.
Speaker:Don't get me wrong there.
Speaker:And Chelsea actually submitted a really great question about strategy and how I go about
Speaker:picking topics. And I'm going to talk about this.
Speaker:Not all episodes need to be this way.
Speaker:Not all episodes have to be strategic.
Speaker:I definitely don't do this 100 percent of the time.
Speaker:But it should be the bulk of your content, just like the bulk of your content on Instagram
Speaker:should be educational kind of authority building content.
Speaker:So, that's how I like to go about it.
Speaker:In general, I like to build out this evergreen library of sorts of episodes.
Speaker:I try to phrase the titles in a way that makes it super easy.
Speaker:Like, if someone was scrolling through their podcast listening platform of choice, they
Speaker:would easily be able to tell what the episode is about, what they're going to get out of
Speaker:it, what they learn from it, if it's right for them.
Speaker:And so, I try to phrase it that way.
Speaker:I also try to phrase the topics in a way that you would talk about them and not
Speaker:necessarily in the way that I would phrase a question.
Speaker:for example, I just had an episode that went live on February 16th that talked about -
Speaker:actually, I can tell you what episode it is.
Speaker:It's Episode 94.
Speaker:I actually talked to you about if you learn something in a program, can you teach it.
Speaker:And that's not something that I would phrase that way.
Speaker:I would teach you the legal thing of is it legal or is it breaking confidentiality if I
Speaker:share content from a program.
Speaker:But I know in my DMs or my inbox, the question usually is like, "I took such and such a
Speaker:course. Am I now allowed to teach on X topic?" And so, I literally phrased it that way
Speaker:when I made the episode go live.
Speaker:I try to phrase titles the way that I think my customers would or the way that they would
Speaker:ask a question or something like that.
Speaker:Of course, I use the standard copywriting strategy of making sure that my titles are
Speaker:geared towards you.
Speaker:It's really kind of a what's in it for you type of strategy.
Speaker:You can apply that across the board, it will change your business overnight.
Speaker:really try to make the episodes as much about you as possible.
Speaker:And I never ever think about am I giving away too much.
Speaker:That's not something that ever enters my mind.
Speaker:I've never found that to be a problem.
Speaker:I mean, I guess I don't really know if my business would be more or less successful if I
Speaker:didn't have so much free content.
Speaker:But I guess I'm an example of somebody who gives out a lot of free content, has a very,
Speaker:very successful business by my standard, and so it can be done.
Speaker:It's just not something that I ever fuss in my brain about because I just want to get you
Speaker:the information. There's always going to be more to learn.
Speaker:There's always going to be more needed in terms of support and all that good stuff.
Speaker:So, I, personally, just rely on making the episodes as helpful as possible.
Speaker:then, I think it's just helpful to put your spin on your personality, your background.
Speaker:Having a little bit something that's kind of unique to you and the way that you talk about
Speaker:things.
Speaker:Even if you have a podcast that gives legal tips, for example, there's no reason why you
Speaker:can't tell little stories or have a little intro that's more behind the scenes and more
Speaker:personal, if that's what your brand is about.
Speaker:Okay. Let's get into all of your questions because everyone submitted such great
Speaker:questions. Desiree asks, "Do you record on your computer or have a setup?
Speaker:What app do you use to turn your video clips into IG posts?" Okay.
Speaker:So, that's a great question, Desiree.
Speaker:I actually just record on QuickTime when I'm just recording audio.
Speaker:That's all I do.
Speaker:So, usually, for my Monday episodes, those are just more full length, full form podcast
Speaker:episodes. I just record those on QuickTime on my computer.
Speaker:I just open QuickTime, I hit new audio file recording, and then that's it.
Speaker:So, that's what I do for those.
Speaker:anything that I need to do on video - well, we're actually just having a meeting about
Speaker:this - I'll tell you how I currently do this, but I'm not going to do this very long.
Speaker:So, I started out just to keep things simple because I'm a really big fan of just keeping
Speaker:things simple so you can actually get them done and get started on a process and remain
Speaker:consistent with it.
Speaker:So, whenever I do video podcasts, I actually just go on Zoom just by myself.
Speaker:I record on my Zoom.
Speaker:And then, I hit upload to the Cloud so that it uploads automatically.
Speaker:Now, I'm fortunate that I have a team, and so somebody on my team can go into that file,
Speaker:they can upload it to the podcast.
Speaker:They then edit it and produce it and all that good stuff.
Speaker:If it was just me, I probably still would do it that way.
Speaker:There's probably like a Zap, you can set up for that on Zapier.
Speaker:But, yeah, that's the way that I do it.
Speaker:The reason I'm not going to continue with Zoom, doing it that way, is because the video
Speaker:quality is really bad.
Speaker:So, I'm thinking about either using my phone or I have a nicer camera, and then attaching
Speaker:my mic to it. So, I'm going to kind of start playing around with that.
Speaker:I know some people use other apps called, like, Riverside.
Speaker:I just did a podcast interview the other day with Joe Casabona where we did the interview
Speaker:over Riverside. So, that's something you could explore as well.
Speaker:Okay.
Speaker:What's your favorite way to plan and outline?" So, my favorite way to plan is to have a
Speaker:once monthly brainstorming session.
Speaker:So, you kind of have to reverse engineer because I stay about a month ahead of time for
Speaker:my podcast episodes. So, when I'm recording an episode, it's typically about a month
Speaker:until you're hearing that.
Speaker:And so, I'm always like a month ahead.
Speaker:This was something I definitely learned and became committed to when my dad was sick and
Speaker:then when my dad passed away, it was like, "Thank goodness I did this," because I took
Speaker:off a little over a month and we were pretty much okay on podcast episodes.
Speaker:So, I like to plan in advance.
Speaker:talked about this many times, but I keep a running list in Asana of all of my ideas in
Speaker:general. Some of these ideas are always on the cutting floor.
Speaker:Some of them become posts.
Speaker:Some of them become Instagram stories.
Speaker:Some of them become full-fledged podcast episodes.
Speaker:Some of them just become stories and emails.
Speaker:I don't judge it or try to put too much into it.
Speaker:I just, literally, jot it down free form, like completely brain dump in this list that I
Speaker:call ideas in Asana.
Speaker:So, I do that every single day or whenever I come up with it, but just because you'll run
Speaker:out of them or you'll forget them.
Speaker:at least on a more formal note, once a month we have a meeting and we plan out.
Speaker:So, I'll pitch all of these ideas of I want to talk about this, I want to talk about that
Speaker:. Or my marketing manager, Rachel, will say like, "Well, we have a promo coming up, so
Speaker:we're going to talk about X, Y and Z." And we kind of plot it all out and move it around
Speaker:on the map and make sure everything falls into place.
Speaker:terms of outlining - I talked about this before on the podcast - Lindsey, my operations
Speaker:manager, came up with a really good idea awhile back, probably been almost a year.
Speaker:But she said that it's really helpful to have different weeks where we kind of focus on
Speaker:different elements of the podcast.
Speaker:podcast takes a lot of effort.
Speaker:I put a lot of effort. We, obviously, spend a lot of money to put this together.
Speaker:There are a lot of people working on this behind the scenes, so this is a lot.
Speaker:It doesn't have to be that much to start out, but at this point it's a lot.
Speaker:So, we have a week where we plan or IDA or whatever, then an outlining week, then a
Speaker:recording week. And then, there's kind of the production and all the deliverables that
Speaker:come from it, like I'm supposed to write emails and things like that.
Speaker:So, I write, like, some intro copy.
Speaker:a little bit different now that I hired a full time marketing manager recently, so I
Speaker:don't have to do as much of that backend marketing stuff.
Speaker:But I think that's a great way if I was by myself, that's how I would do it.
Speaker:I would kind of have that flow.
Speaker:So, you'll have to let me know if that's helpful.
Speaker:. Let's see here.
Speaker:I got so many good questions on Instagram yesterday, so I want to get to those.
Speaker:Okay. Teresa asked, "Does it cost any money to start one and are there continuing
Speaker:charges?" So, here's the the deal - I'll be honest with you, Teresa, and everyone else -
Speaker:I hired a production team right away because at the stage of business when I started a
Speaker:podcast, there was no way that I was able to do that.
Speaker:You could record on QuickTime for free, for example, and then you can hire an audio editor
Speaker:. Or some VAs, for example, have experience with this, doing some audio editing, creating
Speaker:some audio grams for you to share.
Speaker:So, there are more affordable ways for you to go about that.
Speaker:I don't know whether or not it costs money to then go post - I don't think so - your
Speaker:podcast on Apple or Spotify.
Speaker:I don't think so. I think that's free.
Speaker:So, that would be, I would say, the cost of whatever equipment you get up and running
Speaker:.
Speaker:like Riverside to record or something else like that.
Speaker:But otherwise, if you already have a computer and it has something like QuickTime or some
Speaker:other kind of audio recording, then, no, in that sense.
Speaker:But it would be probably difficult to edit on your own, although I know a lot of people
Speaker:do. Okay.
Speaker:Radiant Life said, "How do you keep inspired with topics?
Speaker:I struggle a lot with what to talk about." So, that's a really good question.
Speaker:And I find that the best way to stay inspired with topics is actually to make sure in your
Speaker:business you're doing a lot of things that don't relate to what you do.
Speaker:it's really easy in online business or with having a small business at this stage that
Speaker:our whole life kind of becomes the business and we we think about the business a lot or
Speaker:you have a lot of things going on but maybe it's always in the back of your brain.
Speaker:So, when that happens, we can sometimes run a little short on creativity.
Speaker:find that the best thing I can do is go take a tech free walk, practice some mindfulness
Speaker:where I'm looking at the leaves and seeing the color and the texture, and trying to bring
Speaker:myself down. Like, for me, grounding myself really works.
Speaker:It also really works for me to get into any sort of pop culture situation.
Speaker:So, I don't know why, but my brain converts a lot of stuff from T.V.
Speaker:shows and movies or if I go see a play or something like this.
Speaker:I always walk away with whatever lessons are in that T.V.
Speaker:show or in the movie that I see.
Speaker:I always walk away with like, "Oh.
Speaker:That's how this happens in business." And then, I make that into a story of some kind.
Speaker:think the other way to make sure that you never run out of topics is to dedicate yourself
Speaker:. Like, give me 90 days with this ideas list and keep it wherever you want.
Speaker:It could be a note in your phone.
Speaker:It could be a journal.
Speaker:It can be an Asana task, white board, whatever.
Speaker:But give yourself 90 days to commit to writing any little story.
Speaker:So, here's why I think people make the mistake.
Speaker:People make the mistake of only writing stuff down once they have the idea.
Speaker:What I do is I write stuff down that I think is like a funny thing that happened to
Speaker:me.
Speaker:And the girl who had walked in way after you, when they hear the guy call up cappuccino
Speaker:with almond milk, she knows that cappuccino is not hers.
Speaker:But she goes up and she snags it because she's in a rush.
Speaker:And like me, because I'm literally the embodiment of Larry David would be standing there
Speaker:being like, "What?
Speaker:You just took my latte." And then, complaining about it.
Speaker:And everybody being like, "Why are you complaining about it?
Speaker:You should just be cool with it."
Speaker:It means nothing.
Speaker:It could be a nothing. It could be a total nothing burger.
Speaker:I wrote it down. I wrote, "I was at my favorite coffee shop.
Speaker:Girl stole my cappuccino.
Speaker:I felt like I couldn't say anything for fear of being labeled Larry David, having Larry
Speaker:David's situation happen to me," something like that.
Speaker:And then, I think later on, I actually use that as a story that converted to not speaking
Speaker:up for yourself, not taking what's yours, not taking up space.
Speaker:So, that's an example where I didn't have a brilliant idea or a thought or a lesson when I
Speaker:saw that. I just wrote down like, "That's interesting." It's my understanding - I know
Speaker:nothing about comedy - that this is actually what comics do, that they write down funny
Speaker:stories or things that they see when they're out and about.
Speaker:Like the lady yelling at everybody at Starbucks that her cappuccino doesn't have enough
Speaker:foam or whatever.
Speaker:I'm giving a lot of cappuccino examples.
Speaker:But I think that that is actually something that comics actually use as a strategy to come
Speaker:up with topics, especially because you're poking fun at life.
Speaker:And I find in our businesses that the best content that we probably can create comes out
Speaker:of our own experiences.
Speaker:And we live such busy lives and we have so many experiences.
Speaker:And we're so overstimulated and inundated with all these experiences that if you wait
Speaker:until later, what happens is, you're sitting down, you're like, "Okay.
Speaker:I have to plan a podcast episode.
Speaker:What should this podcast be about?" And then, there's just like a blinking cursor and
Speaker:you're like, "I can't think of anything." But instead, we're going back to this idea
Speaker:bank. We're going back to the cornerstone content, that I talked about earlier, like have
Speaker:you knocked all those topics out?
Speaker:I also think the last thing I want to say to you about this topic is that, if and when you
Speaker:see stuff, either out and about or on social media or in an email or whatever, that gives
Speaker:you a strong reaction of any kind, you either are angry, you're upset, you love it,
Speaker:you're like, "Yes, yes, yes.
Speaker:I agree with this," that's a topic you should be speaking about.
Speaker:So, maybe you do some reflection about what you want to think about or say about it.
Speaker:I highly recommend processing things first before you go and try to put a podcast episode
Speaker:together. But, yeah, that's what you would do.
Speaker:That would be my recommendation.
Speaker:All right.
Speaker:Do you use a system based on your launches?" So, this is such a great question,
Speaker:Chelsea.
Speaker:past a month or two.
Speaker:It's a little bit of we kind of think this is where we're going, but it's always subject
Speaker:to change because things change.
Speaker:But I record a month in advance.
Speaker:I highly, highly recommend to any of you who are thinking of starting a podcast, do not
Speaker:release a podcast when you only have one episode.
Speaker:I think I recorded maybe six or eight before we went live the launch day.
Speaker:So, they released two maybe on the first day.
Speaker:And then, back then I only posted once a week.
Speaker:So, we had about a month of slack to be able to get back up and running.
Speaker:You don't want to get into a habit, like if it's me, I would really rather you just do it
Speaker:right and have enough of a runway with your podcast because stuff comes up, and you can't
Speaker:be in the cycle of ideating, outlining, planning, recording, editing, and then writing
Speaker:all the deliverables that go along with the podcast, like an email and social post.
Speaker:That is a lot to do every single week.
Speaker:I think Lindsey's method of kind of giving yourself themed weeks and doing this in
Speaker:batches where you're recording maybe a handful of episodes every week.
Speaker:I have a rule that I never record just one podcast to sit down because it's a lot of
Speaker:inertia and planning.
Speaker:By the time I sit down, I better be recording more than one.
Speaker:I would say that you would get this kind of planning batching method down, and then that
Speaker:way you can work ahead and have a lot of consistency.
Speaker:I think with podcasting, just like any other channel, if you're posting on YouTube or
Speaker:Instagram, consistency is key.
Speaker:People want to see you keep showing up.
Speaker:terms of whether or not I use a system based on my launches, in general, yes.
Speaker:So, what we do is, essentially, look at the content calendar.
Speaker:If you listen to my planning episode back in December - which I can link to below - I
Speaker:plan out just a handful of promotions or live webinars throughout the year.
Speaker:So, if we know we have one of those, that's kind of a big red dot on the calendar in
Speaker:terms of the podcast of like, "Hey, this webinar goes live this day or this product goes
Speaker:on sale that day."
Speaker:We reverse engineer a few weeks and say, "What do we want to talk about to warm people up
Speaker:for a few weeks before this thing goes live or the thing goes on sale?" And then, the
Speaker:week of the podcast, when it actually goes live, that's pretty targeted, usually, to the
Speaker:product or the sale.
Speaker:And then, afterwards, I usually try to keep a really light episode or a guest interview,
Speaker:like something that's really not about me pitching anything or talking about a product or
Speaker:anything like that. So, that's kind of my flow.
Speaker:between those periods, if you listen to my planning episode - which I highly recommend
Speaker:listening to any time of the year - you'll know that in between those periods I'm
Speaker:nurturing. So, from there, I'm going back to working on my evergreen strategy and like,
Speaker:"Am I hitting my cornerstone stuff?
Speaker:People keep asking this question, we got to address it.
Speaker:Or somebody brought up a really great question, I want to talk about it."
Speaker:And just for me to have something to look forward to.
Speaker:I don't want to talk about legal all the time, so it's fun for me to talk about something
Speaker:that's a little bit different.
Speaker:And I find by kind of releasing those parts of myself, it makes me able to show up and do
Speaker:my job much better, like when I am doing legal episodes.
Speaker:So, hopefully, that was helpful.
Speaker:Okay. Deanna asked, "What if your topic has been talked about so many times in different
Speaker:podcasts?" I'm so glad that you asked that, Deanna, because I think that you should talk
Speaker:about whatever you want to talk about.
Speaker:I think as long as you're getting your ideas from yourself and not getting them because
Speaker:you're seeing other people talk about it.
Speaker:What I don't want to see people do in the online space is go, "Okay.
Speaker:Let me look up another person in my industry who kind of does what I do and let me see
Speaker:what they're talking about."
Speaker:Like, I'm not saying you're copying them, but I don't want you to treat what other people
Speaker:are talking about as the standard.
Speaker:You get to set the standard.
Speaker:What should you be talking about?
Speaker:What do you wish people were talking about more?
Speaker:I also don't care if people have talked about something, if it needs to be talked about,
Speaker:you should be talking about it, too.
Speaker:I would also love for you to start putting yourself in the position of being the person
Speaker:who starts conversations and doesn't just participate in conversations.
Speaker:You don't comment on conversations.
Speaker:You start conversations.
Speaker:And having a podcast is a great way to do that because you actually get to start really
Speaker:interesting conversations.
Speaker:And because it's a long form piece of content, you have the time to be able to flush out
Speaker:your argument or, really, walk people through something.
Speaker:And that really sets you as an authority in your space.
Speaker:Hopefully, that was helpful, Deanna, let me know.
Speaker:So, Megan asked, "Let's say I've recorded my first podcast episode.
Speaker:Now, what do I do?" So, Megan, that's such a good question because it probably feels a
Speaker:little overwhelming.
Speaker:But, hopefully, I've given you some information about the fact that, first, I would not
Speaker:post it yet. I would bank more episodes.
Speaker:I would come up with a little bit of a strategy about what episodes you're really going
Speaker:to roll out.
Speaker:first release your podcast.
Speaker:You give people a little bit of a flavor.
Speaker:I tried to give people a few episodes that were a little different.
Speaker:I had a hot take, like Community Over Competition was actually my first episode.
Speaker:And then, I did a legal one.
Speaker:It's the second one for scope of practice.
Speaker:So, I was like, "Okay. I want to show people like what this podcast is going to be about.
Speaker:It's not just going to be about any one type of those episodes.
Speaker:It's going to be a little bit of everything." So, I tried to give people that flavor
Speaker:right off the jump.
Speaker:you could record more, come up with a plan, get in your groove, make sure you have enough
Speaker:material to post for a while and start batching and getting ahead.
Speaker:And then, I would also start thinking about your distribution strategy of how are we
Speaker:getting this podcast in people's hands or in their ears, how are we getting people to
Speaker:listen, how are we spreading the word, what's your podcast all about, who's it for.
Speaker:So, that's what I would think about, Megan.
Speaker:right. We got another question on Instagram that said, "What is all of the equipment and
Speaker:software that I really need to start?" Okay.
Speaker:So, I'm a big fan of not going crazy on tech or equipment or software to get started.
Speaker:So, in terms of equipment, I think that your best bet, the thing that I would spend the
Speaker:"most money" on is a mic.
Speaker:If you don't have a good mic, then that's going to be really important because audio
Speaker:quality is very, very important, obviously, for podcasting.
Speaker:have an Audio-Technica mic, which we're going to link to below.
Speaker:It's also the one that I'm giving away.
Speaker:So, if you haven't participated in the giveaway, just go down below, you can fill out the
Speaker:form to submit a question for a Sam's Sidebar episode, and then you're entered to win my
Speaker:tech package. But that's one thing.
Speaker:would say the second thing I got, which is the cheapest thing I got, was a little
Speaker:windscreen for the mic itself.
Speaker:With that windscreen, I'm able to block any of the super popping noises.
Speaker:I also talk with my hands a lot, so sometimes if I touch the table or I hit something by
Speaker:accident, it can help to blunt that a little bit.
Speaker:So, that's that.
Speaker:supposed to have these big fancy headphones.
Speaker:I feel like that's what podcasters say.
Speaker:But I hope that my podcast production team is loving this part of the episode where I'm
Speaker:like, "Why do you have to wear these?" I'm not really sure.
Speaker:It helps me at least to block out the noise, but I'm not having any audio come back out,
Speaker:so I'm not sure why I'm supposed to wear headphones, but I do.
Speaker:You're also going to get those, and you can use them for anything else in your business
Speaker:that you want to, but that's part of the giveaway.
Speaker:So, I don't know, they told me that a nice pair of headphones was pretty necessary.
Speaker:But, honestly, I don't know why.
Speaker:I just popped them on and started recording.
Speaker:guess other than that, it would just be if you had to invest in any sort of software to
Speaker:record. So, something like Riverside or something similar would be really important, or
Speaker:getting QuickTime set up and running, or whatever.
Speaker:And then, from there it would be whatever it costs to edit or produce that podcast.
Speaker:There are plenty of people who are available who do this on a smaller scale.
Speaker:production team, Nova, is amazing.
Speaker:I would highly recommend them.
Speaker:I think they're always linked, but we'll make sure that they're linked.
Speaker:It's not probably for somebody who's just starting out, unless you have a bigger budget
Speaker:when you're starting out.
Speaker:But I think it's great to hire this out if and when you can.
Speaker:It's been huge for me.
Speaker:I would not be able to do it without them.
Speaker:And I wouldn't be able to do it, obviously, without the team who works on this behind the
Speaker:scenes.
Speaker:So, I hope that this Q&A episode was helpful all about podcasting.
Speaker:And have you entered the giveaway yet?
Speaker:You got to go and enter a Sam's Sidebar question below.
Speaker:That will automatically enter you for the chance to win my exact podcast setup in terms of
Speaker:my tech tools.
Speaker:You'll get my USB mic, my Audio-Technica mic, you'll get my headphones - which, as we
Speaker:discussed, I'm not sure why I need them, but you're going to get them and they're
Speaker:expensive. And you'll also get the pop filter windscreen, which is a must if you want to
Speaker:record outside or if you use your hands like me.
Speaker:to enter, submit your questions at samvanderwielen.com/legalquestion.
Speaker:You got to do that before March 16th.
Speaker:You get one entry per person.
Speaker:It's limited to those of you who are in the U.S.
Speaker:18 or older.
Speaker:You don't have to purchase anything in order to win or anything like that.
Speaker:So, you want to go ahead and do that as soon as you can.
Speaker:We'll make sure that the link is down below in the show notes so that you can
Speaker:enter.
Speaker:I hope that this episode was helpful for you.
Speaker:Please send me a DM and let me know if you got something out of it.
Speaker:I love seeing when you share on social media, just tag me on Instagram,
Speaker:@samvanderwielen, so that I can give you a shoutout.
Speaker:And you know what I always ask, go ahead and text this episode to a friend.
Speaker:If you have a friend who's been wanting to start a podcast, this is a great thing to go
Speaker:and send them. So, thank you so much for listening.
Speaker:I can't wait to chat with you next week.
Speaker:so much for listening to the On Your Terms podcast.
Speaker:Make sure to follow on Apple Podcasts, Spotify, or wherever you like to listen to
Speaker:podcasts. You can also check out all of our podcast episodes, show notes, links, and more
Speaker:at samvanderwielen.com/podcast.
Speaker:You can learn more about legally protecting your business and take my free legal
Speaker:workshop, Five Steps to Legally Protect and Grow Your Online Business, at
Speaker:samvanderwielen.com.
Speaker:And to stay connected and follow along, follow me on Instagram, @samvanderwielen, and send