What turns an ordinary premises case into a $2.7 million verdict? Strategy.
When a 68-year-old woman tripped over a fallen curbside sign outside Target, Vern Ready didn’t just argue negligence — he built a case around corporate decision-making. Discovery revealed no wind-resistance policy, no inspection protocol, and no meaningful response to employee reports about falling signs. That allowed him to frame the case as “corporation versus customer” — and when employees testified, “corporation versus employee.”
In this episode of Colorado Trial Lawyer Connection with host Keith Fuicelli, Vern breaks down the tactical decisions behind the verdict: saving his cross of the defense doctor for trial, telling the medical story through the client’s lived experience instead of clinical jargon, using a simple ELMO instead of flashy demonstratives, and positioning damages after a $500,000 pre-suit offer.
The jury asked for a calculator — and returned $2.7 million.
A masterclass in framing, restraint, and trusting the jury to connect the dots.
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Episode Snapshot
The information contained in this podcast is not intended to be taken as legal advice. The information provided by Fuicelli & Lee is intended to provide general information regarding comprehensive injury and accident attorney services for clients in the state of Colorado.
Welcome to the Colorado
Trial Lawyer Connection,
Speaker:where Colorado trial lawyers share
insights from their latest cases. Join me,
Speaker:Keith Fuicelli, as we uncover
the stories, strategies,
Speaker:and lessons from recent Colorado trials
to help you and your clients achieve
Speaker:justice in the courtroom. The
pursuit of justice starts now.
Speaker:Howdy everyone,
Speaker:Keith Fuicelli here for another episode
of the Colorado Trial Lawyer Connection
Speaker:Podcast. And this one is a doozy.
Speaker:Super excited to have Vern Ready
on to talk about a truly amazing
Speaker:$2.7 million verdict against
Target on a slip and fall case.
Speaker:And if that doesn't sort of pique your
interest and want to know how on earth
Speaker:did you do that, let me give you a
little more. This is in federal court.
Speaker:This is a very interesting
liability and damages side case and
Speaker:just an expertly tried case
by Vern. And with that,
Speaker:welcome to the show, Vern.
Speaker:Thanks so much and thanks for having
me on. I really appreciate it.
Speaker:The list of people you've had on is pretty
amazing. Just glad to be among them.
Speaker:Now. I love that.
Speaker:Thank you for sort of saying that because
I hope that when young lawyers listen
Speaker:to this, they think, "I can't wait
to get that verdict to come on.
Speaker:" And then I hope when
they get that verdict,
Speaker:they reach out and everybody comes
on and talks about what worked,
Speaker:what didn't work. And
really what I'm hoping,
Speaker:and I know that you and I spoke about
this a little bit before we went on,
Speaker:that when people listen to these episodes,
it empowers them. And they think,
Speaker:"You know what? I could do that. I got
my case. Let's roll." Was that sort of,
Speaker:I know you had mentioned that you went
back and sort of listened to some of the
Speaker:episodes before today.
Speaker:Yeah.
Speaker:Is that true to you?
Speaker:Well, it is absolutely true.
Speaker:I will blame you for figuring out
my voice memo app because as I'm
Speaker:listening and doing other
things, I'm just like, "Ah,
Speaker:I've got to get a note on
that before I forget it.
Speaker:" And there's just so much value that
has come from listening to other people
Speaker:and talk about what went well and of
course what didn't. So that's great.
Speaker:It does feel like I've heard
this on other podcasts. I mean,
Speaker:this is a golden age of information.
So for young lawyers that are out there
Speaker:that want to be trial lawyers,
Speaker:their world is your oyster as far as
learning what to do and how to do it,
Speaker:which is that on a previous episode,
Speaker:I talked about using that Apple
voice memo feature because A,
Speaker:we get these random thoughts in the middle
of the night or when we're on a walk
Speaker:or a jog. It's a great
way to put pen to paper,
Speaker:but I really like wordsmithing my opening.
Speaker:Not that I memorize it or read
it, but wordsmith my opening,
Speaker:recorded in voice memos and then forced
myself to listen to myself and I hear
Speaker:how annoying I can be at times and
real pronunciation and I think of it.
Speaker:So I'm glad I.
Speaker:Helped. Right. Do you rehearse a lot
because you say you don't memorize,
Speaker:but I mean, I rehearse a ton before.
Speaker:That's a great question. I'm going to
share because everybody does it different.
Speaker:And to me, we're talking
opening statement.
Speaker:And.
Speaker:I definitely believe opening statement
is the most important piece of the trial
Speaker:and it's the part you can't prepare the
most for. Some people that are amazing,
Speaker:world renowned trial lawyers would
never memorize it and I don't do that,
Speaker:but this is what I do.
Speaker:I will spend a lot of time actually
writing word for word out what
Speaker:in my mind is a perfect opening. And it
is like from the beginning to the end,
Speaker:and then I will record it. And inevitably,
Speaker:I will end up going through about 10
different versions of that opening,
Speaker:wordsmithing the crap out of it, right?
Speaker:Yeah.
Speaker:And then I sort of have triggers for
like the roadmap of where I want to go
Speaker:becomes encered in my brain.
Speaker:Then I can get up and
I feel like, frankly,
Speaker:the opening part of it is memorized, the
catch, what did the defendant do wrong?
Speaker:There are definitely parts of it that
are memorized, but at least for me,
Speaker:I have found that I can do the opening
that way and be engaging and authentic
Speaker:and have great eye contact. Obviously,
Speaker:I don't have any notes and I will
use a PowerPoint selectively so that
Speaker:you're not using it as a crutch. At
least that's how I do it. So tell us,
Speaker:what's your procedure? How
do you go about your opening?
Speaker:Then we'll talk about
what you did in this case.
Speaker:As far as getting ready, I would say it's
pretty similar to what you described.
Speaker:And then I just go over it like a whole
bunch of times, just talking out loud,
Speaker:walking around my house, making
a sandwich, doing openings.
Speaker:And.
Speaker:Doing different parts of the
trials. And I'll do that.
Speaker:And I think it just makes me personally
feel more comfortable so that when I am
Speaker:in front of the jury, it can be
more natural. It's not like, "Oh,
Speaker:where was I going to go next?
And how best to say this?
Speaker:And did I get everything in? "
Speaker:I wouldn't call it memorization.
Speaker:It's more like just practice and practice
and practice and practice so that you
Speaker:feel super comfy by the time you're up
there doing it and you just feel like you
Speaker:can be more natural and you can just
stand there and talk to people and make,
Speaker:like you said, good eye contact.
Speaker:You can respond to people because
you feel like I've got this piece,
Speaker:that opening that you can prepare
so carefully in person or in advance
Speaker:so that when you're in person, it's a
little less halting, a little less like,
Speaker:"Oh, where was I going with this? " And
it's just talking about that message.
Speaker:Yeah. I couldn't agree with
you more. I know Sean Claggett,
Speaker:I've heard him sort of
talk about it as well.
Speaker:It's like by the time they go to trial,
Speaker:the person who's doing
opening has done it 20 times.
Speaker:So it just is so automatic at that
point, nothing's going to throw you off.
Speaker:And I get it. There are lots
of lawyers that would never ...
Speaker:They just have an outline,
Speaker:they get up there and they communicate
and they have that sort of authentic
Speaker:connection with jurors and
they're amazing trial lawyers.
Speaker:But I do feel like it's the one part
of the trial you can prepare the
Speaker:most for.
Speaker:It's the one piece where you sort
of know exactly what you want to do.
Speaker:And I've found that I end up spending
too much time preparing the opening.
Speaker:And to be brutally honest
in Nick Riley's words,
Speaker:I completely dropped the ball on preparing
closings and rebuttal closings. So
Speaker:I'll be going into closings and it's like,
Speaker:I haven't even really thought
about it. I'm just going to go in.
Speaker:I don't have PowerPoint
ready. So that's what I.
Speaker:Need more. Well, let's talk about closings
though and trying to prepare them.
Speaker:Okay. So it was probably completely out
of order where we're supposed to head.
Speaker:But let's say we're talking about
preparing here and how you can
Speaker:prepare that opening.
And for me, it helps.
Speaker:Nobody's going to do it
exactly the same way,
Speaker:but for me it helps and I feel like I
can then have that natural connection.
Speaker:But in closing, for
example, in this trial,
Speaker:I was still taking testimony from the
defense doctor the morning of close.
Speaker:Wow.
Speaker:And so yeah, you've got an
idea of where you want to head,
Speaker:but things are still coming out that are
new. And then you're taking testimony,
Speaker:taking testimony, typing
testimony, you take a little break,
Speaker:you're doing your close, right?
Speaker:And so you have to be open to
different approaches, I guess,
Speaker:and remain flexible because in this one,
Speaker:my wife helps me with trials, Jennifer,
Speaker:and she's there throughout the trial
from start to finish and writing down
Speaker:nuggets about what people are saying and
watching the jury for me and all this
Speaker:stuff. It's amazing help.
And then prepping close,
Speaker:we're just pacing in a hallway and we're
throwing in bullet lines and we're just
Speaker:like, "And this one's at this and that
one's at that. And we need to put, oh,
Speaker:and this is golden. We're
going to put this in.
Speaker:" And it comes together. I don't know
how you could prep a close the same way
Speaker:you would prep an opening,
Speaker:just because it's so changeable
throughout the trial based on what
Speaker:actually comes in and
what people have to say.
Speaker:Yeah. I guess my thought on that
is it seems like all closings,
Speaker:part of it is massaging the
jury instructions, however
you want to call that.
Speaker:You've got the verdict form,
Speaker:you know there's jury
instructions you need to go over.
Speaker:So you can plan that in advance and
you can have a PowerPoint with those
Speaker:instructions ready to go and that's
about as best as I've been able to do.
Speaker:I'm anxious to improve on my
closings by utilizing more
Speaker:visual triggers. So when there's a
theme or something that's come up,
Speaker:and ideally you could
start this in opening,
Speaker:if you're able to use visuals
in opening that are not
Speaker:admitted into evidence, which
I know is such a struggle.
Speaker:It seems like in other parts of the
country, people have a lot more leeway,
Speaker:but to the extent you're able
to take a concept and define
Speaker:that concept with some kind of symbol
and then use that symbol again in closing
Speaker:to trigger the juror's memory,
Speaker:I want to try that. That's what
I'm going to work on in the future.
Speaker:So with that being said, great. Well,
except I'm telling you, it is frustrating,
Speaker:at least in Colorado,
Speaker:it feels like all of the judges believe
if you have not stipulated to an
Speaker:exhibit, you can't use it in opening.
Speaker:So it just seems like you got to
get really creative in terms of
Speaker:visuals you want to use
to assign to a concept.
Speaker:But I think in some respects,
Speaker:that restriction leads to simplicity,
which should work in our favor.
Speaker:So if there's a concept that
we're trying to explain,
Speaker:be it somebody didn't have
symptoms before and then they did,
Speaker:we can come up with some visual that
is simple and then we'll talk in a
Speaker:minute about,
Speaker:and actually I was just in a meeting with
our trial team on another case talking
Speaker:about exchanging PowerPoint visuals
before pretrial conference and getting
Speaker:objections and things of that nature.
Maybe we can cover that later.
Speaker:But when they see a visual that is so
simple, I suppose they're going to say,
Speaker:"Well, that's not evidence. That's going
to be argument." And unfortunately,
Speaker:I feel like a lot of judges won't let
us do that, but it's still worth a try.
Speaker:Still worth a try. Still worth a try.
Speaker:Because anytime you can put something
in your opening and then come back to it
Speaker:later and say, "I told you I was going
to, and I did, and here it is. ".
Speaker:Yeah, for sure.
Speaker:And I think even if you're
left with photographs or other
Speaker:evidence that the defense can't credibly
say is not going to be stipulated to or
Speaker:is not going to be admitted,
then it's still show don't tell.
Speaker:So I definitely strongly believe
you want to be using visuals in
Speaker:your opening to tell the story because
the defense often gets up with their
Speaker:legal pad and just rambles.
Speaker:Sure. Yeah, true.
Speaker:That was a heck of an intro and
Speaker:I want to talk about this
case, but before we do,
Speaker:just tell us a little bit
about yourself and how it is.
Speaker:I do like to get to know people a little
bit better in our community of Colorado
Speaker:trial lawyers. How is it that you
came to be a Colorado trial lawyer?
Speaker:Well, I guess it depends on how far back
we want to go because I've always liked
Speaker:helping people.
Speaker:I feel like everybody needs a little help
sometime and it feels good to be able
Speaker:to be that help and do that
for them. I grew up in a family
Speaker:without any money and my dad was arrested
for reconnecting the power when they
Speaker:turn it off multiple times,
Speaker:that kind of thing and fingernail
polished to change the sticker on the car
Speaker:plates. Wow. Yeah. Yeah.
Speaker:So we always needed help.
Speaker:And I always knew going into law school
and through law school that I was
Speaker:doing this because I wanted to
represent people, individuals.
Speaker:So ended up doing criminal
defense for a while,
Speaker:interned at the public defender's office.
Speaker:We were doing trials all the time
there. You're a prosecutor, right?
Speaker:So got those core trial skills early.
Speaker:And then for me,
Speaker:I moved on and did a bunch of family
law for a while and then found that I
Speaker:really love doing personal injury. But
it's always been representing people,
Speaker:trying to be there to
help people who need help.
Speaker:And that feels good and that's
worth coming to work for.
Speaker:Yeah.
Speaker:And the one thing I feel like that I was
able to get at the prosecutor's office,
Speaker:and you probably received when you
were interning at the public defender's
Speaker:office, is before you ...
Speaker:I feel like you can be
free and express yourself
Speaker:effectively,
Speaker:you got to learn the fundamentals and
there's no better place however you
Speaker:do it to learn those fundamentals.
Speaker:Is that the advice if someone's
out there listening and they think,
Speaker:"I want to be a trial lawyer," would
you say, "Go to the PD's office,
Speaker:go to the public defender's office,
or do criminal defense, family,
Speaker:whatever it is to get in front
of people and judges and get
Speaker:those fundamentals.
Speaker:Down." Yeah,
Speaker:I would just say whatever gets you into
what you truly want to do more often.
Speaker:I think for some folks, it's
really good to all, walk, run,
Speaker:and for some people it fits to
just run, right? And so I think-.
Speaker:Fly, fly. Yeah.
Speaker:Yeah. Right. Figure it out. And no,
Speaker:I think there are definitely
learning experiences all over.
Speaker:So I guess I would just say probably
what everyone should be aiming to do is
Speaker:what they love to do and what makes
you happy and what makes you really
Speaker:motivated to come to work.
Speaker:And for a lot of people who do
what we do and are amazing at it,
Speaker:they probably wouldn't feel super amazing
doing criminal defense or or what have
Speaker:you, right? It's just, this is going to
fit everyone. But I would say people,
Speaker:you know when you're doing the right
thing and it feels right and you are
Speaker:whistling on the way
to the office, do that.
Speaker:Yeah. I love that.
Speaker:And the thing that I just caught
myself thinking as we were having this
Speaker:conversation about
fundamentals and whatnot,
Speaker:is that juries and even
judges are a lot more
Speaker:forgiving than we may think.
Speaker:We come in striving for perfection,
Speaker:thinking if we stumble over our words or
stumble over admitting the document or
Speaker:something, the jurors are going to punish
us, but the opposite is probably true.
Speaker:They see what's in there fighting,
Speaker:not being perfect and
they resonate with that.
Speaker:So I guess what I'm telling any young
listeners out there is just go do it and
Speaker:you'll learn by doing, and
if you fall a couple times,
Speaker:it is fine because you're
going to do just fine.
Speaker:If you're pursuing a just cause and
you've got a good client, then just go.
Speaker:Yeah, absolutely. And maybe
the more often you're going,
Speaker:which is sometimes still trying to learn
myself, the more often you're going,
Speaker:the less worried you'll be about
how are they perceiving me or
Speaker:judging me or whatever.
Speaker:And I know that there are some trial
gurus out there who have transcended that
Speaker:concern about like, it's not about me
and it's not about how I'm being judged,
Speaker:but I think we all still
struggle. For sure.
Speaker:Yeah. So how is it you have your
solo practitioner, is that right?
Speaker:Yeah. Yeah. I'm a solo.
Speaker:Tell us about your journey of how
you ended up hanging your shingle.
Speaker:And honestly,
Speaker:what advice would you give for other
lawyers that are listening that maybe are
Speaker:thinking about doing that or are about
to do it? What advice do you have?
Speaker:Yeah.
Speaker:I think nobody's a true solo
because there are organizations like
Speaker:CTLA out there,
Speaker:the people like you out there and the
people you've had on who repeatedly say
Speaker:they're willing to mentor
and don't try to just
Speaker:make it all up as you go. Talk to
people who've done it and been there,
Speaker:listen to these things,
Speaker:be a sponge is what I'm still trying
to be as a sponge and just take it all
Speaker:in,
Speaker:take in as much as you can and
don't be afraid to do it differently
Speaker:because, okay,
Speaker:so you've got all these
different approaches to how
you prep for opening or I
Speaker:prep for close or what we think
about jury selection and should it be
Speaker:exclusionary or should we start
educating immediately and all of these.
Speaker:You get a million ways to do a trial
And who knows how many of those will
Speaker:come out with great outcomes until
you're out there doing it and finding out
Speaker:what works and what feels right for you.
Speaker:And experimentation helps
us figure that out, I think.
Speaker:And obviously just doing it, being there.
Speaker:Co-counseling with people is certainly
a big deal. Shouldn't be overlooked.
Speaker:We do a whole lot of good
with co-counseling and a
whole lot of learning through
Speaker:that. So I just think run toward what
you want to do and keep doing it,
Speaker:put yourself in the arena and stay
there as much as you can and then you're
Speaker:going to come out an expert, right?
Speaker:Yeah. I love that. I love
that. So all right. Well,
Speaker:let's dig into the facts of this
case because it is fascinating.
Speaker:Tell us a little bit about what happened
and then we can get into the trial
Speaker:strategy piece of it.
Speaker:So my amazing, super credible,
Speaker:awesome client was.
Speaker:I'm going to pause you right there.
Speaker:It seems like every great
result starts with that intro.
Speaker:Oh, really? Yeah.
Speaker:It seems like the point is
great clients make for great
Speaker:results.
Speaker:So if you've got a case you're working
through litigation and you're like, "Man,
Speaker:I love this client, that's something
to know. " Or if you're like,
Speaker:"This client's driving me crazy,"
then maybe that's something you got to
Speaker:consider too. But I interrupted
you. I'm sorry. Tell us what.
Speaker:Happened. Don't be sorry at all.
Speaker:And I think you're right about that
because of course the jury wants to reward
Speaker:people they like. And so, okay. Anyway,
Speaker:she was a 68 year old Target
customer the day that she fell and
Speaker:she was approaching the store
with her daughter and there
Speaker:was a sign that had fallen over
in the wind and they kind of
Speaker:walked by the sign toward the
front door and then she remembered,
Speaker:and this was in 2021,
Speaker:she remembered that she had forgotten
her mask and there's still signage at the
Speaker:store that reminded people on the way in
from COVID times to please wear a mask.
Speaker:She turns around, starts to go back to
her car, trips over the fallen sign.
Speaker:And then after she's
Speaker:down for a bit, gets some first
aid help from Target employees,
Speaker:she goes in and continues her shopping
trip with her daughter, so no big deal,
Speaker:no case, right?
Speaker:Well,
Speaker:do me a favor and back up and
describe this sign because
Speaker:is it a sign that's in the
cement or tell us about this.
Speaker:Sign.
Speaker:And that's important because I think a
lot of the signs in the parking lots that
Speaker:we're used to seeing are installed
and directly into the asphalt.
Speaker:So you don't really have to worry
about testy things like wind,
Speaker:but Target chose instead to purchase
these portable signs that have
Speaker:these plastic fillable bases,
Speaker:then you're meant to fill them with
materials that are recommended by the
Speaker:manufacturer so that they can resist
wind and stay upright up to a certain
Speaker:extent. Of course, there are
limitations on the signs,
Speaker:but they have wheels on the side so they
can easily be wheeled off next to the
Speaker:store if it's super windy out and
then brought back out as needed,
Speaker:or you could just have more of
them out or fewer of them out.
Speaker:And these signs were used in
that kind of drive up, pickup,
Speaker:curbside pickup area that everybody
started using in COVID times.
Speaker:So it was meant for people to come
out and fill orders and then go
Speaker:back into the store and you would park
and call and tell them which spot.
Speaker:So this would be the sign that's in
between the parking spaces that has a big
Speaker:sign on it that says what parking
space you're in and so on.
Speaker:And that's the sign. It's like an eight
foot tall sign. This is a large sign,
Speaker:which was of course part of our trial.
Speaker:And I think in a lot of trip and fall
cases, part of the defense is always,
Speaker:"Well, why wouldn't you watch where
you're going? " And so we had,
Speaker:"Why weren't you watching where you going?
Speaker:" She was fine because she
continued her shopping trip after.
Speaker:Can't have been that
bad. We had all of that.
Speaker:But it turns out that when she
fell, the way that she fell,
Speaker:she felt like right hand out and extended,
Speaker:so the palm of her hand struck the
ground and then kind of rolled.
Speaker:And the way it extended
and injured her hand,
Speaker:she ended up with ulnar nerve
damage from the elbow area,
Speaker:we'll say symptomatic ulnar nerve damage
from the elbow area and in the right
Speaker:hand that affected how she
uses her hand and caused pain.
Speaker:So quick question on that.
Speaker:Is that similar to carpal
tunnel type of injury or is this
Speaker:different?
Speaker:It's different.
Speaker:So we had a fight over whether the
defense could call it carpal tunnel during
Speaker:jury selection.
Speaker:We submitted questions to the judge in
this case in advance and then the court
Speaker:pulled from our submitted questions
to ask their own questions or his own
Speaker:questions. And one of theirs that they
submitted mentioned carpal tunnel. And
Speaker:it was one of those
situations where you think,
Speaker:should I just let them ask that or let
someone say that and then show how this
Speaker:is so much different than that? Because
when you think of carpal tunnel,
Speaker:I'm sure there are very severe cases and
I'm sure they can be very debilitating,
Speaker:but I think a lot of
people think of, "Well,
Speaker:my wrist is a little bit sore because
I've been typing a lot." And so we thought
Speaker:they were headed that direction. They
ended up kind of like throwing that out,
Speaker:but it was so thoroughly discredited that
that was just not the issue. And that
Speaker:was kind of the other side that held me
back a little bit on wanting to make a
Speaker:full fight out of that was we're going
to be able to show that this is quite
Speaker:different than your standard like, "Oh,
Speaker:my wrist hurts a little bit
and it's a little bit sore.".
Speaker:Was there any issue about
the severity of this injury
Speaker:requiring surgical intervention? I mean,
Speaker:was it like a pretty big deal that
was debilitating for the client,
Speaker:so that wasn't really a fight or were
they trying to claim she didn't really
Speaker:need surgery on this?
Speaker:No, they actually did not go that
direction necessarily that she didn't need
Speaker:surgery.
Speaker:I was more concerned about
defense argument that maybe
the surgery made it worse
Speaker:because we did have worsening over time.
Speaker:And so part of what we were doing in
our preparation is just like, of course,
Speaker:with all of these cases,
Speaker:you have to personally get into the
weeds with the medical records and know
Speaker:them. As part of that,
Speaker:we were looking for support
for her explanation of
Speaker:how this has been, which has
been a worsening over time.
Speaker:And so what we went to trial with
was examples in the medical record
Speaker:from where there was worsening
before the first surgery.
Speaker:There was worsening
after the first surgery.
Speaker:There was worsening before the second
surgery, yes, there were multiples,
Speaker:and then there was worsening
after the second surgery.
Speaker:So we had a lot of explaining to do
on that because I think my concern
Speaker:going in, of course,
Speaker:was that jurors would be sitting there
thinking the entire time like, "Okay,
Speaker:well,
Speaker:why are the surgeries if they didn't
resolve it? " And so we were on that early
Speaker:and making sure we were telling that
story with everybody. So let me.
Speaker:Kind of circle this
back around to opening,
Speaker:because I'm curious when you're
talking about this ulnar nerve injury
Speaker:that got worse over time, et cetera,
Speaker:did you include a teaching section
in your opening to address and
Speaker:start to familiarize the jurors
with these medical concepts?
Speaker:Yeah, because I felt like it
was going to be a hard ...
Speaker:We didn't want that to just unfold or
have the defense have the first crack at
Speaker:that, right? So yeah,
Speaker:and I think opening is so great for that
because you can tell a story that is
Speaker:really educating them about the medicine,
Speaker:but it sure sounds like you're just
talking about her life and how it impacted
Speaker:her and what it was like.
Speaker:So it was told from
the perspective of what
Speaker:makes a person agree to have
surgery to try to fix something.
Speaker:And what were her
thoughts when she's told,
Speaker:just like we're all told around surgery
time that this probably is going to
Speaker:help, but it might not. And
do you take that seriously?
Speaker:And what's the difference between
surgery we wanted surgery to for her?
Speaker:So everything,
Speaker:all the medicine education was kind of
like put forward as a patient would think
Speaker:about it, not as a doctor
would necessarily explain it.
Speaker:So let me just see if I'm understanding
this because I'm very intrigued.
Speaker:Are you saying that in your opening,
Speaker:you sort of told the story of the medicine
from the perspective of the patient
Speaker:about what was- Yes. Oh, that's
brilliant. I love that. Explain to her?
Speaker:Right.
Speaker:And why would she agree to a second
surgery after the first one didn't work?
Speaker:Well, because they told her it
was going to be different, right?
Speaker:They're doing a different thing this
time and we're really confident this is
Speaker:going to help.
Speaker:And then what's it like for her when
the pain comes back after surgery number
Speaker:two? And so we're giving
them cues along the way that,
Speaker:because I'm thinking the defense is
going to get up and just say, "Well,
Speaker:if it didn't work the first
time, why'd they do it again?
Speaker:It's the same thing again,
Speaker:but it's definitely not the same thing
again." We wanted them to know that right
Speaker:from the start.
Speaker:But I thought it'd be more compelling
of kind of like allow them to imagine
Speaker:themselves in that situation
where they're just like,
Speaker:"You'll do whatever it takes to get
better when you're in pain all the time."
Speaker:Yeah.
Speaker:I got to tell you a story that I just
heard Jordan Logan explain on another
Speaker:podcast because it reminds me
exactly of what you just said,
Speaker:which is you're worried that the defense
is going to get up and say, "Well,
Speaker:why did she get this second surgery if
the first one didn't work?" And so what
Speaker:Jordan did in a different case is
basically get up in opening and say,
Speaker:"And the defense is going
to come in and say, well,
Speaker:why'd she get this surgery a second time
if the first one didn't work?" And then
Speaker:the defense lawyer got up
and was like, "No, no, no,
Speaker:we're not saying that and said something
else." But then they were able to
Speaker:diffuse that argument altogether because
the defense lawyer agreed that they
Speaker:were not going to argue that.
Speaker:But I love that idea of
telling it from the perspective
Speaker:of your client.
And I also want to give a shout out,
Speaker:sorry De Lamont,
Speaker:I've spent some time with her at her
trial lab and have spent some time dealing
Speaker:with her opening and she calls
it like the teaching section.
Speaker:And so what I'm sort of hearing
about, and yours is like, jurors,
Speaker:in order to do your job here,
Speaker:you're going to have to learn about
this thing called the ulnar nerve and go
Speaker:into all this explanation.
Speaker:How deep did you go in opening or did
you just sort of leave it from the
Speaker:perspective of what your client
was being told by the doctors?
Speaker:The opening was given.
Speaker:From mostly the perspective of the client.
Speaker:There was very little technical
medical in my opening.
Speaker:It was meant to be a story start
to finish about her situation,
Speaker:what happened to her and
what her experience through
it all was like. However,
Speaker:I did feel the need to flip
some medicine in, again,
Speaker:from her perspective though. So it
was like, I just framed it as like,
Speaker:why would she agree to do it all again?
And you're going to hear. Of course,
Speaker:I did this section about had
to ask ourselves and sorry
to Lamont advocates that
Speaker:too. And there's a section in
her opening that is like, okay,
Speaker:we have to deal with the bad stuff.
Speaker:And so after telling a story as
like, before we brought you here,
Speaker:we had to ask ourselves some
questions and pick those, right?
Speaker:Yeah.
Speaker:And you kill them. And there
was some medicine in there like,
Speaker:was it the doctor's
fault? Was it made worse?
Speaker:Whose fault would that be in the end?
Speaker:Because of course you could always
try to persuade a jury that if a
Speaker:doctor made a mistake, then it's
still the tortfeasor's fault.
Speaker:But I feel like that doesn't always feel
good to be up there in that position
Speaker:trying to do that. And that
wasn't the case in our case.
Speaker:So before I go too far down that road,
I was worried about it being a defense,
Speaker:but it was not backed up by the
evidence and it simply was not the case.
Speaker:Now,
Speaker:how much time did you spend in opening
percentage wise talking about Target and
Speaker:its conduct versus the
perspective of your client?
Speaker:Because as you're hearing that, that
sounds awesome, but I'm like, okay,
Speaker:but are you violating the rule of spending
too much time in opening and talking
Speaker:about your clients?
How'd you deal with that?
Speaker:I just started with Target and I'm aware
of that suggestion that we not start
Speaker:with our own client. And I agree and
I don't, I think most of the time,
Speaker:I guess I agree.
Speaker:David Ball makes a really good point
about like not bringing your client's name
Speaker:into it at the beginning.
Speaker:My framing of this case was really
like corporation versus customer.
Speaker:How did you frame it that way?
Speaker:First off, I never said target.
Speaker:I said target corporation every
time throughout the entire trial.
Speaker:And there was a lot of ... We
called, I should know four or five,
Speaker:but I think we called four target
employees as witnesses ourselves. And what
Speaker:we wanted to be clear with them as I was
up there kind of like just wrapping and
Speaker:joking with them a little bit
at times, "It's not your fault.
Speaker:We're not blaming you for this.
Speaker:Target set you up." It's like the
corporation didn't provide you what you
Speaker:needed. They didn't tell you what the
wind resistance of these signs were.
Speaker:You didn't have a part
in choosing these signs.
Speaker:You didn't have a part in choosing what
colors they used for these signs or what
Speaker:colors they used for the parking
space. You didn't have a role,
Speaker:you weren't at the table, right?
Speaker:Nobody told you how often to check these
things to make sure that they stayed
Speaker:full. Nobody told you what the
procedure was for writing them down,
Speaker:all of this stuff.
Speaker:And so you just separate these poor
employees who are out there doing their
Speaker:absolute best and the corporation
who kind of hung them out to dry by
Speaker:sending these things out with absolutely
no guidance whatsoever about how to use
Speaker:them. I shouldn't say no guys whatsoever
because they did actually send a little
Speaker:used cat litter, which is not
recommended by the manufacturer.
Speaker:And there was this whole moment where
the store manager who was called by the
Speaker:defense said, "Well,
Speaker:we know exactly how much cat litter we
put in there because it says 50 pounds
Speaker:right on the bag." And I was like, "Well,
these are the buckets that were used.
Speaker:We got that in on another Target employee
and there were 30 pound buckets." And
Speaker:she was like, "Well, we'll use
three and that filled them,
Speaker:but they were 30 pounds versus 50 pounds.
Speaker:Started stores don't sell a 50 pound
bag of cat litter and we knew that.
Speaker:And so we asked her and she didn't know.
Speaker:" And so there was a
weight difference based on,
Speaker:it It created a question of how these
things were filled and whether they were
Speaker:filled properly.
Speaker:I want to pause for a second because what
you were just talking about is frankly
Speaker:brilliant.
Speaker:And it is brilliant for you to call
Speaker:target employees and
blame it on the company
Speaker:set you up to fail. That is,
Speaker:I don't recall- You successfully
got that done on the 30 cross.
Speaker:So tell us about that. Tell
us how you worked that in.
Speaker:Number one was this strategy
of we're going to have the
Speaker:Target employees be sympathetic and
the corporation set them up to fail.
Speaker:Did you have that before
the 30 depo? And if so,
Speaker:how did you implement it in the depo?
Speaker:Okay.
Speaker:So it was maybe a bit low hanging
fruit because it was apparent based
Speaker:on discovery responses that we weren't
going to get a lot of information
Speaker:because there wasn't information. We.
Speaker:Weren't going to get a lot of
documents because there weren't.
Speaker:Tell us more about the discovery
responses that led you to that.
Speaker:We're talking response to documents
about policies and procedures and things
Speaker:like that?
Speaker:Well, no, just like the
acquisition of the signs.
Speaker:They couldn't produce any documents in
connection with the acquisition of the
Speaker:signs. They couldn't tell
us who made the decisions.
Speaker:They couldn't tell us who was
present, who was not present.
Speaker:They couldn't tell us who made the
decisions about whether to create a policy
Speaker:about when to bring them in.
Speaker:They couldn't tell us if anybody even
ever considered the wind resistance of
Speaker:these signs.
Speaker:Wow. Okay.
Speaker:They couldn't tell us if anybody checked
the manufacturer website because the
Speaker:wind resistance was right there super
clear, super easy to find. And nobody,
Speaker:as far as we know,
Speaker:based on the testimony that was provided
and discovery response and all that,
Speaker:as far as we know,
Speaker:nobody at Target ever actually looked
to see what the wind resistance of these
Speaker:signs were.
Speaker:And yet they acknowledged sending
these signs out all over Colorado.
Speaker:I believe it was obviously national,
Speaker:but they admitted all over Colorado
windy areas, not windy areas and so on.
Speaker:And nobody's watching the Weather Channel.
Speaker:Nobody's doing anything to kind of
know should these be brought in?
Speaker:There's no policy for doing that.
Speaker:There's no procedure other
than somebody thinks, "Oh,
Speaker:they're a bit wobbly." And they came
out during the trial that they knew that
Speaker:the signs were falling because
they hit some cars. Oh, wow.
Speaker:And The defense during
the trial just made it one
Speaker:sign had fallen, that
it happened one time.
Speaker:I'm not sure exactly what they based
that on because we had multiple witnesses
Speaker:throughout the trial say, "Well, yeah,
Speaker:I'm aware of it happening and it happens
maybe once a month." Or another one was
Speaker:like, it happens regularly.
Speaker:Another one admitted that they had sent
reports up about these signs falling and
Speaker:we got a regional manager on the stand
who agreed that she knew and it had been
Speaker:discussed and that she
had sent reports up.
Speaker:And then part of the argument enclosed
and then it kind of became like a
Speaker:miniature theme was that reports were
going up and nothing was coming down.
Speaker:Again, corporation versus employees.
Speaker:Right? It's just so masterful.
Speaker:You have regional managers and
potentially the corporate 30 getting
Speaker:concessions.
Speaker:And then are you saying that the
store manager was readily admitted,
Speaker:"I've never been given any
guidance, nobody ever told me.
Speaker:" So is that the juxtaposition that
you set up as sort of like regional and
Speaker:corporate knows this,
store manager knows that?
Speaker:Yeah.
Speaker:And we did point out that corporate
didn't send any of the documents
Speaker:down with these signs.
Speaker:They just sent their own instructions
and an email that they had made up and
Speaker:then nobody was ever even able
to produce that email. Wow.
Speaker:And then they had a procedure
for things like this.
Speaker:When they do things like this,
they're done this way. Well,
Speaker:that's not doing the thing.
And then
Speaker:there was also the corporate
expectations versus the actual
Speaker:boots on the ground and what
was happening was so different.
Speaker:And we were able to point
that out in a bunch of ways.
Speaker:One of them was we found the target
ethics code on their website and it
Speaker:includes some statements about
safety being their top priority.
Speaker:And then every single Target witness,
including the ones they called,
Speaker:embraced that immediately and we were
able to walk them through the ethics code
Speaker:and they embrace, embrace,
embrace, embrace. And then
we were able to ask them,
Speaker:what was the valid safety reason for
choosing signs that can fall over in the
Speaker:wind instead of signs that go
right down into the ground?
Speaker:What was the valid safety reason for
choosing colors that matched the colors on
Speaker:the ground instead of OSHA yellow,
Speaker:which was a standard option
for these sign bases,
Speaker:OSHA yellow.
And what was the safety reason for
Speaker:not having a policy about,
Speaker:not checking how much wind these things
can withstand and then not having a
Speaker:policy and all of this.
Speaker:And a lot of the answers
to that were not present
Speaker:in our written discovery responses.
Speaker:And so I was not surprised in the 30
deposition that the witness admitted to
Speaker:absolutely no prep because you follow
up and when they can't answer something,
Speaker:you just point out that,
"Hey, you saw this list,
Speaker:you knew what we were going to ask you.
Speaker:What did Target Corporation do to
prepare you to answer this question?".
Speaker:Okay.
Speaker:And the answer was, "I don't know.
Speaker:" Or,
Speaker:"I called some guy and he didn't know
either was the answer." And so what
Speaker:kind of surprised me a bit is that so
much time passed between the 30 depo and
Speaker:the trial and the same witness
was the 30 witness at trial.
Speaker:And then in front of the jury,
Speaker:instead of what did Target do to
prepare you to answer that question,
Speaker:when I got the I don't know,
Speaker:it was Target Corporation didn't really
prepare you to answer that question,
Speaker:did they? They sent you here to
answer that question for them.
Speaker:They're not here. They sent
you to answer this question,
Speaker:but they didn't prepare you to answer
it. And she was like, "No, they didn't.".
Speaker:Wow. At trial. Yeah. Wow. I love that.
Speaker:So kind of changing subject, I'm
just curious, in a case like this,
Speaker:did you have any kind of
expert on commercial signage
or store safety or did you
Speaker:need any kind of industry
standard expert in this case?
Speaker:No.
Speaker:I love it.
Speaker:I common sense did. And by the
way, I was worried about that.
Speaker:I was considering that. And it was one
of those things that I was thinking is,
Speaker:should we have a retail safety expert?
Speaker:But I felt like they were so off the
chart with their own lack of knowledge,
Speaker:their own ability to articulate
a standard of any sort. I mean,
Speaker:they could not tell us a standard
and it's their sign, right?
Speaker:It's their property and they admitted
landowner standards right at the beginning
Speaker:of the case. So we had
to fight over that, but
Speaker:they couldn't tell us what the standard
is. And so it was a reasonable standard.
Speaker:And I think everybody in the
room at the end agreed that their
Speaker:lack of information, lack of effort,
Speaker:lack of follow up and follow
through were not reasonable.
Speaker:Got it.
Speaker:So let's talk a little bit about
sort of the defenses in this case.
Speaker:What were you facing with
respect to the defense doctor?
Speaker:What was the conclusion
of the defense doctor?
Speaker:Like this is just degenerative change,
Speaker:you were going to get this
problem anyway type thing.
Speaker:What he did is he focused on the urgent
care record. So she went to the ...
Speaker:Like I said,
Speaker:she finished her shopping trip and they
were turned out they're actually really
Speaker:good personal reasons for that.
Speaker:So her daughter has these
needs and expectations and
Speaker:if things don't go as
planned, it doesn't go well.
Speaker:And this was a rare day out for them.
Speaker:And so the explanation of why she stayed
and continued to shop was actually
Speaker:pretty compelling.
Speaker:And it really showed off
her being a caring mother,
Speaker:but they made a big deal out of the fact
that she didn't go straight to the ER
Speaker:and they made a big deal out of the fact
that she continued to shop and it can't
Speaker:have been that bad.
Speaker:But what the defense doctor really
focused on was at urgent care.
Speaker:And as part of breaking these
records down and preparing for trial,
Speaker:we really needed to take
every symptom she has and
Speaker:find its origin.
And there was progression over time.
Speaker:So we're finding like for paresthesias,
Speaker:we're finding like early
reports of tingling, right?
Speaker:And they had overlooked a
record where there was tingling.
Speaker:So they believed that the first mention
of paraesthesias or numbness was like
Speaker:three months after or whatever.
They were just wrong about that.
Speaker:The urgent care record was mainly
like, it said hand and wrist.
Speaker:So they were like, "Well,
Speaker:there wasn't an elbow issue." And
there wasn't a hand issue because
Speaker:the defense doctor decided to
just go full on it was wrist.
Speaker:And the reason that the defense doctor
decided to try to thread that needle is
Speaker:because her wrist wasn't really
symptomatic after ... I mean,
Speaker:her wrist hurt because she fell,
Speaker:but it wasn't part of her ulnar nerve
damage and it wasn't persistent and it
Speaker:wasn't really a huge part of the case.
Speaker:And so his hope was that he was going
to stroll in and just say, "Well,
Speaker:the only thing wrong with her was her
right wrist. It says that right here in
Speaker:the urgent care record, it does not.
" That was their focus at urgent care.
Speaker:So that's the only thing that
was wrong. That got better.
Speaker:Everything else that she's experienced
is probably due to typing too much or
Speaker:something like that.
And so that was the approach. In fact,
Speaker:he said at urgent care, I didn't even
care enough to put her in a splint.
Speaker:And by the way, he was wrong
about that. And this is where.
Speaker:Just knowing the record pays
off, right? Just knowing.
Speaker:Let me jump in and ask you,
Speaker:because I'm hearing you say that
you knew that this defense doctor
Speaker:had multiple errors in his report.
And so I guess the question is,
Speaker:depose that doctor or not.
Speaker:Yeah.
Speaker:So knowing that you had these punches
that would land, what did you do?
Speaker:Depose or save it for trial? Saved.
Speaker:It for trial.
Speaker:Did not depose them.
And how'd that work? It.
Speaker:Worked out amazing. And it was a
little squirrely as it is to do that.
Speaker:The big benefit to deposing is you
know what they're going to say.
Speaker:You've got it locked in and so on.
And there was progression over time,
Speaker:but we could see that progression in the
reports because there wasn't just one
Speaker:report and she was continuing to treat
while we were litigating this case.
Speaker:So her final surgery was like
a month before deposition.
Speaker:So we were still figured out as we
went too. But his initial report,
Speaker:he hadn't even examined her at that
point. It was a records review.
Speaker:And then he supplemented
and then he amended,
Speaker:I think if you call it something
different each time, then it's justified.
Speaker:But it was like all these
different reports and you
could kind of see where he's
Speaker:headed over time because
at first he was really like
Speaker:deferential to the surgeon. He's a
colleague of the surgeon at the same
Speaker:practice, by the way. Yeah.
Speaker:And I read that. And I mean,
that's sort of crazy. Yeah.
Speaker:Tell the listeners a little bit about,
expand on that a little bit more.
Speaker:And I'm curious about if you elicited
concessions from the defense doctor,
Speaker:and we can name them, it doesn't matter.
Speaker:If you elicited concessions from the
defense doctor that they respect the
Speaker:treating doctor,
Speaker:and did you differentiate the
ethical obligation a treating doctor
Speaker:has versus an IME doc? That's
probably a dumb rhetorical question,
Speaker:but tell the listeners more
about that. But yes, I.
Speaker:Did do those things. And we had
also sent her, because I was, again,
Speaker:a little bit worried that the jury might
conclude that the surgeon was at fault
Speaker:for some of this. So we had
sent her for another opinion,
Speaker:an additional opinion with another hand
surgeon who's unaffiliated with that
Speaker:practice.
Speaker:And we had that record in through
our surgeon and through our physical
Speaker:rehab doc. And so it
was pretty well covered.
Speaker:And one of the things that I did before
the defense doctor testified is because
Speaker:we could tell from his
reports what direction he was
headed, He wanted to blame
Speaker:a condition that was actually
diagnosed in her left hand,
Speaker:but some of the medical records had
gotten it wrong and said, right. So again,
Speaker:we've got our issues just
like every other case, right?
Speaker:You always do focus on those issues we're
worried about a lot as we're prepping
Speaker:trial.
Speaker:And so this guy was going that direction
and with our own doctors, I'd say,
Speaker:"Okay,
Speaker:so you concluded it was not Debutrins
or Debutrins." I still don't know how to
Speaker:say it correctly. And this other doctor,
you aware of what his opinion was.
Speaker:And then the second opinion doctor,
you aware what his opinion was,
Speaker:which doctor thinks is Deputrins? "Oh,
Speaker:the defense doctor and which doctor was
paid by Target to testify?" Oh, okay.
Speaker:And so before the jury ever heard
him speak, we're setting that up.
Speaker:And then when he's there,
Speaker:I guess we weren't entirely sure.
So the answer to the question about
Speaker:whether we knew there were errors in his
report, I would say from his reports,
Speaker:there were maybe some things
that were wrong here and there,
Speaker:but what we could see from the reports
was that he was becoming more adversarial
Speaker:and more specific that he was going
for it. Whereas at the very beginning,
Speaker:we kind of thought, "Oh,
Speaker:this guy's not going to be that bad."
He's actually very deferential to his
Speaker:colleague, which we really
wanted and appreciated,
Speaker:and maybe he's not going to come
out all knives out at trial,
Speaker:and he sure did. He sure did.
Speaker:I was curious because I
saw your post about it.
Speaker:Talk to us a little bit about his
demeanor and this issue about having to
Speaker:finish a question, a rhetorical
question with the word correct.
Speaker:Yes. Okay. So as you
know, leading questions,
Speaker:we're allowed to ask leading questions,
Speaker:and unless you're trying to get
points in a mock trial in law school,
Speaker:you're probably not going to
say correct after everyone.
Speaker:And I actually coach
clients. I'm like, "Listen,
Speaker:don't be that person who sits
on the witness stand and says,
Speaker:Was that a question? Don't be that person.
Speaker:We want people to like
you. So just roll with it.
Speaker:The questions sound different on cross
and they sound on direct and that's part
Speaker:of how I prepare my people.
Speaker:No one told him that because when
I was crossing him, honestly,
Speaker:he just seemed like he wanted
to stab me. He was like, really,
Speaker:I thought he was pretty hostile.
Speaker:And so when I would ask a question that
didn't end with correct or something,
Speaker:he'd just stare at me. And that
moment of silence we just had,
Speaker:longer than that, longer than that.
He would just stare at me.
Speaker:And so then I would say,
Speaker:"Correct." And then he
would answer the question.
Speaker:So it was interesting. I've had
someone be that consistent about that.
Speaker:I got to tell you a funny war story
because this is a great war story.
Speaker:So I'm in Boulder trying a case. I
forget who the defense doctor was,
Speaker:and I ask him a question and I
don't say correct. And he said,
Speaker:"Was that a question?" And I said,
"Well, I think it was a question.
Speaker:Yes." And he's like,
"Okay." Then he answered it.
Speaker:And then the next question I asked,
I asked the question and I said,
Speaker:"Correct?" Like that at
the end. Yeah, exactly.
Speaker:It was so funny and the jurors hated him.
The jurors hated him just like yours.
Speaker:I mean, obviously it was a question,
Speaker:but I get how witnesses sometimes feel
like that's a win for them to try to
Speaker:point that out, but I don't think it
goes over the way they think it does.
Speaker:And so there was that. There
was also just like anger in him.
Speaker:You could tell because he
was being corrected about
getting things in the record
Speaker:wrong. There was a
splint. I showed him that.
Speaker:I showed him where they issued a splint
and he thanked me for that correction.
Speaker:And then I had him.
Speaker:Finish a sentence- Hang on.
Speaker:I want you to set that up a little
bit more because I'm just curious.
Speaker:So you know in the record he says it
couldn't have been that bad because they
Speaker:didn't issue a splint. So how did
you set that line of questioning up,
Speaker:if you don't mind going into the weeds
a little bit on that issue? Sure.
Speaker:So I just reminded.
Speaker:Him of what he had said on direct and
that he said that she was not issued a
Speaker:splint at urgent care. And to him,
Speaker:that was an indication that her
injuries weren't that serious.
Speaker:And that was one of the bases for his
opinions that he shared and so on and so
Speaker:on. And as you do, you do that setup,
right? And then I just asked him,
Speaker:and by the way, at this
point in the trial,
Speaker:we're pretty late in the trial at this
point, and I think I mentioned before,
Speaker:but my wife helps me with these trials
and she's sitting there watching the
Speaker:jury, right?
Speaker:And we bring this big king flip
chart and we intend to use it for
Speaker:opening and closing and so on
because I think it was maybe Tim
Speaker:Galusi on one of your episodes mentioned
that when the teacher writes something
Speaker:down, so do you.
Speaker:And I think that works really well with
these flip charts and opening and close.
Speaker:And I'm sure people use them when they're
Speaker:working with witnesses and whatnot.
But these jurors in particular,
Speaker:they had this little monitor in front of
them in the jury box in federal court.
Speaker:That's one thing that's super cool about
federal court is one HDMI plug gets you
Speaker:just screens everywhere. And the
jurors love that and you could see,
Speaker:and Jennifer caught this,
Speaker:that sometimes we would be talking about
something or referencing something in
Speaker:the record and they would glance down
at their screen to see if it was there,
Speaker:right? So they wanted more. So we
start putting everything on screens.
Speaker:We start putting everything on screens
and ended up using the ELMO for
Speaker:things that we were going
to use flip charts for,
Speaker:but this was an excellent example
because crossing this doctor,
Speaker:before he even answers the question,
Speaker:we've got a call out using trial
pad and we've got a call out
Speaker:from the record showing that a splint
is in the supplies and then we've got a
Speaker:call out showing that a splint
was given to her and used.
Speaker:And then he kind of thanks
me for the correction,
Speaker:but there was another major correction
that was made and that was in his direct
Speaker:examination,
Speaker:he read half of a sentence in a record.
And he's actually reading the record as
Speaker:he's answering the question and what he's
reading is something from that second
Speaker:opinion doctor we got
who says, "At this time,
Speaker:I don't recommend future surgery,
Speaker:but as time goes on, if
her symptoms continue,
Speaker:then it's going to be very likely that
she's going to need this and this and
Speaker:this and this. " And that was the year
before trial and she's still in symptoms.
Speaker:And so what he reads is,
"I'm not recommending future
surgery." And he stops.
Speaker:And I was like, "Uh-uh, that's not
the whole..." So I get up there,
Speaker:and this was the theatrical moment
where I'm like, "Now, doctor,
Speaker:on direct, when you were testifying,
Speaker:and Target corporation attorneys were
asking you about this and this and this,
Speaker:you testified about this second opinion,
Speaker:you respect Dr. Sashar, it was
the second opinion. You know him,
Speaker:you're affiliated in the past no longer
and so on and just really talked this
Speaker:guy up. And then you actually read from
the record. So this wasn't from memory.
Speaker:You were reading this in
front of the jury on direct.
Speaker:You only read half of a sentence and
I'd like you to finish that sentence for
Speaker:us." So I call it out, it's on their
screens, they're reading along with him,
Speaker:he finishes the entire sentence
and the whole time he's doing that,
Speaker:I'm kind of like giving
a look to the jury.
Speaker:And I felt like that was one of those
times in the trial that's maybe a little
Speaker:bit rare where you feel full license to
get a little dramatic and kind of just
Speaker:call out with your eyes that something
amazing is happening right now.
Speaker:And then in the close,
Speaker:I was able to circle back to that and
this is one of those hallway closed
Speaker:editions, right? Because again,
Speaker:this happens like an hour or two before
I'm closing. And I'm telling the jury,
Speaker:if we had not pointed that out,
Speaker:you would not know because they
didn't want to give you that piece.
Speaker:Why would that be? And knowing the
record, right? You got to know.
Speaker:You got to know the quote.
Speaker:To say that that is an epic moment is
the understatement of the year. I mean,
Speaker:I've never had that great fortune to
have a witness walk into that punch.
Speaker:Holy cow. And as you're
telling that story,
Speaker:it's almost like in my mind I'm role
playing all the different ways I would
Speaker:mess up landing that punch or taking
that low hanging fruit by being
Speaker:too aggressive, too in the doctor's face,
Speaker:asking is there a particular reason
you chose to not read the ... I mean,
Speaker:I don't even know. Oh yeah.
Speaker:Yeah. It's just.
Speaker:Such an amazing thing. Holy cow, man.
Speaker:But go back to what you said about
knowing the record. So let me ask you,
Speaker:when that doctor stopped, did you
instantly know like, wait a minute,
Speaker:he didn't finish the rest
of the sentence? I knew.
Speaker:It in the moment.
Speaker:Wow.
I.
Speaker:Knew it in the moment. I was like, no,
that's not the whole quote. I mean,
Speaker:it's important, right?
Speaker:And that's not like some super remote
piece of the record that you're like, "Oh,
Speaker:this happened three years before she fell
and I don't remember exactly what was
Speaker:said." No, this is important stuff. This
is stuff that we sent her out to get.
Speaker:So of course we know what's in it,
Speaker:but I think it's a good lesson for
knowing the record in its entirety because
Speaker:little things like that,
right? If you don't know,
Speaker:they can definitely get away with that
live in trial if you have not deposed
Speaker:them, which I still feel like,
Speaker:imagine all of that happening
in deposition and how much
better he would've come
Speaker:off live in front of the jury, I think.
Speaker:Yeah. We would've issued a supplemental
report, correcting- Actually,
Speaker:it doesn't change my opinion at
all. I actually knew all of that.
Speaker:Right, right, right. Exactly. It
would've been like addendum number six,
Speaker:but I felt like even though there's a
lot of comfort to be had in deposing in
Speaker:this case, it would've
helped him more than.
Speaker:Us. I mean, I got to be honest,
Speaker:I personally have kind of come to the
world where I don't really like deposing
Speaker:defense doctors that often,
Speaker:unless it's just going to be to confirm
bias stuff because it costs money,
Speaker:then they kind of know
where you're coming from.
Speaker:And I much prefer to just sort of have
them not know what to expect out of me
Speaker:because I feel like maybe they're a
little bit nervous and I don't know,
Speaker:it's just obviously it's a case by
case situation and in your case,
Speaker:obviously it worked out brilliantly.
So final result in this case,
Speaker:$2.7 million for your client.
Talk to us a little bit.
Speaker:I know we talked beforehand and we're
coming up at the end of our time here.
Speaker:What you took away about the
importance of either using flip
Speaker:charts or using ...
Speaker:You mentioned that the jurors in federal
court have little monitors and that if
Speaker:I'm hearing you correctly,
Speaker:they almost expected throughout the
trial to see things on that monitor,
Speaker:backing up what's being said. So how
did your experience in this trial impact
Speaker:how you will try cases in the future?
Speaker:We didn't pivot, and I
was proud of us for that.
Speaker:We pivoted to using those
screens for everything,
Speaker:and I felt like it was really
effective closing argument.
Speaker:Instead of flip charts,
Speaker:we used an ELMO when I was just
writing just like overhead projector,
Speaker:your teacher kind of thing.
And I felt like it landed super well and
Speaker:it really worked well. So I
was glad we made that decision,
Speaker:but we also went over the verdict form
and there was testimony throughout our
Speaker:case to try to kind of set up and
distinguish physical impairment from pain
Speaker:and suffering. And obviously that's
important in part because CAPS.
Speaker:So there was testimony that was very
detailed about the impairment maybe even
Speaker:being the worst of it for her,
despite pain all the time.
Speaker:And all that impairment affected her.
Speaker:And then that was all rehashed during
the close and we went through the verdict
Speaker:form on the ELMO and I showed them
the lines and it's important that this
Speaker:go here and this go there. And
Speaker:it says on the verdict form, don't put
physical impairment damages on this line,
Speaker:they go below.
Speaker:And then we got a jury question while
they were deliberating. The first jury
Speaker:question we got, you'll love this,
was, "Can we have a calculator?".
Speaker:Oh my.
Speaker:God.
Speaker:Never happened.
Speaker:To me. Oh yes, here's the calculator. And
Speaker:then the second jury question was a
little more sad. It was, what do we do?
Speaker:Where do impairment damages go?
Speaker:But it didn't say like
impairment of quality of life.
Speaker:It didn't say physical impairment.
Speaker:So we're in federal court and the
judge that we're in front of was
Speaker:kind of like already prepared an answer
in advance and then we're just arguing
Speaker:with him about why he should not
use it. And his answer was- And.
Speaker:Always works out well in federal court.
Speaker:I know, right? And his
answer was, of course, well,
Speaker:his answer was just like that physical
impairment line is for anything you
Speaker:didn't include on non-economic
damages, which absolutely.
Speaker:I disagree wholeheartedly
with that's not the law.
Speaker:And I feel like that really hurt us
because then the entire non-economic
Speaker:damages award or the entire ...
Speaker:We got economic damages and we got pain
and suffering and zero for physical
Speaker:impairment because they believed they
had included it in the non-economic.
Speaker:And we know that because they followed
basically what we asked for on the per
Speaker:diem arguments.
Speaker:So.
Speaker:For sure that they agreed that
there were physical impairment.
Speaker:Damages, but they put
them all on one line.
Speaker:And I have also been the recipient of
zero and impairment and like one and a
Speaker:half million in non-economics. So I feel
your pain and it doesn't help. I mean,
Speaker:the non-economics include impairment
in the quality of life. They do,
Speaker:which we never.
Speaker:Said. And maybe that was a
mistake, maybe it wasn't,
Speaker:but we never said impairment of the
quality of life because we didn't want to
Speaker:confuse them on that subject.
So I never used that phrase.
Speaker:I used pain and suffering
for non-economic, and I
used physical impairment,
Speaker:and I tried to distinguish impairment
from non-economic at every opportunity.
Speaker:But if had it to do over, right?
What I would do, of course, knowing,
Speaker:because you never know exactly what
a jury's going to get hung up on,
Speaker:but it does make you wish you had a time
machine. So you could go back and say,
Speaker:"Well, it's really important. Hear
me on this. " Physical impairment,
Speaker:physical impairment, because we
couldn't get a definition in, right?
Speaker:But physical impairment,
Speaker:this is the testimony you
heard of physical impairment
that goes on this line.
Speaker:I think we can get away with that.
Speaker:Yeah. I've just come to endorse
the Cheney Galuzi that impairment
Speaker:is the physiologic change of the human
body because then that's like the
Speaker:cause and the effect is the
impairment of the quality of life,
Speaker:but what they're ... And it's still
so difficult to do, but it seems like,
Speaker:at least right now,
that's where I'm landing.
Speaker:So two more quick things since we're
out of time that I wanted to cover.
Speaker:The first is, because I know the answer
to this question and it's amazing,
Speaker:tell us about the pre-suit offer
that you turned down to go to trial.
Speaker:We turned down 500,000. I mean, listeners,
Speaker:they turned down $500,000 on a slip and
fall case and went to trial in federal
Speaker:court. Just absolutely amazing.
Speaker:And the last little point that I
wanted our listeners to consider,
Speaker:because you've talked about the
importance of using visuals throughout the
Speaker:trial.
And I would just encourage people,
Speaker:if they have a CVN subscription
or to go on YouTube,
Speaker:Mark Lanier is the freaking
master at using Elmo in cross.
Speaker:So he goes through and just does these
little diagrams and it's just like you
Speaker:said, it's just like a teacher,
Speaker:but I feel like jurors are so used
to seeing the teacher do that during
Speaker:cross.
Speaker:It was really effective and it just
makes me think that flip charts are
Speaker:underutilized throughout trial.
Speaker:And that's a big sorry
De Lamont thing too.
Speaker:Anybody that's done anything
under her, she's huge about that.
Speaker:So I'm going to endeavor to use more
flip charts throughout trial. Well,
Speaker:I think the.
Speaker:Question about whether you're using a
big fancy flip chart or an Elmo with
Speaker:screens is just the location of
screens. Yeah. It's just like,
Speaker:what's more visible?
Speaker:The flip chart's huge and the flip chart's
really nice and the flip chart I feel
Speaker:like maybe feels a bit more authentic or
something when you're using it as like
Speaker:teachery. It's like, yeah,
Speaker:it maybe reminds people
of education in a way,
Speaker:but then also just having
screens everywhere.
Speaker:And if you do have screens everywhere.
Speaker:Then maybe that's the option to
take. Yeah, the magic's thought.
Speaker:I like flip charts because it
takes a while to write on them,
Speaker:so that gives jurors the time to
process what you're doing. Yes. Well,
Speaker:Vern, thank you so much.
I mean, this has flown by.
Speaker:We could go for hours, obviously.
We could talk- Absolutely.
Speaker:I know I could.
Speaker:You don't have any trouble getting
people on here talking about their trial
Speaker:wins, I'm sure, right?
Speaker:Well, no, this one in
particular, it's just,
Speaker:I love talking trial strategy
because it's just so fascinating,
Speaker:especially when it works out.
I mean, this was a home run,
Speaker:this was an amazing result and I'm
sure you're just itching to get back.
Speaker:Yes, absolutely. And thank you so much
for having me on here to talk about it.
Speaker:It's awesome to do this,
Speaker:especially given how much I have leaned
on others doing work like this to
Speaker:prepare myself. It's been a huge help.
Speaker:Well, thank you for coming on.
Speaker:And until next time when we have
another person eager to come on,
Speaker:and I'm just going to throw it out
there, we've been following the listserv.
Speaker:There have been amazing verdicts
after amazing verdicts because the
Speaker:tide has changed. We don't really
face these tort rooms. I mean,
Speaker:it's still out there, but it's
not this pervasive problem before.
Speaker:And it's a lot better to be a plaintiff's
lawyer now than to be a defense lawyer
Speaker:10 times out of 10, but it's a good
time to be a plaintiff's lawyer.
Speaker:And every one of those
verdicts, well earned and just.
Speaker:And that's what's great about this work.
That's what's great about this work.
Speaker:It's awesome to see that coming through.
Speaker:You get warm feelings in your heart
because you know that there's some justice
Speaker:being done and that's amazing.
Speaker:Yeah, it's great.
Speaker:Just take a moment of gratitude for the
amazing fortune we have to be able to do
Speaker:this kind of work. I mean, I love
my job. I can tell you love yours.
Speaker:I love what we do and thanks for
that. Thanks, Vern, for coming on.
Speaker:Really appreciate it.
And I Until next time,
Speaker:we'll be back with another episode of
the Colorado Trial Lawyer Connection
Speaker:Podcast. Thank you for joining us.
Speaker:We hope you've gained valuable insights
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Speaker:warriors, and thank you
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Speaker:Make sure to subscribe and join us next
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Speaker:cases and learn from
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