If trust and transparency is the number one currency in the digital age, then reputation management has to be a close second. The value of your online reputation is directly linked to the level of public trust in your public sector or government agency. So it’s worthwhile putting a focus on it
Coming up in Episode 22 of the Public Sector Marketing Show:
The role of digital communications in reputation management
How to manage your online reputation
The Do's and Don’ts of reputation management
I interview Niamh Boyle, founder of The Reputations Agency on their 2021 reputation study of 100 private and public sector organisations
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The Public Sector Marketing Show is a weekly podcast dedicated to digital marketing and social media insights for government and public sector pros hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute.