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The Origin of Grand Connection and the Power of Collaboration | 001
Episode 14th December 2025 • Grand Connection Podcast • Susan Jarema
00:00:00 00:13:38

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If you feel like you’re running hard in your business but not getting anywhere, you’ll relate to Susan’s story of late nights with her daughter’s hamster Nibbles and how that moment sparked a shift toward connection instead of overwhelm. She shares the unexpected Grand Canyon moment in March 2020 that inspired the creation of Grand Connection and explains what collaboration truly is in a way that feels simple and doable. You learn how collaboration shows up in nature, why it helps you go farther with less effort, and how it grows from small acts of support to full partnerships. Susan closes by encouraging you to reach out to just one person this week, reminding you that big momentum starts with small, genuine conversations.

Highlights:

  1. Why Collaboration Beats the Hamster Wheel – See how working alone creates unnecessary pressure and why shared support leads to steadier progress.
  2. The Moment That Sparked Grand Connection – Explore how a single conversation at the Grand Canyon became the turning point for a new kind of business community.
  3. What Collaboration Really Looks Like – Get a simple, relatable picture of collaboration through examples from nature, music and everyday life.
  4. The Different Sizes of Collaboration – Understand how partnerships can grow from small acts of generosity to larger creative alliances that expand impact.
  5. How to Find Aligned Collaborators – Learn what qualities matter most in a great partner and how one small action can start a meaningful connection.


Meet the Host: Susan Jarema

Susan has been an entrepreneur all her life. Since her first lemonade stand, she has completed two marketing degrees, built from scratch several businesses and helped in the launch of hundreds of new ventures. She has been training entrepreneurs and selling online since 1995, much before google! … and has seen it all. As president of New Earth Marketing, she has built hundreds of websites. Susan, an expert in marketing strategy, branding, SEO & conversions, calls herself an internetologist and now helps entrepreneurs and companies succeed online through her Brand Alignment Framework and running collaborative marketing campaigns for the Grand Connection. Susan is passionate about the power of collaboration to leverage success.


Connect with Susan and the Grand Connection Community:

Website: https://grandconnection.ca/

Facebook Group: https://www.facebook.com/groups/grand.connection

Facebook: https://www.facebook.com/GrandConnectionCommunity

Instagram: https://www.instagram.com/grandconnection.ca/

LinkedIn: linkedin.com/company/66749100

Youtube: https://www.youtube.com/channel/UCxq03yde7nb57HKV1hhztYA


Access your Grand Growth Bundle and Free Guest Pass: https://grandconnection.ca/gifts


We are proud to have Grand Connection Podcast on the High Vibe Podcast Network. Grab your free gift from Susan in our Our High Vibe Gift Vault. 

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Transcripts

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That's a common theme around here. We're all working towards

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having a little less effort get off the hamster wheel. These

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examples remind us that collaboration is natural. It

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makes life easier and it makes outcomes better, and it helps

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everyone go farther together at the Grand Connection.

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Collaboration means generosity, trust, openness and celebration.

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It means connecting with people who share your values and

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complement your strengths. It means being open and fair and

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finding the path that feels win win for everyone. It means

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supporting each other towards a common purpose and creating

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something that becomes more than the sum of its parts. And

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collaboration comes in many levels. Collaboration can start

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with a simple moment of connection. Maybe you meet in a

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zoom breakout room at a grand mixer. Maybe somebody sends you

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an introduction through a referral app. Maybe you cross

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paths inside a grand group, or maybe you meet and have your

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first one on one at Starbucks sipping your favorite coffee

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that first hello is where collaboration begins, and it's

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the start of the relationship. And just like coffee sizes,

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collaboration grows in levels, small, medium, large or venti,

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okay, yes, I'm going to need to check this out. I'm still trying

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to understand why vente is bigger than tall. So I looked it

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up, and there's actually more than just small, medium and

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large. There's a whole bunch of them. So there's starts off with

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Demi, which is three ounces short, is eight tall, is 12.

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Grande is 16 ounces vente. There's the vente is 20. So it's

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bigger than tall, and it's different for hot and cold. So

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there's 20 ounces for hot and 24 for cold. So I guess the cups

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were just different in sizes. And then there's trenta that

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comes for 30 ounces. I've never even seen that one. That's a lot

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of coffee. Anyways, I've digressed here, but let's talk

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about small collaborations, and that would be, I guess, tall,

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according to Starbucks, but you get the point. So these small

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steps help build, know, like and trust. Small looks like things

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like sharing a resource, giving a lead, offering a tip to

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somebody, liking and sharing a post, sending a supportive

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message to cheer somebody up, maybe it's giving a testimonial

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or showing up and supporting them at an event. Then there's

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medium collaborations, grande size and of course, that's the

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one I always order, because everything is grand around here.

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Medium collaborations help you test the fit.

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They build momentum medium kind of looks like sharing content,

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podcast swaps, speaking on a summit, maybe doing a Facebook

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live together. You get to know each other, joining a panel or

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becoming an affiliate or a referral partner, as you get to

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know them better. And then there's those larger

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collaborations, the venti size ones, large. Collaborations

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happen when alignment is strong and you build the know, like and

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trust. You don't start off right away. You know, marrying the

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first person you meet, right? You get to know them so large

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looks like, you know, co creating a master class,

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building a program, co authoring a book, partnering on a launch,

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starting something new together. Maybe it's a joint venture,

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maybe it's a new business. Let collaboration grow at its own

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pace. It should unfold naturally and feel supportive, aligned and

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easy every step of the way. So you may be wondering who makes

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great collaboration partners. Great collaborators share

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values, they share intentions and they share energy. They also

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bring different strengths together. You are stronger than

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you are alone, so the things to look for are shared values,

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align goals, complementary strengths, uplifting energy.

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That's always a good one. Open communication and people who are

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authentic that you really can get to know like and trust.

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We will explore all of this more in upcoming episodes and learn

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from our community through their successes. Before we wrap up.

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Here is one simple step you can take this week. Reach out to one

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person, just one start a genuine conversation and ask how you can

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support them. A quick reminder you do not need to leap the

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whole Grand Canyon this week, one simple hello is plenty. One

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connection can lead to something grand. In upcoming episodes,

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you'll learn how to create your grand intro, how to make a grand

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ask, how to find great collaboration partners and how

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the grand growth blueprint can support your journey. You will

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also meet some amazing members and leaders and hear how they

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have used collaboration to create big results. I use the

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word big instead. I couldn't do grad everywhere. I cannot wait

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for you to meet them, and one day that leader could be you.

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Thank you for joining me. We're going to have a lot of fun.

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Let's connect, create and collaborate together.

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