Dive into a thought-provoking conversation with Madeline Argy challenging the status quo. Explore why authenticity and openness are the currency in marketing, especially when it comes to connecting with Gen Z audiences and how entertainment is becoming increasingly important to feel a sense of connectivity. This session offers valuable insights into building genuine connections and creating content that resonates with younger audiences.

Speakers:

• Shelby Stenkampan, Agent, UTA
• Madeline Argy, Creator, Lonesome Podcast

Take Aways:

1. Importance of authenticity in marketing.
2. Connecting with Gen Z audiences.
3. Creating content that fosters connectivity.

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