In the last episode, I spoke about the customer journey with you and what might be broken in that; in particular, how to find out what to fix. In this episode, I want to step back, and talk about what you need to fix in your own business, to enable you to provide that outstanding customer journey.
In episode 218 of the InovaBuzz podcast. I spoke with Mike Michalowicz, the author of Profit First, about how to grow profitably and eradicate Entrepreneurial Poverty. Mike has just released his newest book, Fix This Next.
In this, he points out that the biggest problem entrepreneurs have is that they don't know, what their biggest problem is.
Do you know what your biggest problem is? Do you know what you need to fix first?