Lurking in your notebook somewhere could be your most profitable idea yet. But with all those ideas, how do you pick the right one?

Sankeetha Selvarajah walks you through how to evaluate all the ideas lurking in your notebooks as well as your latest shiny objects to pick the profitable one.

Key Takeaway

Just because you have a great idea, it doesn’t mean you need to implement it right away - you can pursue it as a hobby, sell it or save it for later. 

We talk about

• The problem with entrepreneurs’ ideas
• The first filter that your idea needs to pass through before you invest time or money in it
• The seven steps to evaluate your ideas
• The one cost everyone forgets to factor in
• What to do when you’ve selected your idea (hint: it’s not just launch it)
• Sankeetha’s lifestyle boundary for her business
• The worst cookie-cutter advice Sankeetha’s been given on her business

Links

To read the transcript, grab the resources and explore other episodes go to dianemayor.com/208