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STP058: Family Business Dynamics and Finding the Right Customers with Mark Mathios
Episode 5823rd March 2015 • Smashing the Plateau • Smashing the Plateau
00:00:00 00:32:46

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Marc Mathios is the Principal of Ace Apparel, a New York-based manufacturing business founded in 1938 by Mathios’s grandfather Morris. Mathios and his brothers must be doing lots of things right: they’re beating the odds (currently at 13%!) on keeping a third-generation family business running successfully. In this interview, Mathios discusses how family dynamics can help a family business—and also how to address family dynamics when they become a difficulty.

Other topics include:

  • How to respond to mistakes constructively, whether they are systems failures or individual employee misjudgments
  • What it’s like to run a manufacturing business in New York City in 2015
  • Using your current customers as models to find more of your ideal customers
  • Why wrong-fit customers can prevent your company from moving forward—even if they come with big contracts
  • Why waiting for the “perfect moment” to act can keep you on a plateau
  • Creating comfort in a workplace as a form of effective leadership

Ace Apparel & Promotions creates apparel with custom corporate logos; all of their apparel manufacturing, embroidery and screen printing are done at their New York City factory. Prior to joining Ace, Mathios worked for 5 years at Ernst & Young as a manager working on accounts in the financial services industry.

Learn more about Ace at








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