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Marketing Trends You Should Know About
Episode 4911th October 2021 • Podcast Monetization Secrets • Christy Haussler
00:00:00 00:36:51

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Marketing trends are changing in today’s world, and you’ll be left behind if you aren’t willing to make adjustments. I’m filling you in today on what I’m noticing in the marketing world and what you need to know to skyrocket your success in monetizing your podcast. Join me to learn more!

Show Highlights:

  • Why marketing is a big, confusing world if you’re taking a blind stab in the dark
  • Why I pay big bucks every month to learn from the best minds in marketing and get the help I need
  • Trend #1: Consumers have shorter attention spans than in the past.
  • Tip: Productize your offering to get to the point in a short amount of time.
  • Trend #2: Consumers want results as quickly as possible.
  • Tip: Go for the quicker win to keep people motivated.
  • A specific example of a client who wasn’t ready to take bold steps to monetize
  • Why you need to change things up if your lead magnet isn’t working
  • How to find out what your clients want (don’t just assume or try to guess!)
  • Trend #3: Consumers want community and collaboration over autonomy.
  • Tip: Get creative and find out how you can offer what your clients want. 
  • My advice: ”Educate yourself in your space to see what’s working.”


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