On this episode of The Data Storytellers podcast, we delve into the transformative role of data, technology, and human capital in the pharmaceutical industry with Jane Urban, Senior Director of Commercial Data Management and Strategy at Takeda. Jane shares her experiences navigating the challenges of integrating data functions post-merger and building data-driven strategies that align with commercial goals. The discussion highlights the critical importance of cross-functional collaboration and the need for robust data governance to drive informed decision-making in pharma. Jane emphasizes the evolving nature of data roles and the importance of aligning data initiatives with business needs, underpinned by strong leadership and ethical considerations in handling sensitive healthcare data.

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00:07 - Introduction to Jane Urban and her role at Takeda

00:23 - Overview of commercial data management in the pharmaceutical sector

01:02 - Jane's journey through different roles at Takeda

02:34 - The current state and evolution of data analytics in business

04:42 - Opportunities for aspiring data leaders in a changing landscape

06:52 - Building influence and trust within the business through effective data use

08:11 - The role of storytelling and communication in data leadership

10:35 - Strategies for successful data transformation in corporate settings

14:20 - Specific challenges and solutions in Jane's data management career

18:56 - Discussing the impact of data on strategic business decisions

22:48 - Challenges of data integration in a global pharmaceutical company

27:15 - Importance of data governance and regulatory considerations

31:30 - The cultural impact of data-driven decision-making in pharma

35:40 - Jane's insights on the future trends in pharmaceutical data analytics

40:18 - The role of leadership in fostering a data-centric culture

44:15 - Closing thoughts on the importance of adaptability in data careers