Building a business is like being on a roller coaster, and having a goal that you have a strong connection to can help you push through the low times

Thank you for listening in to the Crochet Business School podcast, If you have any questions or would like more support, then come and join our Facebook community in the Crochet Seller Support Group

You can also have tips and advice sent straight to your inbox, Click here to subscribe to the Crochet Business School weekly newsletter 

If you are ready for the next step and want to use your crochet to build a business that will give you the lifestyle you crave, you can work with me in the following ways

• Join The Hookers Academy - a membership community where you can discover all the different ways you can make money from your crochet and gain the support to build the business that works for you
• Check out my masterclasses, courses and ebooks in my store here

Hello and welcome to business school podcast.

I'm Kelly, and I'm here to help you, to discover all the ways that you can create your own dream cruise business.

Your business does not have to look the same as anyone else's, and you can do it the way you want.

So what do we have on the podcast today?

The importance of goals in selling your croquet.

So you may have heard before that people say you need to have a goal.

Get specific about your goal.

And the reason that this is important is because you need to know why you're putting so much effort into this thing.

Growing a business is hard work.

It's not easy.

It can take an awful lot of your time.

It can be very frustrating.

It can be quite painful at times during the learning process.

It can be very rewarding when you when it comes right.

But when you're at the bottom of this roller coaster ride that his business, knowing what your goals are, can really help you to keep going can really help you to push through so you can rise up and be at the top of the hill again and feel absolutely fantastic about where you're going and what you're doing.

But being a business owner means you are going to have these highs and lows, and it's just part of the process.

When things are going right, we feel like we're on top of the world.

But even small things can bring us crashing down.

It can just be horrible.

Troll disappeared in our social feeds who decided to start commenting and tell us that their prices are too high.

No one ever buy that these things can really get into your skin.

But knowing what your goals are keeping them in mind can really help you push that nonsense aside.

Remember that it's just not important because your goal is far more long.

Term is far more important, and it's gonna be a far big impact on your life than whatever is that has brought you down.

That made you feel low.

But for this to be effective, you need to get very specific about what your goals are.

You'll hear a lot of people having some very generic goals like I want to get a bigger house.

I want to go on holiday, which is all well and good, but is vague.

Get specific.

What exactly are you aiming for?

If you're trying to, um, build a fund of cash?

Exactly how much cash are you trying to make?

What is the magic number that you are trying to raise and for what occasion?

Make sure it's something special, because the more specific and the more emotion you attached to your goals, the more it's gonna mean to you.

The more than that goal.

I will keep you going when you hit a snag.

No, that doesn't mean that business is always tough.

It's not.

But things can come and bring a slow, and that's just part of life.

But having these really specific, really emotionally connected goals well, really help you get over that, and they don't have to be that big, you can have a goal or small goal that you're trying to reach quickly.

But it's a small step.

It could be just to make £100 a month in profit.

It doesn't sound very much, but actually reaching that small target.

It can make you feel absolutely brilliant because you've achieved something that you set out to achieve, and I can really give you a boost that just makes you fly and really just make you tackle anything that comes your way and they set another target.

After that, you have a new goal as another step.

But also having the ultimate target in mind is a great thing.

And on the way you can keep that in mind is a vision board vision boards or where you can visually see what you're aiming for.

You can have a physical one.

You can create 15 printing of pictures, cutting up pictures from magazines and sticking them on a pin board so you can see them every day.

You can create a Pinterest board and pin what it is you're trying to achieve.

Whether that's the five bedroomed cottage in the middle of the New Yorker, details with a stable that you want to buy.

It could be the ultimate holiday destination of the family, the V I.

P.

Treatment of Disney World, with all the souvenirs, first class tickets for the plane, you know, whatever it is, whatever it is that you are doing this for, and it will really, really help.

And then what you can also do is set smaller steps before that.

So instead of reaching for the big prize all the time, which, when you first start can feel like a million miles away create smaller steps, they'll help you get there.

So if you want the V I.

P.

Package for Disney World, well, why not start with just the cost of the taxi for to the airport?

Raise that and put it in the bank account that you have set aside to put the money for this.

When you've got a taxi to the airport, what about the flights?

Don't start with all six tickets that you need to start with.

One ticket raised the money for that and then put it to one side, and the next step will be the second ticket.

Smaller steps makes it easier.

It stops that big goal from being so big.

I just think it's impossible.

Break it down, create that vision board, but make sure it's something that you really, really want.

And it will keep going because the businesses that it is a complete roller coaster, the business of sales is highs and lows.

You'll get times of the year where you make tons of sales, and you'll get times of the year when you get really low sales.

And when you're not getting the sales, it really can make you feel like you're wasting your time.

Why are you doing this?

But it's just the nature of sales, so crucial, whether it be selling what you make or patterns tends to sell more in condiments, and you will sell not so much in the spring and summer months.

And that's just the nature of the beast.

And once you get used to that, this cycle of sales, you get used to it.

But in the beginning, you can feel like everything's failing.

Nothing is working because you don't know about this yearly cycle of sales, but once you know exists, well, one you can plan for it and to you expect it so that drop in sales is not going to impact you as much psychologically as well when you first start out, because it can be hard to remember these things happen.

So set those goals.

Make that vision board.

Just make sure that it's something that you absolutely, really absolutely want to achieve, and it really will keep you going in those hard times.

Thank you for joining me on the podcast today.

I hope that's given me something to think about.

And if you'd like to hear more about what's going on in a business school and would like tips, advice and I want to know when the next podcast is out and subscribe to my newsletter using the link below.

So that's it from me.