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200. How to help your client pivot their podcast for maximum ROI
Episode 20013th February 2024 • The Podcast Manager Show • Lauren Wrighton
00:00:00 00:20:08

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Welcome to the 200th episode of The Podcast Manager Show! Today we're celebrating big with nearly 100,000 downloads and a brand new YouTube channel.

You know how starting a podcast is all fun and exciting in the beginning, but then comes the tricky part of keeping it fresh and engaging for your clients? In this episode, we're talking about how to help your clients shake things up with their podcast for maximum return on investment.

We talk about keeping coaching clients and course creators engaged in their shows, covering everything from core topics and lead magnets to series, recurring topics, and content repurposing.

And hey, there's also a cool giveaway happening, so you definitely don't want to miss out on that. This episode is packed with juicy insights and a whole lot of fun, so let's dive right in!

In this episode, we cover:

-Strategies for maintaining engagement as the show evolves

-Maximizing return on investment (ROI) through content planning and topics

-Utilizing a series approach to dig deeper into a specific topic or theme

-Incorporating interviews to diversify content and provide a break for the host

-Leveraging listener questions and feedback for content ideas

-Implementing lead magnets or freebies to drive engagement and lead generation

-Strategies for revisiting and refreshing older episodes to maintain relevance

-Details (below) on how to participate in the giveaway!

If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrighton

To learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at


Subscribe to The Podcast Manager Show YouTube Channel!

Participate in the giveaway! (Feb 13th to Feb 21st 2024)

  1. Subscribe to the YouTube Channel
  2. Or, subscribe to the show on a listening app (if that's where you listen!)
  3. Write a REVIEW (Podcasts) or leave a COMMENT (YouTube). Let us know what your favorite was and what you liked about the episode.
  4. FILL OUT THIS FORM (so we know you are participating!)





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