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Behind The Scenes of XOXO Designs By Ruth
Episode 262nd December 2020 • Digital Discussions Unfiltered • Lorna Scully
00:00:00 00:39:43

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In this episode I chat to the lovely Ruth, the powerhouse behind the colour brand that is XOXO Designs By Ruth.

She creates a whole host of colourful creative pieces including greetings cards, prints, pins and patches - everything you could ever want really!

During our conversation we chatted about:

→ How she started the business

→ The transition from a 'side hustle' on top of a full-time retail job, to a full-time gig

→ What marketing channels she's using to promote her business

→ Some of the challenges she's faced in her 7 years of business

→ She even shares her opinion on Etsy vs. her own website

Ruth was an absolute JOY to chat to and I think you'll really find some value in listening to this episode from someone who has been in business for 7 years!

You can find Ruth here: Website | Instagram

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