In this episode of Take It Personally, I'm thrilled to interview my friend and student, Malwina Aviles. Malwina shares her journey from being a therapist to pursuing full-time brand photography after joining my group program, Rebrand.

The discussion covers overcoming common challenges like pricing and client communication, the importance of a signature session, and the benefits of investing in personal branding. Malwina also shares her strategies for rapid growth, including effective content creation, personalised client experience, and maintaining professionalism. Listen in to learn how to build a successful photography business and attract dream clients.

04:22 Malwina's Journey and Wins

08:52 The Importance of Personal Branding

10:22 Rebrand Program Insights

15:49 Building Trust and Professionalism

24:14 Encouragement and Final Thoughts

28:02 Conclusion and Call to Action

Links

• Rebrand is enrolling now! When you join, you get immediate access to the curriculum, and live coaching calls. If you want to be THE brand photographer in your area, become more confident in your business, and charge four figures for brand sessions, I would love for you to join Rebrand. Learn more about the program here.
• Connect with Malwina on social @malwina_brand_photographer
• The Ultimate Personal Brand Session Shot List: 10 must-have images that will get your clients singing your praises. Download here!
• Full show notes

You're listening to Take It Personally,

a podcast for photographers about

2

the personal side of business

and the art of standing out.

3

Here I'll help you build a business

and a brand that is uniquely you.

4

If you want to attract dream

clients and stop looking at the

5

competition to decide your next move.

6

If you are ready to show up as a

confident branding authority to help

7

you serve your clients and consider

your goals and priorities too.

8

If you want to make your mark in a

new, underserved niche of photography,

9

then this is the place for you.

10

I'm your host Maddie Pachon, South

Dakota brand photographer and educator.

11

I'm a straight shooting,

Instagram obsessed.

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Diehard Swifty who has built a multi

six figure business on the back of brand

13

photography all while raising a family.

14

And I know you can do the same.

15

Let's get ready to take it personally.

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Scarlett Solo USB: I am so thrilled

to have my friend and student

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Melvina on the podcast today.

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Melvina and I connected what feels like

a really long time ago on Instagram and

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she came into Rebrand this last round

and actually upgraded and is now a VIP

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client of mine, which means that not only

is she doing Rebrand, but she also is

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doing one on one coaching and we kicked.

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off with a really incredible brand session

that you have probably seen on my social

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media because I can't stop sharing it.

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Melvina is originally from Poland.

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Now she's in South Dakota.

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She lives in a teeny tiny town and she

has had some incredible wins inside of

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Rebrand and I wanted to talk with her

because so often I hear from people that

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they can't charge the prices they want

to charge because of where they live.

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And that is just not true.

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Regardless of where you live,

you can charge what you want to

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charge for brand photography.

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However, there is strategy behind it.

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You have to make sure that

you're communicating the value.

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You have to make sure that you are

pitching or communicating with ideal

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clients who are in a place where they can

pay a higher price for brand photography.

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Those businesses exist in every market.

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Scarlett Solo USB-2: This is exactly what

I teach you how to do inside of rebrand.

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The very first thing that we are going

to do when you come in is to set your

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signature session with profitable pricing.

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A signature session allows you to get the

best possible results for your clients.

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No more.

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responding to every inquiry that

comes into your inbox and telling

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them, yep, you can do that.

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Yep.

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You only want a headshot session

for 15 minutes or 30 minutes

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or five photos or whatever.

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Yep.

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I'll go ahead and do that.

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A signature session

reframes your services.

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So you are truly able to

deliver your best results.

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This is more than just two hours.

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100 images.

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It's a brand session that's designed

to position you as the expert that you

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are before the client even hires you.

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And this doesn't mean that you never

offer lower price sessions again.

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Mini sessions or headshot sessions,

but it does mean that your clients

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are going to stop trying to negotiate

everything to the lowest possible price.

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Having a signature session allows

your client to trust you instead

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of suggesting that you shoot

for less time or less money.

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A signature session

sets you up for success.

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So you can capture a rave

worthy brand session.

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Plus.

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Since you're selling the value

instead of something like time,

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you can work less and make more.

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If you have struggled in the past with

clients who only want to book your lowest

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price session or they don't want to pay

your prices at all, or they're trying to

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negotiate shooting for less time, or they

are asking when your next mini session

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day is, you need a signature session.

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If you are continually not meeting

your revenue goals Because you are

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constantly shooting for low prices,

just so your clients will say yes to

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that, you need profitable pricing.

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And this is what we do inside of Rebrand.

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The doors to Rebrand are now

open, but they close this Friday.

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So you need to come and join us.

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You can go to maddiepichang.

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com slash rebrand to join and I am

excited for you to listen to this

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episode with Malvina, one of my Rebrand

students, one of my VIP students, who

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I have absolutely loved getting to know

and Seeing her wins already in this

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program, and we are just getting started.

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maddie--she-her-_2_02-06-2025_121005:

Malvina, welcome to Take It Personally.

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malwina-_1_02-06-2025_121004: Thank you.

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maddie--she-her-_2_02-06-2025_121005:

Tell everyone who you are and

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what you do and where you live.

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malwina-_1_02-06-2025_121004: Okay.

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So my name is Malvina Aviles and I

originally am from Poland, Europe.

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And I have landed in here in South

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there as a therapist since 2017

and started doing some photography

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on the side a couple years ago.

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And here I am ready to go full speed.

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I live in Woonsocket.

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South Dakota.

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Live in the middle of nowhere.

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My in laws are next door, have

chickens and all the good stuff.

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And there you go.

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maddie--she-her-_2_02-06-2025_121005:

You've already had such amazing like

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progress and wins in the last couple

of weeks, last couple of months.

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Let's rewind a little bit to

when you first, when we first

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connected and you decided to come

into rebrand, where were you at?

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What were some of the things that

you were wanting to like work on

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or change that made you say, I'm

going to, I'm going to do rebrand?

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malwina-_1_02-06-2025_121004: So

I don't remember how I even came

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across your profile on Instagram

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maddie--she-her-_2_02-06-2025_121005:

I know because we've been

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connected for a while.

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malwina-_1_02-06-2025_121004:

it was weird.

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So Literally a year ago, literally a

year ago, I was still renting a little

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studio in one socket, tiny little bit,

tiny little one, and it was going well,

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I was doing portrait photography, but

I hit that, January, February, March

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and April, it was so dead that I wasn't

doing much and it got in my head a

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little bit, and then I was starting to

talk to my friends and I have a friend

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that she's a life coach and she I think

was doing a little life coaching on

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me there on the side, because she's

what if you just did it full time?

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And what if you just did this and that?

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And I was thinking, what if I bring

my business into a bigger town?

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What if I do a downtown?

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What if I open a studio that nobody has?

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There's no studios, like actually that you

can bring your family in and do portrait

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photography or rent space like that.

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What if I did that?

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And then I told my husband

and he's yeah, you're crazy.

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And so then like literally a couple

of weeks later, we were meeting with.

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The owner of the building, and

then I'm working with this South

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Dakota, small business development

center on my business plan.

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Then I got the loan.

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Then I rented space.

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Then we started construction.

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And then I think that's when

someone that I know, I don't

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remember who that, I don't know.

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Someone sent me your profile.

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Look at her.

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Her branding is like so good.

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And then I think I started being

hooked on your like, on your content.

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And I was like that's nice.

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I could, I think I could actually do this.

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I could do brand photography and granted

I'm like working full time cause I

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was working full time as a therapist.

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So 40 hours a week.

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I have a family, I have a small child.

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I commute to work 30

minutes, 30 miles every day.

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I'm in the middle of this construction

of this historic building.

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We spent for months, we have spent

every hour over there, working, and

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then I was obviously shooting portraits.

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Weekends, evenings, after

work, barely sleeping, editing.

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I'm like, okay, hold on a second.

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What if I can do this, but I

actually can get my weekends

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back and I can actually charge.

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A decent amount of money for

something that is valuable, that

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looks good, that actually helps

other people like be visible online.

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And I was like, Hey, I think

that I would like to do this.

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maddie--she-her-_2_02-06-2025_121005:

Yeah.

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So not only are you at this, I

don't know if we'll talk much about

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this in this conversation, but not

only are you in rebrand, but you're

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also doing my like VIP package.

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So we get to work together.

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We, you also get a call every

month where it's just you and

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I, you came to Sioux Falls.

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We did a.

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Fire brand session that was

just like so good and so iconic.

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And so now you have these

images that you can use.

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And so you like a full

package, you're ready to go.

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malwina-_1_02-06-2025_121004: dopamine

release, and this is therapist

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talk I have gotten from this shoot.

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I think I was, I felt like I was high

for about I'm not even kidding you

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every single time I posted a photo.

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People were going nuts and this is

this is why you guys need to do this.

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Like everyone needs to do

this because this works.

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Yeah.

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maddie--she-her-_2_02-06-2025_121005:

You and I have talked about this

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a ton, but that is why the main

thing in rebrand is we are going

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to work on your personal brand.

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And that can be your website.

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It can be social.

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It.

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Probably can and should be a brand shoot

because to be able to put yourself in the

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shoes of your ideal client of a potential

client and go through the process of brand

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photography and experience like the nerves

and the excitement and that dopamine hit

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of seeing your photos, like it allows you

to experience it on the other side of the

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camera and it makes you better when it

comes to marketing and being able to talk

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about this to get more people in the door.

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malwina-_1_02-06-2025_121004:

Yeah, absolutely.

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Absolutely.

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Yes.

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Hire a professional.

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Pay the money.

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It is worth it.

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It is worth it.

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I cannot stress it enough.

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maddie--she-her-_2_02-06-2025_121005:

Working on your brand is a lot and

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it's not something that stops even

after you've launched your website,

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like it's something that is going to

continue to evolve and that's okay.

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And something like rebrand can give

you the tools to be able to not only

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do it the first time, but like a year

from now, you're going to be able to

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say okay, I know what I need to do to

update these photos or to update the

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copy or to make sure I'm speaking like

still speaking to my ideal client.

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Like these are skills

that will come with you.

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malwina-_1_02-06-2025_121004: Absolutely.

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And the tons of a good information

and knowledge that I learned, I

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have learned so far in rebrand,

that just stays with you.

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And it's just invaluable and valuable.

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maddie--she-her-_2_02-06-2025_121005:

I love hearing that.

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I love hearing that.

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I want to talk about the big

win that you had recently.

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You booked your largest

package ever, right?

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malwina-_1_02-06-2025_121004: Yeah.

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Remember when we were talking the first

time we talked about my signature session

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and you asked me how much did you charge

because I prior to rebrand, I have

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done a couple, maybe two or three like

branding shoots, just shooting on my head.

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Basically, I didn't know what I was doing.

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Three 50.

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That was my, that wasn't my charge.

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And I would probably spend about two

or three or four hours depending.

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It's, And then what, three, four months

later, I'm not even, I haven't even done,

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I feel like I'm, I haven't even done much

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maddie--she-her-_2_02-06-2025_121005:

We're just getting started.

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malwina-_1_02-06-2025_121004:

and I'm like booking 2, 600 shoot

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maddie--she-her-_2_02-06-2025_121005:

Yeah,

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So let's talk about how you did that.

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Because I think this

is an important thing.

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This isn't like a magic spell.

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There were steps that you followed that we

worked on when you came into the program.

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So the very first thing that I'll

do with anybody and that we started

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with was creating, you just mentioned

that your signature session.

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So making sure that you have a session

that is designed to get the very best

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possible results for your client.

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This is something that goes beyond saying

like it's two hours and it's 50 images

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or whatever, it's truly a brand session

that is meant to position you as an

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expert before your client even hires you.

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So talk a little bit about, you mentioned

you were charging three 50 before.

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What did your like session and

pricing look like before we

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worked on your signature session?

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malwina-_1_02-06-2025_121004: So

350 was for God knows how many hours

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whatever I need, 20, 30 images, really?

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Not great.

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Then the signature session, I think we

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I'm not, I, this kind of changes for me.

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Cause 1250, I'm being very

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So I sometimes sometimes I like maybe

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But then if I add on certain things

like video or, a different location

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or like travel times and that.

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Essentially goes up.

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maddie--she-her-_2_02-06-2025_121005:

The benefit of having a signature

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session is that it allows your client

to you're building trust essentially

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and what tends to happen when you

have a package where you're able

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to say this is what I recommend.

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This is my recommendation as the expert,

as the brand photographer, you tend

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to get fewer clients who have that

pushback of Oh, but can we actually

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just shoot for a half an hour or can

we, I really only need 10 images.

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What about that?

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You get a little bit less of that.

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malwina-_1_02-06-2025_121004: right?

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Yeah.

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And that with this client, it was.

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There was nothing.

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She's okay, let's do this.

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I said, this is my prize

for my signature session.

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This is what I would include.

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You would get so many images.

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But I told her, I said, because

of the, she is an esthetician, so

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she does a lot of like injections.

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And I said, because of the nature of

your job and your content that you,

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like you are putting on social media,

I would recommend adding a video.

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Because people will stop and watch the

transformation, whatever you're posting.

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And so she's yep, let's do this.

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It was, there was no pushback.

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And I was like, Oh, that was

easy, but it wasn't, it wasn't

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just like at one text message.

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Like you said, I, there were steps

and I have had the relationship

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with this person for a while.

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Like she is my esthetician.

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I love her work.

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I have been involved on her

social media for months.

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I cheer her on.

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I go see her once or every other

month and have conversations with her.

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And That's just building

that relationship,

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maddie--she-her-_2_02-06-2025_121005: and

that's a part of personal branding too.

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That's a, another way to make sure that

like, when people are considering brand

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photography, that they're thinking of

you and being in the comment section.

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And if you're able to like,

Patronize these people, right?

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Like actually be a client of theirs

or go into their shop or whatever.

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They're going to be more likely to think

of you as opposed to somebody else.

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I think it's also important to

note that this was a really ideal

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client for a bougie brand session.

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This is something we've been talking

more about in Rebrand lately.

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Working with those champagne clients.

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The clients where when they have really

killer images, the ROI is insane.

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As someone who does injectables or

aesthetics she's gonna be able to

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get so much ROI out of those photos.

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So selling her a 2, 600 session is

an investment that actually makes

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a ton of sense for her business.

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It maybe wouldn't make as much

sense for like a shop that

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sells cookies for 2 a piece.

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And so understanding who are the best

candidates for brand photography and

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how can you make sure that you're making

connections with those people and like

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making sure that they know who you

are and that you're good at what you

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do.

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malwina-_1_02-06-2025_121004: absolutely.

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She has done a brand session prior to a

year ago with a portrait photographer and

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when I started talking to her about What

I am doing and how my process looks like.

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And when I said, I, out of a

signature session, you will

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get a hundred on brand photos.

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Like you are able to have

six months plus like content.

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You don't have to worry about that.

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She was just like, it was

just mind blowing to her.

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She couldn't believe.

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And I said, you know what?

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I'm going to reveal your photos in two

weeks, like two weeks after the session,

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you will get your highlights the same day.

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Like I will send them to you

and you will start using them.

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And then you will get it.

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Like you will get those

photos two weeks later.

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And she was like, what do you mean?

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I'm not going to be waiting

for six months for him.

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No no, it's two weeks.

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maddie--she-her-_2_02-06-2025_121005:

So how was her experience different

315

from working with a portrait

photographer to working with

316

malwina-_1_02-06-2025_121004: I think

that the turnaround with the photos

317

was longer than what she maybe wanted.

318

And I think that's a common thing

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maddie--she-her-_2_02-06-2025_121005:

yeah,

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malwina-_1_02-06-2025_121004:

portrait photographers who who

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do those kinds of sessions.

322

And prior to that prior to rebrand

I think the, and I had, I hit that

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one spot when I I think it took

me four weeks to deliver a gallery

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and I did not feel good about this.

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And then as I'm learning more in

rebrand, like it, is a reason where

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there is a value in this, because

then I don't have to take 20 shoots a

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month to pay my bills and pay myself.

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I can do two or three.

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And then I can deliver those photos.

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And I'm going to tell you something.

331

This is something that I'm just learning.

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I think last week when I did a shoot

with my my esthetician that does my

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facials, she said that she's been hearing

everywhere, and this is a small town.

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We, that you get your

photos from Malvina so fast.

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maddie--she-her-_2_02-06-2025_121005:

Really?

336

malwina-_1_02-06-2025_121004: Damn people

are not gonna remember what kind of,

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camera I'm gonna whip out of my backpack.

338

They're going to remember that they

got their killer photos right away.

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And they're going to remember that

I delivered them right away as well.

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maddie--she-her-_2_02-06-2025_121005:

A hundred

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I think that there are, listen,

you need to deliver good photos,

342

but I don't think that people

understand that that is expected.

343

It is expected that you

deliver good photos.

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And so you also need to do it quickly.

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And I think so many photographers get so

precious about their editing and spend

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so much time because this is their.

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Art and look, I respect it,

but there comes a point where

348

you're running a business.

349

And if you are not delivering your photos

and making sure that like your client

350

is so pleased with them and not just

the photos, but the turnaround time,

351

the communication, like understanding

the next step, you're leaving so much

352

to be desired with that experience.

353

Cannot tell you how many friends have

complained about slow turnaround times or

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lack of communication from a photographer.

355

That's what people remember.

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It doesn't matter how good the photos are.

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And I don't think people understand

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malwina-_1_02-06-2025_121004: and

I think it's so common and it's so

359

common and it ruins this for us too,

because then we have to like, no,

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this is this is actually possible.

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Like we can do it, we can do it fast.

362

And another thing is, you are

teaching us in rebrand how to plan.

363

The shoot, because again, like showing up

and doing, and this is not going to work.

364

This has to be planned.

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I am not the most organized person,

but this keeps me really like on track

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and having the tools to be able

to create the session guide.

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when I did that last shoot.

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She said, this cold, calmed me down

so much knowing that we are not going

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to miss anything like everything

I wanted is there like we're good.

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maddie--she-her-_2_02-06-2025_121005: Yep.

371

And you talk about trust building,

like that's what does it as brand

372

photographers, we're really lucky.

373

We have usually like a couple of

weeks, maybe even a month or so

374

from when we're booking somebody

to when we're shooting with them.

375

And that time can be really valuably

spent building trust with the client.

376

But if you're not communicating

with them, if you're not planning,

377

if you're not doing any of those

things, your client is sitting at

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home going, I just paid this person a

thousand dollars and I haven't heard.

379

And so by using that time

valuably, you're building trust.

380

But to your point for I am not a

naturally organized person at all.

381

You should literally see the

state of my office right now.

382

That's why I plan the way that I

do, because like I'm going to forget

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the shot, but if it's on my list,

I'm not going to forget the shot.

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And if I've, Done the research

on my client and who their

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clients are and what they do.

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Then I'm not going to forget.

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So the planning process, like for people

listening who are not organized and you're

388

like, that sounds really overwhelming.

389

It is actually the key to going to

your shoot and feeling free to like,

390

be creative because you're good.

391

You're going to get what you need to get.

392

malwina-_1_02-06-2025_121004: Exactly.

393

And I love those.

394

I love those.

395

I absolutely adore them.

396

And, it show up with this.

397

Paper beautiful with all of these,

pictures there and all of the

398

list and like automatic like 10

points to like professional Like

399

yeah, I'm sure I'm showing up.

400

I'm prepared.

401

Let's do this.

402

maddie--she-her-_2_02-06-2025_121005:

And again, going back to what

403

you said earlier, this is the

stuff people are talking about.

404

Your fast turnaround times, your

professionalism, how you plan the shoot.

405

Are they talking about

how great the photos are?

406

Yes.

407

But again, that is expected.

408

You're a professional photographer.

409

It's like, how are we going

above and beyond to really be

410

the person that people talk

411

malwina-_1_02-06-2025_121004:

Yeah, absolutely.

412

maddie--she-her-_2_02-06-2025_121005:

Another thing that you and I have worked

413

on a lot, both in rebrand and on our

one on one calls is your messaging.

414

Inside of rebrand, we've gone

through the dream framework.

415

And then you and I went through

the dream framework specifically

416

for you and your clients.

417

Talk a little bit about how

your content is evolving and

418

how you're figuring that out.

419

Cause I feel like you, you do a

really good job with your content.

420

You're very present on social media.

421

I feel like you're really

hitting your stride.

422

malwina-_1_02-06-2025_121004: I had

those waves like I can't create something

423

and I'm have like, a better day.

424

And then I'm just hit a

few days that I cannot.

425

I cannot.

426

And so this like the dream

framework, the challenges that we do.

427

It keeps me like, okay, you don't have

to think about scrolling through social

428

media, it's just, it's going to kill it.

429

It's going to kill it.

430

And so now I have this dream framework

when we worked on my ideal clients,

431

like all of these different things

that I I just need to pick one thing

432

and just put, just put a picture on it

and put a caption on it and I'm good.

433

And it just saves me so much time.

434

And

435

I know some people say a bridge doesn't

mean anything, but yeah it's 12, 000

436

and I think in January when I talked

to you or when we had last call and it

437

wasn't even a month ago, it was 2000.

438

maddie--she-her-_2_02-06-2025_121005:

Yeah.

439

malwina-_1_02-06-2025_121004: And

440

is That's crazy.

441

So it works.

442

When you start speaking to

your ideal client people start

443

paying attention, they respond.

444

It just works magic.

445

maddie--she-her-_2_02-06-2025_121005:

So here's the thing.

446

I know you said Oh, I know

people say reach doesn't matter.

447

And yes, totally.

448

Like to an extent I'm like I get it.

449

It's a vanity metric, but

also those are real people.

450

Those are people with eyeballs who

have businesses and need to hire you.

451

And you just, you have no

idea where you're next shot is

452

going to come from, like truly.

453

And so when you're able to really

spend time building your brand and

454

making sure your content is speaking

to dream clients and your photos are

455

fire and your messaging is great and

you're working so hard on getting your

456

website live, all of these things.

457

It's like dominoes.

458

It just starts to fall,

459

malwina-_1_02-06-2025_121004:

starts converting at some point.

460

We have two male photographers that

have been in town for, since people

461

can remember essentially they have.

462

Naturally monopolized the

services for photography in town.

463

And here I am, this girl from Poland

that everyone is talking about.

464

And I keep just blasting my

face all over everywhere.

465

And I'm like, that's exactly what I

need because then it starts converting

466

and people start reaching out to me

and asking my prices and what I offer

467

and now I'm able to go full time.

468

So like it clearly is working.

469

Like it is working.

470

maddie--she-her-_2_02-06-2025_121005:

Yeah.

471

I have to say one of the coolest

things about working with

472

you is how scrappy you are.

473

And I think that is a, almost a skill

that is it's difficult to teach.

474

Like you can pick up on it certainly,

but there are some people who

475

are just scrappier than others.

476

And I feel like every roadblock

that you've hit, you're like,

477

okay, How do we figure this out?

478

How do I get through it?

479

How do I, you're not one

to take no for an answer.

480

Even with this esthetician,

you had like initially sent

481

the proposal, you didn't hear

482

back right away and you're like,

okay, what, like, how do I get this

483

back?

484

How do we figure this out?

485

You just don't take no for an answer and

you don't sit at home feeling sorry for

486

yourself because there's going to be times

in business where you're hearing no, or

487

it just feels like things aren't working.

488

That is incredibly normal.

489

And the fact that you're like.

490

Tomorrow's going to be better.

491

I'm going to figure this out.

492

I think that's a, that is a skill

that will serve you very well.

493

malwina-_1_02-06-2025_121004: thank you.

494

I feel like the resilience

is part of it too.

495

But at

496

maddie--she-her-_2_02-06-2025_121005: Yes.

497

It's resilience.

498

malwina-_1_02-06-2025_121004:

Hearing no is important.

499

You have to hear no, like you

have to hear no because you're

500

going to and that's okay.

501

Tomorrow is going to come and tomorrow

we're going to start over again.

502

Yeah.

503

maddie--she-her-_2_02-06-2025_121005: Yep.

504

And you figure it out.

505

If someone is thinking about joining

Rebrand and maybe they're in a similar

506

spot to you, they're just getting started.

507

They, they're like, okay, brand

photography looks like something

508

that I'm super interested in, but

am I ready to invest in this way?

509

What would you tell them?

510

malwina-_1_02-06-2025_121004:

Yes, you are.

511

Because Maddie offers payment plans

and think about if you think about

512

the price that maybe is a little

bit out of your reach right now, and

513

it's okay, you can break it down.

514

By month two or three, you're able to

get the full return or more seriously,

515

there is just like this, like I said,

and I have comment or commented on social

516

media before this is basically free.

517

Like the amount of stuff that you're

giving out can I just like rejoin?

518

Cause I want some more stuff.

519

No, I'm just kidding.

520

But literally this is this

is basically free and.

521

What we sometimes forget is that nobody's

going to open those doors for you.

522

You're going to have to open those doors

for yourself, and it's just, it just,

523

once you start being around those women

that are doing what you want to do.

524

And are super good at it

and they are high achievers.

525

And they like, that's when you are

going to follow their footsteps.

526

If you're not going to surround

yourself with people who do those

527

things, you're not going to get there.

528

It's just science.

529

You were placed by high achiever,

your achievement is going

530

to go up versus if you're,

531

it's just what it is.

532

So

533

This is the opportunity for

you to surround yourself

534

with people who been there.

535

Now they're somewhere else and

they can show you how to get there.

536

maddie--she-her-_2_02-06-2025_121005:

Every time I launch, I think

537

about my ideal rebrander

and it's always two people.

538

It's either, the person who's like

just getting started with brand

539

photography or like they're newer

to it, or it's someone who actually

540

has been doing it for a while.

541

Maybe they've already charged

four figures, but they're looking

542

for some sort of an elevation.

543

They want higher paying clients.

544

They want more consistent income,

better marketing, whatever.

545

And I'm sure that every.

546

marketing coach and their mom

would be like, pick one, pick

547

one and just talk to that person.

548

For the love of God, that's what

I tell you guys in rebrand, right?

549

Pick one ideal client.

550

But I will say the cool thing about

having people like you in rebrand

551

and people who like, like me, people

who've been doing this for for, Five,

552

10, 15 years is the collaboration

that happens when you have people

553

at all different stages of the game.

554

Like how cool as a new photographer

to be able to step into a group with

555

experienced people and how cool as

an experienced photographer to be

556

able to not only get a higher level

of coaching, but also act as a mentor

557

to some of these newer photographers.

558

Like I, the collaboration that happens

among you guys is one of my favorite

559

malwina-_1_02-06-2025_121004:

Yeah, I love it.

560

I love it.

561

And the fact that I could just go

to slack and put a some sometimes

562

feels like a stupid question to me.

563

And then I get like within minutes,

I get responses from everyone.

564

I'm like, Okay, great.

565

Perfect.

566

Cool.

567

Yeah.

568

And everyone is cheering you on.

569

And yeah, I just love it.

570

I just love it.

571

maddie--she-her-_2_02-06-2025_121005:

thank you so much for being here today.

572

This was so fun.

573

I want you to tell everyone where

they can find you so they can see

574

your absolutely fire personal brand.

575

malwina-_1_02-06-2025_121004:

You can find me on Instagram

576

Malvina brand photographer.

577

maddie--she-her-_2_02-06-2025_121005:

Love it.

578

malwina-_1_02-06-2025_121004:

And then I'm also on Facebook,

579

but I feel like Instagram is

like My heart is on Instagram.

580

maddie--she-her-_2_02-06-2025_121005: And

your new website is first name, last name,

581

malwina-_1_02-06-2025_121004:

Yes, Mavina Aviles.

582

com and it's launching this week.

583

maddie--she-her-_2_02-06-2025_121005: Yes.

584

So by the time this episode

airs, it will be live.

585

So I will make sure to link your new

website and social media in the show

586

notes so people can go check you out.

587

And you're in, like you

said, Woonsocket Huron area.

588

So if you're in like middle South

Dakota and you're looking for a brand

589

photographer, Malvina is your girl.

590

Thank you so much for listening

to Take It Personally.

591

If you haven't already, would you head

over to iTunes and leave us a review?

592

This is the best way to let other

photographers know about the show and

593

help keep us creating content you crave.

594

And if you want more tips and tools to

build your personal photography brand,

595

head over to my website, MaddiePichon.

596

com.

597

Here, you can access my downloadable

ultimate personal brand session shot

598

list to get your clients singing

your praises and browse my blog for

599

more trade secrets to help you hone

your craft and grow your business.

600

Love to learn while you

listen, visit MaddiePachon.

601

com and click on podcast for all things.

602

Take it personally.

603

From show notes to recent episodes

and incredible guest profiles.

604

Remember friend, the most important part

of any brand is the people behind it.

605

Branding and business is personal,

so let's take it personally.