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Unboxing the Trends January 2025 With Lori Boyer and Tim Ranagan From EasyPost
Episode 535th February 2025 • Unboxing Logistics • EasyPost
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Hello, and welcome back to another episode of Unboxing Logistics.

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I'm not Lori Boyer, your normal host.

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My name is Tim Ranagan, and we are introducing a brand new segment for our Unboxing Logistics

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listeners titled Unboxing the Trends.

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Guess what?

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We still have Lori Boyer here today.

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Well, we're gonna put her in the hot seat and I'm gonna ask her about some up and

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coming trends that she noticed in January.

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Awesome!

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I am so excited for this, Tim.

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Although it feels a little weird being on the opposite side.

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Yeah, it feels weird for me, too.

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This is my debut being involved in the Unboxing Logistics podcast, but thanks for having me, Lori.

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I'm excited for this opportunity.

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Love it.

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And everyone, Tim is one of my favorite co workers here at EasyPost, so you are just in for a treat.

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Well, Lori, jumping right into it.

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We wanted to discuss some of the biggest trends that we've noticed in January.

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There's been a lot going on in the news, a lot going on across shipping and logistics.

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So we wanted to discuss some of the biggest buzz that you've seen.

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Are there any trends that you've noticed that seem to have dominated

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some of the news cycles recently?

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Of course, you all know I'm the biggest nerd in the supply chain industry and spend way too

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much time reading up on all the issues going on.

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So yeah, it's 2025.

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And 2025 has been real peeps.

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It's, it started with the bang, and as I was trying to go over all the different things

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that happened just in January, you know, there were three that really stood out that

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I thought that we should talk about today.

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We started the year with kind of the port strikes over on the East Coast.

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We hit the big fires, you know, the big scary natural disasters.

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And all of the people who have been affected there in California, but that was an issue.

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And then, of course, the change of the presidency and the tariffs and all of those that have

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just blown up the news in the last few days.

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So, Tim, where would you want me to start?

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Yeah, let's let's dive into the port strikes.

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I think that for our logistics listeners, that was kind of a heavy hitting topic.

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So let's start there.

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What are your thoughts on what you saw with the port strikes and how that's affected

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some of the people in shipping and logistics?

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Okay, so the port strikes, I think, you know, we all know that they were kind of

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put on pause and came back in January.

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Resolved really nice and easily and, in a way, before we hit the deadline.

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The, you know, they were able to get the wages they wanted.

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They had a great increase.

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I think it was a 62 percent wage increase, which we would all love a raise of that caliber.

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But I think the piece that was really interesting to me, and I think will be interesting to

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our audience is the piece around automation.

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So one of the aspects that the laborers were looking for and the union was looking for was

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reassurance that their jobs were not going to be replaced by automation and by all the

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tools, especially there in the warehouses.

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Tim, I'm interested in what you think about that.

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Cause I like had some strong feelings, but I would love to hear yours.

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Yeah.

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It's a difficult conversation, right?

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You know, automation has been prevalent throughout history, right?

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You start in jobs where new advances in technology seem to shift the need

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for workers in a specific area around.

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And I think we're seeing that right now in shipping and logistics.

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And I think for business owners who are looking to adopt automation into

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their workforce, it's always necessary to keep the people in mind, right?

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We can find other opportunities for them adopt the technology with your people in mind and I

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think that that keeps things moving forward from a relationship standpoint with your employees.

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I like that, Tim, and really that ties back to kind of what the agreement end up

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really was with the strike, was that they agreed that rather than replacing jobs,

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that they would find use automation and still, you know, have roles for the people.

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And really that's what it's been throughout time, in the most part.

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When automation comes, it can feel scary, but, you know, we need to make sure our people

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understand that that is making their jobs easier and potentially creating new jobs.

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So that's the ports.

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Do you want me to go into the fires next before we hit?

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Yeah, let's, let's, let's talk about the, the California fires.

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And again, you know, our hearts go out to those who were impacted and affected by the wildfires.

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It's, you know, it's terrible to see people go through a crisis like that.

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And, and we wish nothing but the best for those who have been affected.

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But curious, Lori, what you've seen in the news cycles about how this has

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impacted our industry specifically.

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Work and supply chain and logistics can seem like kind of a side note when you look at all

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those who lost their homes and even their that being said, there is still business out there.

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And I was speaking with a friend at the time who was really, really concerned because he had a lot

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of stuff coming through the ports in California.

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And and, and there was a lot of concern going into it about what potential issues we may see.

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Fortunately, there were not huge hiccups.

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And I think that that was great.

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We had some short term kind of stuff, but people were able to divert and go to other ports.

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And so generally, we didn't see any huge supply chain disruptions.

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As, you know, they're rebuilding, they're anticipating a few hiccups in there.

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But for now, we're okay.

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I think the main lesson from this for everyone as we go on, it's just, you know,

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natural disasters are here and accelerating.

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We received over eight inches of snow here in, I'm here in the Dallas area, where

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Tim, I know you're in Utah and you guys hadn't seen a flake of snow at the time.

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It's almost like it skipped right over us and went straight to Texas.

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It's like the world is upside down, you know, our friends in Atlanta, it's snowing.

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I think the lesson is we've got to be prepared.

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Who knows, you know, add agility and, and being flexible right now has never.

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Yeah, I agree with that a lot, Lori.

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I think again, you know, natural, natural disasters are a hard thing

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for anybody to have to experience.

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But there's always lessons to be learned out of these.

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And for business owners, looking at this situation, we're fortunate for the people that

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you've talked about that it didn't affect their operations, but there's countless stories that

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we've heard over the years of natural disasters having a negative impact on supply chain.

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And this is a good opportunity for business out there, business owners out there to kind of look

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at what their preparedness looks like, right?

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Do they have any contingency plans for their supply chain in the event of a

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natural disaster, a wildfire, or a sudden snowstorm in an area that they don't have

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Infrastructure to support something like that.

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And so, you know, you hear more and more these days of companies adopting, you know,

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multi carrier strategies or, you know, leveraging wider based supply chain networks

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in order to make sure that their end customers aren't affected by these natural disasters.

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And I think that you can look at these situations as a reason why it's important

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to have those conversations early on instead of having them after the fact.

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Yes, absolutely.

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I think that, you know, I've had a lot of experts on the show over the last couple of years, but

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one lesson I hear from all of them, you know, we want to be proactive and not reactive to things.

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And so.

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Absolutely.

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Okay, so the big elephant in the room.

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Yeah, so this seems to have dominated news cycles pretty consistently over the last several days.

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Lori give it to us straight.

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What have you been hearing and seeing over news cycles about tariffs?

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Tariffs, all of our favorite subject.

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Yeah, so obviously this last week the tariffs that President Trump had promised came into play.

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And, you know, I think we saw kind of almost some panic from some people online.

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And so I think my first message, especially to businesses who are like, oh, it's

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just like, calm down just a little bit.

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Like, let's just wait.

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And while I said we want to be proactive, not reactive, let's also not be reactive really

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fast before we see what's actually going on.

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Right.

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There's a chance that some of these tariffs aren't going to stick that you know that they

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could be that things get reversed or changed.

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And so my recommendation for the next couple of weeks is sort of a wait and see and kind

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of do some of those scenario running that you talked about, Tim earlier, like sit down

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and say, okay, if these tariffs stick around for a while, what will that mean for me?

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And I have, I do follow, you know, a ton of really amazing experts on this.

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I, you know, all the biggest news people on it.

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And so here are some of the potential scenarios that you might want to look

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into and kind of just run your numbers.

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Experts say that probably the most likely impact if these tariffs stick around would

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be, of course, you know, an increase in costs for parcel shippers, especially

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like from your carrier standpoint.

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So for that, I think you've kind of mentioned it earlier, Tim, make sure you're not just

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with one carrier or stuck with this rate.

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There's a lot of tools you can use.

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EasyPost even has their own tools to shop, rate shop, make sure that you're

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finding the best options available for you.

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There may be some supply chain headaches, and this is especially, I want to

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point out, small businesses may be impacted the hardest from some of these.

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The de minimis loophole or de minimis, you know, exemption is, has been closed with this.

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And so that means for people who are shipping very low price items under 800

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per shipment they used to be able to get by without, you know, the import fees.

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That is no longer true.

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So for some of our smaller businesses, maybe if you shop, if you sell through

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Etsy or some of the Shopify's or especially Temu, SHEIN, and that kind of stuff.

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It could be if this sticks around that you're going to want to move warehouses

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closer to home where you're not going to need to import across the borders.

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I am hearing some things when it comes to shipping.

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You know, you're going to have to balance.

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There's the potential, obviously, as we have to pass prices and increases on to

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our buyers, to the consumers, we're going to have to figure out how to balance that.

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You know, how much of the burden do you take on?

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How much of the burden do you pass on?

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If you pass it on, or if you keep some, should you instead do some of it in your shipping costs?

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You know, is there a potential for not having free shipping offers?

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Those kinds of things are things that some of the experts are playing with.

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But I think really my, my real advice is just to make sure that you're doing your, you

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know, scenario, running through scenarios.

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Don't jump too fast into doing anything crazy, keeping an eye on the situation because

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it could change just as quickly as it has.

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Tim, and any other thoughts from your perspective?

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Lori, I love, I love what you've said, right?

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Let's not be overreactive to the current news, right?

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I think that that's a great piece of advice for all of our listeners out there.

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Right now is an opportunity for everyone to be a little prescriptive

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to their specific situation, right?

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You brought up some great use cases, talked about small businesses, mid

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sized businesses, enterprise businesses.

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These tariffs are going to affect each of those areas of our economy in different ways, right?

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And I think that we can be a little prescriptive now as business owners

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and say, play that what if game.

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What if this happens, then this is the direction that our company should go in.

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And, and ultimately stay informed, right?

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There's, there's a lot of news out there, there's a lot of information being shared.

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Make sure that you're staying informed and being prescriptive to your specific scenario.

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I love that you said that, Tim, because it totally brings us full circle on this episode.

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Staying informed is really what Unboxing the Trends is about.

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That's why we put this together so that our unboxing logistics community would have an easy

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and quick, like, 10 minute way to stay informed with the biggest things people are chatting about.

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Yeah, thanks, Lori.

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So, to our Unboxing Logistics listeners out there, this is a wrap on this

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first episode of Unboxing the Trends.

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Now we want to hear from you.

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We would love to get your thoughts and ideas on our next month's episode for some current

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trends that are happening throughout February.

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So if you'd like to get involved, please, please drop a comment down below.

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We'd love to hear from you.

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And we'll put Lori on the hot seat again next month.

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Awesome.

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Thanks everybody.

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