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How to Start Building a Regenerative Business
Episode 45 β€’ 10th January 2024 β€’ Brand Master Flash β€’ Jonny Prest
00:00:00 00:06:57

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🌱 How to Start Building a Regenerative Business

Clean your money and grow social investments


In today's video, we explore two vital steps: Profit and People. Businesses must pivot towards solutions driving real systemic change for a cleaner, positive future. The key lies in the delicate balance between profit and peopleβ€”a concept known as Green Capitalism or a Green Swan.


Profit: Get Your Money Clean πŸ’Έ


Consider responsible profit allocation


Owners, shareholders, or back into the business? Support organisations like https://www.onepercentfortheplanet.org/ allocating just 1% of profits to impactful projects, NGOs, and charities. Or Involve employees in deciding where profit shares go.


Explore Green Pensions:


Opt for green pension investments to influence institutions managing your money away from fossil fuel companies.


Choose Sustainable Banking

Make a difference by banking with institutions committed to sustainability. Move your money if your current bank has invested interests in fossil fuels.


Invest Wisely

Opt for green, sustainable investments that prioritise people and planet protection.

People: Beyond Finances 🀝


Internal Social Investments


Assess your work culture, align foundational values with employees.

Consider organisational structure, values, and belief systems that drive positive change.


Rewarding Staff

Recognise and incentivise sustainability efforts for a positive work environment.


External Social Investments

Volunteer time actively in community initiatives to strengthen connections.

Contribute to conservation, education, social uplift, and overall societal well-being.

🌿 Building a Regenerative Business means aligning money and investments with people to contribute to a regenerative economy. Stay tuned for more videos on auditing, communications, product development, team building, and purpose setting.


Ready to take your business into the regenerative age? πŸš€ DM me or email me. Let's make a positive impact together! πŸ’š


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