I just had the most incredible conversation with Lisa Sargent, the gratitude expert of fundraising! π
You know that warm, fuzzy feeling you get when someone genuinely appreciates you? Well, imagine if we could bottle that feeling and use it to transform our donor relationships! π That's exactly what Lisa and I explored in our chat about her new book, "Thankology."
Did you know that a simple "thank you" could potentially increase donations by $450,000? π€― Or that expressing gratitude actually lights up specific areas of our brains, promoting understanding and pro-social behavior?
Here's a thought-provoking question for you: Are we truly making our donors feel seen and appreciated, or are we just going through the motions?
Get ready to discover how implementing effective thanking strategies can boost donor retention, increase giving levels, and create a more fulfilling experience for both your donors and your organization. π
Listen to this episode now and share it with your colleagues.
#FundraisingTips #DonorAppreciation #NonprofitLeadership #Thankology
Guest: Lisa Sargent, Principal, Lisa Sargent Communications, Author
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