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Kramer & Jess reveal the secret ingredient that will make or break your radio show.
Episode 18019th March 2023 • Brandwidth On Demand • David Martin & Kipper McGee
00:00:00 00:21:04

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Kramer and Jess are the dynamic morning team on Mix 106.5 in Baltimore, known fortheir infectious energy and witty banter. Other broadcasters can learn from their relatable humor, ability to connect with listeners, and skillful interviewing of a wide range of guests from celebrities to local heroes. Their chemistry and genuine friendship shine through on the airwaves, making them a beloved voice in the Baltimore community.

Key Takeaways:

(0:15) Kramer and Jess share how they became a morning team, and offer tips on some of the key things on-air people should know about each other before teaming with a partner.

(03:11) Everybody in radio usually moves around during their careers. Kramer and Jess tell what it was like when they first relocated from San Diego to Baltimore, and offer some great insights for any show or host moving to a new town.

(06:07) As support staffs decrease, the duties of show hosts increases. Kramer and Jess outline who does what ON and OFF the air. They also share the benefits of doing their popular "Uncensored’ podcast and explain how it can stay "on brand" even if it's not for 'on air'!

(08:34) With everything changing faster, Kramer and Jess delve into how they see radio brands like theirs continuing to evolve, and offer tips on things media hosts should be preparing for today to be ready for the media world of tomorrow.

 (11:42) Jess shares some advice, especially for women who are launching a radio career, while Kramer offers tips for people who’d like to move to a larger market.

One-Minute Martinizing (tap here)

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