Personal Branding

Personal branding, raising your profile in a crowded marketplace where the almighty referral isn’t as powerful as it used to be can feel disheartening.

But today’s guest, Liz Harr, is the co-author of The Expert Revolution which has tips and strategies for how you can reach a wider audience than you ever imagined and position yourself as a buyer’s top-and sometimes only-choice.

What You’ll Discover About Personal Branding:

* The power of authenticity in personal branding

* The first step everyone needs to take that’s essential to personal branding

* How to make your thought leadership visible

* The two things holding you back from more personal branding

* How to be authentic and still be professional

* Why your personal brand is about your audience, not you

* And MUCH more.

Guest: Liz Harr 

Elizabeth Harr is an accomplished entrepreneur and executive specializing in brand management and growth strategies for professional services firms.

A managing partner at Hinge, she leads Hinge’s client service team, helping businesses solve critical marketing and brand-related challenges. Prior to joining Hinge, Elizabeth co-founded a Microsoft solutions provider company and grew it into a thriving organization that became known for its expertise in Microsoft customer relationship management.

Elizabeth has co-authored several books and reports published by the Hinge Research Institute.

She holds a Master’s degree in International Economics from Columbia University in New York and a B.A. from University of Missouri – Columbia. Elizabeth is a recognized Visible Expert®. She recently co-authored the Amazon bestselling book  The Visible Expert Revolution: How to Turn Ordinary Experts into Thought Leaders, Rainmakers, and Industry Superstars.

Related Resources:

If you liked this interview, you might also enjoy our other Branding episodes.

Contact Liz and connect with her on LinkedIn, and Twitter.

Learn more about Liz’s work at Hinge.

Check out her latest book: The Visible Expert Revolution: How to Turn Ordinary Experts into Thought Leaders, Rainmakers, and Industry Superstars

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