Recorded LIVE from Dallas Market.    The truth is: today's consumer demands valuable content and this has made us all into content creators: brands, boutique owners, buyers, retailers, etc. They want to hear more than just "buy from us" or “here is a sale”. The 3 C's of Content are pillars that every person (or store) selling physical products should be doing to create content that engages and connects with their customer - and gets them to want to buy. When it comes to content, this is what you should be putting in front of your customer, like three legs on a stool, you need all of them.  

Need help implementing? We have “A Year of Content” course for you and it helps you take the 3 C’s and gives you 200+ prompts, brainstorm sheets and shows you how to create a plan of action. Go here for this special offer: www.ayearofcontent.com.